Tampa, 33637, FL,
United States
Mediagistic Technographics
Mediagistic Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Mediagistic and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 120 Mediagistic employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Mediagistic has purchased the following applications: Intuit Quickbooks Enterprise for ERP Financial in 2013, Microsoft 365 for Collaboration in 2018, 6sense Account Engagement Platform for Account Based Marketing in 2022 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Mediagistic is running and its propensity to invest more and deepen its relationship with Intuit , Microsoft , 6sense or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Mediagistic revenues, which have grown to $10.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Mediagistic intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Mediagistic Tech Stack and Enterprise Applications
Mediagistic ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Intuit | Legacy | Intuit Quickbooks Enterprise | ERP Financial | ERP | x | 2013 | 2013 |
In 2013, Mediagistic implemented Intuit Quickbooks Enterprise as its ERP Financial system. The deployment positioned Intuit Quickbooks Enterprise to centralize accounting functions for the professional services firm, aligning financial control with project billing and client campaign accounting.
The implementation emphasized core ERP Financial capabilities including general ledger, accounts receivable, accounts payable, order execution and project billing workflows, plus reporting and spreadsheet-driven deliverables used for proposals and client communications. Configuration work focused on structuring chart of accounts and invoice workflows to capture campaign-level details, and on enabling audit trails and reconciliations to support monitoring of campaign elements through completion.
Integrations were implemented with existing customer and project systems explicitly referenced by the organization, including ACT/Multiplex for customer correspondence and CRM records, and Workamajig, Media Request Line and SharePoint for client and project management entries. Operational coverage extended across finance, project management and client services within the United States, with governance centered on standardizing entry of client records, proactive internal and external communications, and audit processes to validate campaign and billing data.
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Mediagistic Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2018 | 2018 |
In 2018, Mediagistic deployed Microsoft 365 as its primary Collaboration platform to consolidate productivity across its 120 employee professional services organization. Mediagistic implemented Microsoft 365, a Collaboration application, to support internal communication, document management, and client-facing project coordination. Public site references indicate Mediagistic is using Microsoft 365 on their website.
The implementation centers on a cloud-hosted Microsoft 365 tenant provisioning standard Collaboration capabilities including cloud email, an intranet and document repository, user file synchronization, real-time chat and meetings, and Office productivity applications. Governance was established through tenant-level administration and identity based access controls with role oriented user provisioning to align collaboration workflows with project delivery and internal operations.
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Mediagistic CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| 6sense | Legacy | 6sense Account Engagement Platform | Account Based Marketing | CRM | n/a | 2022 | 2022 |
In 2022, Mediagistic deployed the 6sense Account Engagement Platform on their website to support Account Based Marketing. The implementation targets account-level engagement capture for a professional services firm of roughly 120 employees, using on-site instrumentation to surface behavior and intent signals for marketing and sales use.
The 6sense Account Engagement Platform was configured to collect on-site engagement events, build account segments, and provide engagement staging and dashboards commonly associated with Account Based Marketing workflows. Implementation tasks emphasized page-level tagging, event mapping, and segment definitions to enable account identification and prioritization within the platform.
Operational ownership was assigned to marketing and demand generation teams, with outputs consumed by sales for account prioritization and outreach. The deployment feeds account engagement insights into marketing and sales workflows, supporting contact-to-account mapping and activation logic while remaining focused on the web-based data capture layer.
Governance centered on aligning marketing and sales processes, including rules for account scoring, engagement thresholds, and campaign activation configured inside the 6sense Account Engagement Platform. The narrative highlights a website-first deployment of the 6sense Account Engagement Platform and its role within Mediagistic's Account Based Marketing program.
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Marketing Analytics | CRM |
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2014 | 2014 |
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Marketing Automation | CRM |
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2017 | 2017 |
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Marketing Automation | CRM |
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2020 | 2020 |
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Mediagistic ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Performance Management | ITSM |
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2020 | 2020 |
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Mediagistic IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2013 | 2013 |
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Application Hosting and Computing Services | IaaS |
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2018 | 2018 |
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Application Hosting and Computing Services | IaaS |
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2018 | 2018 |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2014 | 2014 |
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Mediagistic CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2017 | 2017 |
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IT Decision Makers and Key Stakeholders at Mediagistic
Apps Being Evaluated by Mediagistic Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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| No data found | ||||||