Sonoma, 95476, CA,
United States
Leland Fly Fishing Technographics
Leland Fly Fishing Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Leland Fly Fishing and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 50 Leland Fly Fishing employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Leland Fly Fishing has purchased the following applications: Google Pay for Payment Processing in 2021, Olark Live Chat for Chatbots and Conversational AI in 2014, Microsoft 365 for Collaboration in 2018 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Leland Fly Fishing is running and its propensity to invest more and deepen its relationship with Google , Apple , PayPal or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Leland Fly Fishing revenues, which have grown to $5.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Leland Fly Fishing intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Leland Fly Fishing Tech Stack and Enterprise Applications
Leland Fly Fishing ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Pay | Payment Processing | ERP | n/a | 2021 | 2021 |
In 2021, Leland Fly Fishing implemented Google Pay on their website. The Google Pay implementation is positioned as a Payment Processing capability within the company's ecommerce checkout, enabling tokenized wallet payments for desktop and mobile customers. Implementation scope focused on the public web storefront and the order capture flow, aligning with commerce and finance business functions.
Configuration work centered on embedding Google Pay buttons into the checkout user interface, client side payment tokenization, and server side consumption of payment tokens within order processing workflows. Integrations connect Google Pay tokens to Leland Fly Fishing's backend order management and financial reconciliation processes, and standard payment processing controls were applied to support authorization and capture flows. Governance emphasized checkout configuration, payment acceptance rules, and operational procedures for order handling, with a staged website rollout and staff instruction for reconciliation tasks.
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Payment Processing | ERP |
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2021 | 2021 |
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Payment Processing | ERP |
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2021 | 2021 |
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Leland Fly Fishing AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Olark | Legacy | Olark Live Chat | Chatbots and Conversational AI | AI-Powered Application | n/a | 2014 | 2014 |
In 2014, Leland Fly Fishing implemented Olark Live Chat on its public website, deploying the Olark Live Chat application in the Chatbots and Conversational AI category. The implementation uses a web embedded chat widget to provide real time messaging and visitor engagement directly on product and help pages. Functional capabilities configured include live agent chat, automated greetings for visitor targeting, chat transcripts and lead capture retained within the Olark platform. The deployment follows small business conversational tooling patterns, keeping configuration lightweight and operated by internal staff.
Operational scope is limited to the corporate website and supports customer service and online sales inquiries for the United States based retailer, consistent with a 50 employee organization. Governance is handled internally with agents using the Olark console to manage sessions, review transcripts and follow up on captured leads. Olark Live Chat serves as the company level conversational interface for web customer engagement.
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Leland Fly Fishing Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2018 | 2018 |
In 2018, Leland Fly Fishing implemented Microsoft 365 for Collaboration. Microsoft 365 is used to provide company-wide email, document collaboration, and real-time communication to support internal collaboration and client-facing content coordination across the professional services firm.
The deployment covers the full 50 person organization and leverages standard Microsoft 365 components such as Exchange Online email, SharePoint Online document libraries, OneDrive for Business file synchronization, and Microsoft Teams for chat and meetings, reflecting typical Collaboration category functionality. Microsoft 365 is surfaced on the public website where capabilities are used to manage and publish content, and operational governance centers on centralized user provisioning, mailbox and site administration, and content access controls to structure collaboration workflows across departments.
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Collaboration | Collaboration |
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2021 | 2021 |
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Leland Fly Fishing eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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eCommerce | eCommerce |
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2012 | 2012 |
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eCommerce | eCommerce |
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2017 | 2017 |
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eCommerce | eCommerce |
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2021 | 2021 |
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Shipping Management | eCommerce |
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2015 | 2015 |
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Leland Fly Fishing CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Marketing Analytics | CRM |
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2019 | 2019 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2019 | 2019 |
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Leland Fly Fishing IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2013 | 2013 |
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Application Hosting and Computing Services | IaaS |
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2018 | 2018 |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at Leland Fly Fishing
| First Name | Last Name | Title | Function | Department | Phone | |
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| Director of Private Events | Director | Finance | ||||
| Marketing/Sales/Product Photography | CXO | Marketing | ||||
| Owner | CXO | Finance |
Apps Being Evaluated by Leland Fly Fishing Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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| No data found | ||||||