Lundbeck Technographics
Lundbeck Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Lundbeck and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 5450 Lundbeck employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Lundbeck has purchased the following applications: SAP ERP ECC 6.0 for ERP Financial in 2002, Benefitfocus Benefitplace for Benefits Administration in 2016, dbt Analytics for Analytics and BI in 2023 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Lundbeck is running and its propensity to invest more and deepen its relationship with SAP , Rydoo , Benefitfocus or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Lundbeck revenues, which have grown to $2.68 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Lundbeck intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Lundbeck Tech Stack and Enterprise Applications
Lundbeck ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| SAP | Legacy | SAP ERP ECC 6.0 | ERP Financial | ERP | n/a | 2002 | 2002 |
In 2002, Lundbeck implemented SAP ERP ECC 6.0 to establish a centralized ERP Financial platform for its finance organization. The implementation concentrated on delivering core financial processing, consolidation of transactional accounting, and standardizing the chart of accounts across the company.
The deployment focused on SAP FI and CO functionality, including general ledger, accounts payable, accounts receivable, asset accounting, cost center accounting, internal orders, and profitability analysis. An IT Process Specialist was embedded within the FI&CO module to manage configuration, master data governance, posting rules, and month end close procedures. SAP ERP ECC 6.0 was configured to enforce financial posting controls and segregation of duties through role based authorization.
Operational coverage included finance and controlling teams responsible for statutory accounting and management reporting, with the IT Process Specialist overseeing change control, transport management, and release coordination for FI&CO changes. Governance emphasized process documentation and procedural ownership to sustain transactional integrity and support periodic close cycles.
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ERP Financial | ERP |
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2021 | 2021 |
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Expense Management | ERP |
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2006 | 2006 |
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Expense Management | ERP |
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2018 | 2018 |
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Expense Management | ERP |
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2018 | 2018 |
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Lundbeck HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Benefitfocus | Legacy | Benefitfocus Benefitplace | Benefits Administration | HCM | n/a | 2016 | 2016 |
In 2016, Lundbeck implemented Benefitfocus Benefitplace to centralize employee benefits management. The deployment targeted Benefits Administration, with the explicit objective to deliver a personalized, efficient benefits experience through a unified enrollment and employee self service interface.
Configuration work centered on plan configuration, eligibility rules, event driven enrollment, targeted communications, and role based administration to support personalized plan selection. Benefitfocus Benefitplace was used in a cloud native SaaS model to provide employee portal functionality, automated enrollment workflows, life event processing, and administrative dashboards typical of Benefits Administration platforms.
Operational ownership was placed with Lundbeck HR and benefits administration teams, with the platform supporting employee-facing enrollment activity and benefits elections. Governance emphasized configuration controls, approval workflows, and communications orchestration to standardize benefits processes and deliver the stated objective of a more personalized, efficient benefits experience.
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Compensation Management | HCM |
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2020 | 2020 |
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Compensation Management | HCM |
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2020 | 2020 |
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Core HR | HCM |
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2020 | 2020 |
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Onboarding | HCM |
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2020 | 2020 |
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Payroll | HCM |
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2020 | 2020 |
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Performance and Goal Management | HCM |
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2020 | 2020 |
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Recruiting, Applicant Tracking System | HCM |
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2020 | 2020 |
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Lundbeck Analytics and BI
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| dbt Labs | Legacy | dbt Analytics | Analytics and BI | Analytics and BI | n/a | 2023 | 2023 |
In 2023, Lundbeck implemented dbt Analytics as its Analytics and BI solution to centralize marketing and CRM data on Snowflake. The initiative targeted marketing and sales analytics across APAC, EMEA, and LatAm and focused on enabling omnichannel campaign orchestration and sales enrichment.
The implementation used dbt Cloud to standardize data modeling, transformation, and orchestration, creating a single source of analytics truth. Ingest and activation were handled with Fivetran for pipeline ingestion and Hightouch for downstream activation, enabling reusable dbt models, automated testing, and controlled deployments to enforce data quality.
Operational scope included unified marketing analytics and CRM datasets feeding downstream omnichannel workflows and sales enrichment use cases, with Snowflake serving as the centralized analytical warehouse. The deployment supported seven omnichannel campaigns and faster sales turnarounds by providing consistent, transformed data for campaign targeting and CRM synchronization.
Governance emphasized centralizing business logic within dbt Analytics models and implementing testing and deployment controls in dbt Cloud to maintain model consistency across regions. The implementation delivered measurable top line improvements, reporting a 2 to 3 percent target impact, while aligning marketing analytics and CRM operations for coordinated omnichannel execution.
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Lundbeck Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Audio Video and Web Conferencing | Collaboration |
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2019 | 2019 |
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Audio Video and Web Conferencing | Collaboration |
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2020 | 2020 |
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Audio Video and Web Conferencing | Collaboration |
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2021 | 2021 |
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Collaboration | Collaboration |
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2015 | 2015 |
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Event Management | Collaboration |
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2019 | 2019 |
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Survey and Questionnaire | Collaboration |
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2021 | 2021 |
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Lundbeck Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Digital Asset Management | Content Management |
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2021 | 2021 |
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Digital Signing | Content Management |
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2021 | 2021 |
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Lundbeck CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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CRM | CRM |
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2014 | 2014 |
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Customer Experience | CRM |
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2018 | 2018 |
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Customer Experience | CRM |
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2016 | 2016 |
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Customer Experience | CRM |
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2018 | 2018 |
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Data Management Platform | CRM |
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2018 | 2018 |
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Data Management Platform | CRM |
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2018 | 2018 |
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Data Management Platform | CRM |
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2018 | 2018 |
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Data Management Platform | CRM |
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2018 | 2018 |
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Data Management Platform | CRM |
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2019 | 2019 |
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Digital Advertising Platform | CRM |
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2018 | 2018 |
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Digital Advertising Platform | CRM |
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2018 | 2018 |
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Digital Advertising Platform | CRM |
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2018 | 2018 |
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Marketing Analytics | CRM |
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2021 | 2021 |
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Lundbeck ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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IT Service Management | ITSM |
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2018 | 2018 |
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Remote Monitoring and Management | ITSM |
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2020 | 2020 |
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Lundbeck Procurement
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Procurement | Procurement |
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2015 | 2015 |
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Supplier Relationship Management | Procurement |
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2015 | 2015 |
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Lundbeck IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2018 | 2018 |
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2013 | 2013 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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Lundbeck CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Secure Web Gateways (SWG) | CyberSecurity |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at Lundbeck
Apps Being Evaluated by Lundbeck Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| 2025-04-15 | Lundbeck | Evaluated | CGI Group | CGI TWIN Treasury and Asset Management | Treasury Management | TRM |
| 2025-04-14 | Lundbeck | Evaluated | SAP | SAP Advanced Track and Trace for Pharmaceuticals | Governance, Risk and Compliance | TRM |
| 2024-07-09 | Lundbeck | Evaluated | BMC Software | BMC Helix ITSM - Incident Management | Incident Management | ITSM |