Netfarma
R. Tucanos, 630 - Sitio Guarehy, CarapicuAÂba,
Sao Paulo, 06330-281, Sao Paulo,
Brazil
Sao Paulo, 06330-281, Sao Paulo,
Brazil
55 11 4619-8800
Retail
Netfarma Technographics
Netfarma Software Purchases and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Netfarma and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 143 Netfarma employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Netfarma has purchased the following applications: TOTVS Microsiga Protheus for ERP Financial in 2015, Google Workspace (Formerly Google G-Suite) for Collaboration in 2013, In-House eCommerce for eCommerce in 2017 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Netfarma is running and its propensity to invest more and deepen its relationship with TOTVS , Google , In-House Applications or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Netfarma revenues, which have grown to $26.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Netfarma intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Netfarma Data, Technology Stack, and Enterprise Applications
ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| TOTVS | Legacy | TOTVS Microsiga Protheus | ERP Financial | ERP Financial Management | n/a | 2015 | 2015 |
In 2015 Netfarma implemented TOTVS Microsiga Protheus as its ERP Financial to centralize finance and payment workflows for the company based in Brazil. The deployment targeted core financial functions including accounts payable, accounts receivable and treasury for a retail organization of 143 employees, aligning application configuration with the companys payment processing needs.
TOTVS Microsiga Protheus was configured to support electronic remittance using the CNAB standard, with functional emphasis on bank file import, payment posting and reconciliation of titles paid. Configuration work focused on automating remittance file generation and automated reconciliation routines typical of ERP Financial systems, reducing manual intervention in payment lifecycle processing.
Operational coverage centered on the finance and treasury teams, integrating the ERP Financial payment flows into day to day accounts payable and bank reconciliation operations across Netfarma in Brazil. Governance adjustments accompanied the rollout, including revised payment approval flows and reconciliation checkpoints to accommodate automated CNAB remittance processing and downstream posting rules.
The project delivered a stated reduction in the ERP of the titles paid through electronic remittance using the CNAB standard, reflecting fewer outstanding posted titles for payments processed via the automated remittance channel. The implementation emphasizes the relationship between Netfarma TOTVS Microsiga Protheus ERP Financial and the companys finance and treasury business functions.
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2013 | 2013 |
In 2013, Netfarma implemented Google Workspace (Formerly Google G-Suite) as its primary Collaboration platform. The implementation is observable in Netfarma's website source and was provisioned for a Brazil-based retail organization with approximately 143 employees and reported revenue of 26000000, using Google Workspace as a cloud-hosted SaaS service to centralize corporate email, calendaring and document collaboration across the company.
Configuration included core Google Workspace components such as Gmail, Calendar, Drive, Docs and Meet, with administrative control managed through the Google Admin console and centralized user provisioning and access controls consistent with Collaboration deployments. Operational coverage extended across customer service, marketing, operations, finance and HR, supporting internal communication and document workflows, and governance focused on domain-level policy enforcement and standardized account administration. Google Workspace (Formerly Google G-Suite) is the Collaboration solution supporting Netfarma's enterprise productivity stack.
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eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| In-House Applications | Legacy | In-House eCommerce | eCommerce | eCommerce | n/a | 2017 | 2017 |
In 2017 Netfarma implemented an In-House eCommerce platform, shifting its customer-facing online storefront to a homegrown system. The initiative replaced a third-party JET-Ecommerce storefront and established a native eCommerce foundation for the retailer.
The In-House eCommerce was developed on .NET technology and was built to provide core retail capabilities consistent with the category, including catalog management, product detail pages, shopping cart and checkout workflows, order management, and administrative merchandising tools. Configuration work focused on storefront behavior, pricing and promotions rules, and backend order processing flows.
Operational coverage centered on Netfarma's Brazil retail ecommerce function, supporting online merchandising, product catalog operations, and digital order capture for the company site. Development and deployment were handled by Netfarma's internal engineering organization, positioning the application under direct in-house ownership.
The migration and delivery timeline was executed over an eight month development program, which encompassed platform build, site migration, and rollout of initial commerce capabilities. Governance shifted to Netfarma for ongoing maintenance and feature roadmap control following the cutover to the In-House eCommerce application.
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eCommerce | eCommerce |
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2018 | 2018 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Customer Support | CRM |
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2015 | 2015 |
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Marketing Automation | CRM |
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2017 | 2017 |
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PPM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Project Portfolio Management | PPM |
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2016 | 2016 |
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Transactional Email | PaaS |
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2013 | 2013 |
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Transactional Email | PaaS |
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2014 | 2014 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2018 | 2018 |
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Content Delivery Network | IaaS |
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2016 | 2016 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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IT Decision Makers and Key Stakeholders at Netfarma
| First Name | Last Name | Title | Function | Department | Phone | |
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| No data found | ||||||
Apps Being Evaluated by Netfarma Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD Netfarma Technographics
Netfarma is a Retail organization based in Brazil,
with around 143 employees and annual revenues of $26.0 million.
Netfarma operates a diverse technology stack with applications such as
TOTVS Microsiga Protheus, Google Workspace (Formerly Google G-Suite) and In-House eCommerce,
covering areas like ERP Financial, Collaboration and eCommerce.
Netfarma has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as TOTVS, Google and In-House Applications.
Netfarma recently adopted applications including
Amazon CloudFront in 2019, JET NEO in 2018 and Amazon EC2 in 2018,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Netfarma’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Netfarma’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Netfarma technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.