List of Veeva CRM Customers
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Since 2010, our global team of researchers has been studying Veeva CRM customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Veeva CRM for CRM from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Veeva CRM for CRM include: UnitedHealth Group, a United States based Insurance organisation with 400000 employees and revenues of $400.28 billion, Cigna Healthcare, a United States based Insurance organisation with 71295 employees and revenues of $244.38 billion, Elevance Health, formerly Anthem, Inc, a United States based Insurance organisation with 104900 employees and revenues of $171.34 billion, Regeneron Pharmaceuticals, a United States based Life Sciences organisation with 15182 employees and revenues of $142.02 billion, Johnson & Johnson, a United States based Life Sciences organisation with 138100 employees and revenues of $88.82 billion and many others.
Contact us if you need a completed and verified list of companies using Veeva CRM, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the CRM software purchases.
The Veeva CRM customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of CRM software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight | Insight Source |
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Abbott | Healthcare | 114000 | $42.0B | United States | Veeva Systems | Veeva CRM | CRM | 2018 | n/a | In 2018, Abbott implemented Veeva CRM to support marketing execution and field engagement for its healthcare product lines. The implementation is documented at the role level by a Marketing Specialist based in Alameda, CA who managed Veeva CRM from 2018 to 2020 and served as the direct line of contact to Abbott's healthcare team, indicating operational ownership within marketing and close alignment with clinical and sales functions. Veeva CRM was used to orchestrate campaign development and execution, manage promotional collateral and incentive promotional items, and coordinate tradeshow and special event workflows. Functional capabilities emphasized in practice include campaign management, multichannel customer engagement, content distribution for marketing collateral, and field team alignment, consistent with the CRM category and typical pharmaceutical and medical device customer engagement workflows. Operational scope centered on the marketing department and the healthcare team with active collaboration with sales representatives, where the Marketing Specialist acted as primary system steward and liaison. Governance and day to day workflow responsibilities included campaign build and deployment, influencer and brand agency coordination, and ongoing relationship management between marketing and field teams, reflecting a centralized marketing operations role using Veeva CRM rather than an explicitly stated enterprise wide rollout. | |
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AbbVie | Life Sciences | 55000 | $56.3B | United States | Veeva Systems | Veeva CRM | CRM | 2013 | n/a | In 2013, AbbVie implemented Veeva CRM within its commercial organization, deploying Veeva CRM Approved Email and Veeva CLM across the companys U.S. portfolio as part of a CRM initiative. The deployment centered on Veeva Systems cloud CRM platform to align field engagement, approved email workflows, and content delivery with commercial operations in the life sciences context. The implementation included functional modules such as Veeva CRM Approved Email and Veeva CLM, and established Veeva CRM integrations to synchronize field call activity, content usage metrics, and approved email interactions between CLM and the CRM record. Configuration work focused on embedding digital touchpoints into established commercial processes, supporting multichannel engagement patterns and digital adoption across sales and marketing functions. Rollout and governance were driven by a centralized commercial lead who operationalized best practices and training across the U.S. portfolio, while also leading global peer sharing to spread implementation learnings. This governance approach emphasized process alignment between field teams and centralized commercial operations, contributing to a strategic shift toward structured multichannel engagement and accelerated digital adoption. | |
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Abbvie Ireland | Life Sciences | 2600 | $2.0B | Ireland | Veeva Systems | Veeva CRM | CRM | 2016 | n/a | In 2016, Abbvie Ireland implemented Veeva CRM as an affiliate wide CRM instance to support sales and marketing workflows across its Irish operations. The deployment was operated as a centralized Veeva CRM environment that served Dublin based teams and broader affiliate activities, with the Veeva CRM application used for customer engagement orchestration and field force enablement. Operational capabilities implemented included configuration management and regular version testing, maintenance of customer engagement plans, and generation of CRM and sales reports on both a monthly and ad hoc basis. The implementation incorporated closed loop marketing CLM analytics for content performance measurement and produced CLM analytics reports as part of routine reporting. Integrations and operational actions documented during the rollout included a Single Sign On security feature implementation and distribution mechanisms for Oncology Profiling Surveys that tied field engagement to profiling activities. The team also supported ongoing market research and compiled monthly competitor reports, while providing frontline support including training for over 10 new users and continuous user assistance for the Veeva CRM environment. Governance and rollout discipline emphasized user acceptance testing, particularly for CLM analytics and new versions, as well as the creation and circulation of Marketing Stakeholder Engagement Plans SEPs. Responsibilities centered on system administration, test coordination, report generation, user training, and stakeholder engagement to maintain operational continuity within the CRM deployment. | |
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Life Sciences | 1600 | $511M | Italy | Veeva Systems | Veeva CRM | CRM | 2014 | n/a |
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Life Sciences | 400 | $35M | Singapore | Veeva Systems | Veeva CRM | CRM | 2017 | n/a |
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Life Sciences | 2000 | $350M | Spain | Veeva Systems | Veeva CRM | CRM | 2015 | n/a |
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Life Sciences | 280 | $314M | Switzerland | Veeva Systems | Veeva CRM | CRM | 2017 | n/a |
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Life Sciences | 584 | $169M | United Kingdom | Veeva Systems | Veeva CRM | CRM | 2017 | n/a |
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Life Sciences | 510 | $484M | United States | Veeva Systems | Veeva CRM | CRM | 2021 | n/a |
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Life Sciences | 100 | $20M | United States | Veeva Systems | Veeva CRM | CRM | 2011 | n/a |
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Buyer Intent: Companies Evaluating Veeva CRM
- University Of Texas At Austin, a United States based Education organization with 28761 Employees
- University of Houston, a United States based Education company with 3800 Employees
- Stevens Institute of Technology, a United States based Education organization with 1000 Employees
Discover Software Buyers actively Evaluating Enterprise Applications
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