Lion
Level 7, 68 York Street,
Sydney, 2000, NSW,
Australia
Sydney, 2000, NSW,
Australia
61 2 9320-2200
Consumer Packaged Goods
Lion Technographics
Lion Software Purchases and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Lion and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 4000 Lion employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Lion has purchased the following applications: SAP S/4 HANA for ERP Financial in 2021, SAP SuccessFactors Compensation for Compensation Management in 2014, SAP S/4 HANA Credit Management (FIN-FSCM-CR) for Credit Union Management in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Lion is running and its propensity to invest more and deepen its relationship with SAP , Visa , Humanforce or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Lion revenues, which have grown to $1.31 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Lion intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Lion Data, Technology Stack, and Enterprise Applications
ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| SAP | Legacy | SAP S/4 HANA | ERP Financial | ERP Financial Management | n/a | 2021 | 2021 |
In 2021, Lion implemented SAP S/4 HANA as its ERP Financial application, with a concentrated implementation effort on accounts receivable and order to cash related capabilities. The deployment centered on SAP S/4HANA FSCM-AR workstreams, with leadership explicitly focused on Billing, Credit, Dunning, Dispute, Collections, Remittance Advice, and Statement processing as core functional anchors.
Configuration and module work included detailed condition contract and settlement configuration that was linked to CRM Complaints and Dispute Case workflows, and recommendations to adopt Fiori apps 1709 and 1809 to support OTC, Supply Chain, and AR user experiences. SAP S/4 HANA functional coverage emphasized standard FSCM-AR processes and the configuration of billing and credit management to support enterprise receivables operations.
The implementation included cross-application integrations between SAP S/4 HANA and SAP C4C, Cloud Commerce, Cloud Marketing, and SAP CRM Interaction Centre to support customer service, commerce, and interaction workflows. An external vendor was engaged to complete a customer service and logistics Fiori cockpit, indicating a hybrid delivery model for front-end cockpit and UX components and integrated transactional flows between finance and customer engagement systems.
Governance and operational scope were organized around Accounts Receivable, customer service, logistics, order to cash, and supply chain functions, with a named lead overseeing AR process modeling and stakeholder engagement. The narrative describes configuration, integration, and Fiori adoption decisions rather than quantified business outcomes, keeping the focus on system architecture and functional coverage within the ERP Financial implementation.
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Expense Management | ERP Financial Management |
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2017 | 2017 |
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Expense Management | ERP Financial Management |
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2018 | 2018 |
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HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| SAP | Oracle Hyperion | SAP SuccessFactors Compensation | Compensation Management | HCM | n/a | 2014 | 2014 |
In 2014 Lion implemented SAP SuccessFactors Compensation as part of a broader SAP SuccessFactors suite rollout, moving compensation planning off Oracle Hyperion and into a cloud SaaS Compensation Management platform. The deployment targeted the People and Culture function across Lion, covering core compensation workflows for the company of roughly 4,000 employees based in Australia.
The implementation encompassed SAP SuccessFactors Compensation alongside interconnected SuccessFactors modules, including Performance, Consult Feedback, Calibration, Goal Planning, Succession Planning, Talent Profiles, Development Planning, Recruitment, Onboarding and Employee Profiles. Configuration work focused on enabling end to end P&C processes, requirements gathering, business process simplification, and executing system changes to support salary and incentive cycle workflows within the Compensation Management category.
Operational delivery included system testing, user acceptance testing and structured defect resolution led by the system lead, followed by post go live support and a formal handover to first level support. The system lead acted as subject matter expert and escalation point for the broader SuccessFactors suite, and managed quarterly SuccessFactors upgrades while documenting pain points and influencing product roadmap requests with the vendor.
Reporting and analytics work was performed in both SuccessFactors and Business Objects, and the system lead also served as a consultant on the implementation of Fieldglass for contingent workforce management. Governance activities emphasized continuous improvement, a post implementation review process, ongoing requirements analysis, and coordinating consultant support where specialist configuration or development was required.
