medi Technographics
medi Software Purchases and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by medi and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 3000 medi employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that medi has purchased the following applications: Microsoft 365 for Collaboration in 2020, GlobalData Intelligence Center for Account Based Marketing in 2017, Microsoft Azure Cloud Services for Application Hosting and Computing Services in 2018 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems medi is running and its propensity to invest more and deepen its relationship with Microsoft , GlobalData , Wingify or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing medi revenues, which have grown to $500.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for medi intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
medi Data, Technology Stack, and Enterprise Applications
Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2020 | 2020 |
In 2020, medi implemented Microsoft 365 as its Collaboration platform. Microsoft 365 is evident in medi's web presence and provides the central collaboration layer for the organization.
The deployment centers on a cloud first Microsoft 365 tenant delivering core Collaboration capabilities, including Exchange Online for enterprise email, Microsoft Teams for meetings and persistent chat, SharePoint Online for intranet and document management, OneDrive for file sync and coauthoring, and Office applications for desktop and web productivity. Configuration covers tenant level administration, user provisioning workflows, and role based access control to manage access across business units.
Operational scope covers corporate collaboration and knowledge management workflows that support IT, HR, R and D, and manufacturing support functions. Governance is structured around centralized tenant administration and integrated identity and access management using Azure Active Directory, with policy controls such as conditional access and data loss prevention applied to meet enterprise compliance needs.
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| GlobalData | Legacy | GlobalData Intelligence Center | Account Based Marketing | CRM | n/a | 2017 | 2018 |
In 2017, medi implemented GlobalData Intelligence Center as an Account Based Marketing solution to centralize account-level intelligence for its International Sales Orthopedics organization. The deployment targeted a global manufacturing footprint and was intended to provide continuous access to market and account data for regional sales and commercial teams across all operating regions. medi is identified as a 3000-employee medical device manufacturer and the GlobalData Intelligence Center was positioned to serve sales, commercial strategy, and demand generation use cases.
The GlobalData Intelligence Center was configured with account profiling, intent signal monitoring, contact enrichment, account segmentation, and role-based dashboards and alerts typical of Account Based Marketing platforms. The implementation emphasized automated data feeds and persistent availability to ensure users could retrieve intelligence on demand, with the GlobalData Intelligence Center named explicitly as the application delivering those capabilities. Configuration work focused on making account insights and campaign orchestration data accessible in near real time for sales planning and outreach.
Operationally the rollout covered regional sales operations and cross-regional commercial teams, with governance centered on centralized data distribution and role-based access controls to provide consistent, auditable delivery of market intelligence. Klaus Hone, Head of International Sales Orthopedics, noted that due to digitization worldwide the market is faster and all regions need data immediately, so it is really important for us that we have access to the data 24 hours as time is costly, which drove the emphasis on continuous availability and immediate regional access. Change management emphasized adoption by sales leaders and embedding intelligence into account planning and outreach workflows.
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Marketing Analytics | CRM |
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2019 | 2019 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft Azure Cloud Services | Application Hosting and Computing Services | IaaS | n/a | 2018 | 2018 |
In 2018, medi implemented Microsoft Azure Cloud Services to host and operate its public website. This deployment is aligned with the Application Hosting and Computing Services category and positions Microsoft Azure Cloud Services as the platform supporting medi website hosting and customer-facing web delivery.
The implementation leverages core cloud hosting capabilities typical of Application Hosting and Computing Services, including managed compute for web applications, scalable object storage for assets and media, edge content delivery for site performance, and platform-managed load balancing and auto-scaling to support variable traffic. The environment includes platform-level responsibilities for SSL termination, monitoring and centralized logging, and automated backups to ensure site continuity. Microsoft Azure Cloud Services is used to orchestrate the application runtime, infrastructure provisioning, and operational telemetry for medi web operations.
Operational governance was organized around subscription and environment separation, with distinct production and non-production boundaries and role-based access control for cloud administration. Deployment workflows were structured to support automated application delivery and continuous updates to the public website, with centralized monitoring and incident visibility assigned to the web operations and IT infrastructure teams. medi Microsoft Azure Cloud Services Application Hosting and Computing Services therefore aligns platform, operational process, and access governance to manage its site hosting footprint.
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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IT Decision Makers and Key Stakeholders at medi
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
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Apps Being Evaluated by medi Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD medi Technographics
medi is a Manufacturing organization based in Germany,
with around 3000 employees and annual revenues of $500.0 million.
medi operates a diverse technology stack with applications such as
Microsoft 365, GlobalData Intelligence Center and Microsoft Azure Cloud Services,
covering areas like Collaboration, Account Based Marketing and Application Hosting and Computing Services.
medi has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Microsoft and GlobalData.
medi recently adopted applications including
Microsoft 365 in 2020, Amazon EC2 in 2020 and Cloudflare CDN in 2020,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of medi’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates medi’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete medi technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.