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Invisual Technographics
Invisual Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Invisual and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 18 Invisual employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Invisual has purchased the following applications: Hotjar for Customer Experience in 2020, PTisp Hosting for Application Hosting and Computing Services in 2019 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Invisual is running and its propensity to invest more and deepen its relationship with Contentsquare , Google , PTisp or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Invisual revenues, which have grown to $751.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Invisual intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Invisual Tech Stack and Enterprise Applications
Invisual CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Contentsquare | Legacy | Hotjar | Customer Experience | CRM | n/a | 2020 | 2020 |
In 2020, Invisual implemented Hotjar on its website to strengthen Customer Experience capabilities. Invisual deployed the Hotjar application to capture behavioral data and direct on-page feedback across its public site, using session recordings, heatmaps, and feedback widgets to inform UX and marketing decisions. The application name Hotjar is used as the core client-side behavior analytics tool, aligning Invisual Hotjar Customer Experience with website usability and user research workflows.
Operational control for the Hotjar deployment is proportionate to Invisual's 18 person scale, with configuration focused on sampling for session recordings, heatmap instrumentation, and in-page survey flows. Management and review of collected insights are conducted by marketing and UX practitioners to support digital client engagement and content optimization. Governance emphasizes role based access to recordings and dataset retention practices to manage operational risk and ensure usable insight for product and marketing decisions.
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Tag Management | CRM |
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2016 | 2016 |
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Invisual IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| PTisp | Legacy | PTisp Hosting | Application Hosting and Computing Services | IaaS | n/a | 2019 | 2019 |
In 2019, Invisual implemented PTisp Hosting to host their public website. PTisp Hosting is provisioned for web serving and site asset delivery, and it is classified under Application Hosting and Computing Services. The deployment is referenced directly on the Invisual web property, confirming the application-level hosting scope for the companys online presence in professional services.
The implementation uses standard Application Hosting and Computing Services capabilities such as web server hosting, DNS management, SSL certificate provisioning, and control panel based administration, consolidating website deployment and content publishing workflows. Operational coverage is focused on the corporate website, with web operations and content teams likely using the hosting control plane to manage updates, domains, and certificate lifecycles. The configuration is limited to site level hosting as evidenced by the site source usage.
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IT Decision Makers and Key Stakeholders at Invisual
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Apps Being Evaluated by Invisual Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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