Amsterdam, 1119 PE,
Netherlands
Azerion Technographics
Azerion Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Azerion and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 912 Azerion employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Azerion has purchased the following applications: Google Workspace (Formerly Google G-Suite) for Collaboration in 2012, Zendesk Support Ticketing System for Customer Support in 2022, Microsoft Azure Cloud Services for Application Hosting and Computing Services in 2018 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Azerion is running and its propensity to invest more and deepen its relationship with Google , Zendesk , Sirdata or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Azerion revenues, which have grown to $630.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Azerion intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
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Azerion Tech Stack and Enterprise Applications
Azerion Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2012 | 2012 |
In 2012, Madvertise, part of Azerion, implemented Google Workspace (Formerly Google G-Suite) for Collaboration across its corporate operations in France. The deployment used Google Workspace as a cloud-native SaaS platform providing centralized email, calendaring, document collaboration, and storage under the Madvertise corporate domain visible on the public website.
Configuration centered on Google Workspace administrative controls, including domain management, user provisioning, group-based access controls, and sharing policy enforcement to govern internal and client-facing collaboration. Functional modules implemented included Gmail, Google Drive, Google Docs, Google Sheets, Google Calendar, and Google Meet to support professional services workflows, real-time co-authoring, meeting coordination, and centralized content management within Madvertise, and the Google Workspace (Formerly Google G-Suite) tenancy is linked to the Madvertise corporate domain as surfaced on the company site.
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Azerion CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Zendesk | Legacy | Zendesk Support Ticketing System | Customer Support | CRM | n/a | 2022 | 2022 |
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Data Management Platform | CRM |
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2021 | 2021 |
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Digital Advertising Platform | CRM |
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2020 | 2020 |
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Digital Advertising Platform | CRM |
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2020 | 2020 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2021 | 2021 |
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Azerion IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft Azure Cloud Services | Application Hosting and Computing Services | IaaS | n/a | 2018 | 2018 |
In 2018 Madvertise, part of Azerion, deployed Microsoft Azure Cloud Services to host its customer-facing website and web applications. Microsoft Azure Cloud Services was used to provide Application Hosting and Computing Services for the companys digital presence, aligning hosting and runtime with the Application Hosting and Computing Services category.
The implementation centered on cloud compute and persistent object storage for web assets, combined with content delivery and load balancing to support public-facing pages and application endpoints. Configuration included automated provisioning and scalability controls typical of application hosting, along with secure certificate management and runtime logging to support operations and troubleshooting for the website.
Operational scope covered the companys web and engineering functions in France, with governance oriented around production access controls, environment separation for staging and production, and monitoring of hosted services. The deployment emphasized standard cloud operational practices for Application Hosting and Computing Services, enabling centralized hosting of the website under Microsoft Azure Cloud Services.
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IT Decision Makers and Key Stakeholders at Azerion
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| Head of Marketing and Strategic Partnerships | Director | Marketing | ||||
| CTO | CXO | IT | ||||
| Director Of Technology | Director | IT |
Apps Being Evaluated by Azerion Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||