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Core HR | HCM |
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2018 | 2018 |
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Onboarding | HCM |
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2014 | 2014 |
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Performance and Goal Management | HCM |
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2014 | 2014 |
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Recruiting, Applicant Tracking System | HCM |
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2017 | 2017 |
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Succession and Leadership Planning | HCM |
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2017 | 2017 |
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Time and Attendance | HCM |
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2008 | 2008 |
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ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| SAP | Legacy | SAP S/4 HANA Credit Management (FIN-FSCM-CR) | Credit Union Management | ERP Services and Operations | n/a | 2021 | 2021 |
In 2021, Lion implemented SAP S/4 HANA Credit Management (FIN-FSCM-CR) to centralize credit decisioning and controls within its Accounts Receivable organization. The deployment emphasized Credit Union Management capabilities and was positioned to support Order to Cash workflows across billing, collections, and dispute handling.
The SAP S/4 HANA Credit Management implementation covered core Accounts Receivable modules including Billing, Credit, Dunning, Dispute, Collections, Remittance Advice, and Statement processing. Configuration included Condition Contract and Settlement logic that was mapped to dispute handling, specifically linking settlement records to CRM Complaints and Dispute Case records to preserve auditability and case traceability.
Integration architecture connected SAP S/4 HANA with customer engagement and commerce systems, specifically SAP C4C, Cloud Commerce, Cloud Marketing, and SAP CRM Interaction Centre, enabling end to end visibility from customer interactions to credit decisions. The program recommended Fiori applications 1709 and 1809 for Order to Cash, Supply Chain, and Accounts Receivable user experiences, and an external vendor was engaged to deliver a customer service and logistics Fiori cockpit.
Operational scope included Accounts Receivable, Customer Service, and Logistics teams with implementation activity based in Sydney, New South Wales, Australia. Governance workstreams focused on embedding Condition Contract and Settlement into dispute and collections workflows to standardize case resolution routing and remittance advice processing, while preserving integration points to CRM and commerce systems for coordinated customer engagement.
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Enterprise Asset Management | ERP Services and Operations |
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2018 | 2018 |
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Analytics and BI
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Analytics and BI | Analytics and BI |
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2018 | 2018 |
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Collaboration | Collaboration |
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2018 | 2018 |
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Survey and Questionnaire | Collaboration |
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2025 | 2025 |
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Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Digital Signing | Content Management |
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2021 | 2021 |
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eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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eCommerce | eCommerce |
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2021 | 2021 |
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Product Information Management | eCommerce |
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2018 | 2019 |
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SCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Demand Forecasting and Planning, Advanced Planning and Scheduling | SCM |
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2013 | 2013 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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CRM | CRM |
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2020 | 2020 |
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CRM | CRM |
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2015 | 2015 |
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Marketing Automation | CRM |
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2019 | 2019 |
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EPM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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EPM | EPM |
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2020 | 2021 |
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EPM | EPM |
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2015 | 2015 |
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EPM | EPM |
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2014 | 2014 |
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Financial Consolidation and Close | EPM |
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2018 | 2018 |
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ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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IT Service Management | ITSM |
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2019 | 2019 |
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PPM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Project Portfolio Management | PPM |
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2022 | 2022 |
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Procurement
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Procurement | Procurement |
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2018 | 2018 |
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Transactional Email | PaaS |
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2020 | 2020 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2019 | 2019 |
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Application Hosting and Computing Services | IaaS |
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2016 | 2016 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Identity and Access Management (IAM) | CyberSecurity |
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2021 | 2021 |
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Identity and Access Management (IAM) | CyberSecurity |
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2021 | 2021 |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2020 | 2020 |
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IT Decision Makers and Key Stakeholders at Lion
| First Name | Last Name | Title | Function | Department | Phone | |
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| No data found | ||||||
Apps Being Evaluated by Lion Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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| No data found | ||||||
FAQ - APPS RUN THE WORLD Lion Technographics
Lion is a Consumer Packaged Goods organization based in Australia,
with around 4000 employees and annual revenues of $1.31 billion.
Lion operates a diverse technology stack with applications such as
SAP S/4 HANA, SAP SuccessFactors Compensation and SAP S/4 HANA Credit Management (FIN-FSCM-CR),
covering areas like ERP Financial, Compensation Management and Credit Union Management.
Lion has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as SAP.
Lion recently adopted applications including
Conjointly Survey Tool in 2025, Wellspring Accolade in 2022 and SAP S/4 HANA in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Lion’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Lion’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Lion technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.