List of In-House eCommerce Customers
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Since 2010, our global team of researchers has been studying In-House eCommerce customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased In-House eCommerce for eCommerce from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using In-House eCommerce for eCommerce include: Home Depot, a United States based Retail organisation with 470000 employees and revenues of $159.51 billion, Alfamart, a Indonesia based Retail organisation with 97944 employees and revenues of $7.65 billion, Big C, a Thailand based Retail organisation with 23000 employees and revenues of $6.50 billion, The Range, a United Kingdom based Retail organisation with 11200 employees and revenues of $2.34 billion, Dunelm Group, a United Kingdom based Retail organisation with 12000 employees and revenues of $2.25 billion and many others.
Contact us if you need a completed and verified list of companies using In-House eCommerce, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the eCommerce software purchases.
The In-House eCommerce customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of eCommerce software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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AEON Malaysia | Retail | 9423 | $1.1B | Malaysia | In-House Applications | In-House eCommerce | eCommerce | 2020 | n/a |
In 2020, AEON Malaysia implemented In-House eCommerce to deliver a unified online storefront and mobile shopping experience. The In-House eCommerce deployment, categorized as eCommerce, was structured to serve more than 40 physical locations and to enable both in-store pick-up and on-demand grocery delivery for customers.
The implementation combined a storefront website and a native mobile application with proprietary inventory-picking software to orchestrate order capture and fulfillment workflows. Functional capabilities implemented included the e-commerce storefront, mobile ordering, inventory picking coordination, and multi-channel order routing to support pick-up and delivery, aligning retail operations with online order flows.
AEON integrated the In-House eCommerce application with Boxed's proprietary e-commerce technology as part of the public myAEON2go launch, and the solution was extended to tenants across AEON malls to power their e-commerce operations. Operational coverage focused on store-level fulfillment, mall tenant storefront enablement, and centralized e-commerce operations within AEON Malaysia, maintaining a single platform for customer ordering and fulfillment choices.
Governance and rollout were executed as a store and mall tenant centric program, with phased activation across the covered locations and centralized management by AEON's in-house application team. The deployment explicitly enabled customers to shop via the In-House eCommerce storefront or mobile app and to choose either in-store pick-up or delivery to their doorstep, reflecting an operational shift toward integrated online and store fulfillment.
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Alex Lee, Lowes Foods | Retail | 9000 | $1.2B | United States | In-House Applications | In-House eCommerce | eCommerce | 2024 | n/a |
In 2024, Lowes Foods integrated Delivery Solutions with its In-House eCommerce to centralize last-mile delivery orchestration and embed delivery management into its eCommerce operations. The In-House eCommerce platform in the eCommerce category retained guest engagement capabilities such as product location, barcode scanning, digital coupon clipping, and pickup and delivery order creation while gaining unified delivery orchestration.
The implementation configured functional modules for DSP orchestration, provider optimization rules, white-labeled tracking, and embedded analytics. Orchestration rules were implemented to automatically select preferred delivery providers based on factors including projected delivery date, time, drop-off day, and location, and the platform provides a hosted, branded real-time tracking page that can be sent to guests via email or SMS.
Delivery Solutions completed a fast integration with Lowes Foods’ existing internal systems and exposed an omnichannel platform that consolidates multiple third-party Delivery Service Providers. The unified hub supports rapid onboarding of new 3PLs and a centralized provider dashboard, enabling Lowes Foods to manage DSPs across 80+ stores operating throughout North Carolina, South Carolina, and Georgia without extensive internal engineering effort.
Governance shifted to a centralized delivery operations model, with operations and technology teams using Delivery Solutions’ analytics to benchmark DSP performance, align provider selection to volume and revenue signals, and reconfigure provider rules via a management dashboard. Delivery Solutions performed implementation work including store visits to ensure the delivery experience was on-brand, and the combined In-House eCommerce and Delivery Solutions architecture produced faster, more consistent order fulfillment and a streamlined guest experience as stated by Lowes Foods leadership.
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Alfamart | Retail | 97944 | $7.7B | Indonesia | In-House Applications | In-House eCommerce | eCommerce | 2020 | n/a |
In 2020, Alfamart deployed an In-House eCommerce platform to extend its retail footprint to smartphone and tablet users, enabling customers and partner merchants to transact anytime and anywhere. The In-House eCommerce implementation was positioned to support the Alfamind vision of widening entrepreneurship and enabling partners to operate virtual stores through a mobile-first shopping experience, aligning the application with Alfamart retail operations in Indonesia.
The implementation centers on eCommerce functional modules typical for mobile commerce, including a mobile storefront and catalog management, partner and merchant onboarding workflows for virtual stores, order management and checkout flows, customer account management, and basic inventory visibility tied to store-level fulfillment. Configuration emphasized mobile user journeys and partner self-service capabilities so entrepreneurs can create and manage virtual stores, list products, and process orders from handheld devices.
Architecturally the solution was delivered as an in-house application with client-facing mobile web and app interfaces and backend service layers for catalog, orders, and partner store management, exposing APIs to support automation and partner workflows. Deployment and operational responsibility remained within Alfamart’s internal teams, with the platform scoped to serve retail operations, partner merchants under the Alfamind program, and consumer shoppers across Indonesia.
Governance focused on formalizing partner enrollment and virtual store governance, implementing merchant onboarding processes and operational controls to manage product listings and order handling. Rollout plans emphasized staged partner activation through Alfamind, operational enablement for store-level fulfillment, and ongoing platform stewardship by internal product and operations teams.
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Big C | Retail | 23000 | $6.5B | Thailand | In-House Applications | In-House eCommerce | eCommerce | 2022 | n/a |
In 2022 Big C implemented an In-House eCommerce platform replacing Adobe Commerce, establishing a proprietary online retail core within the eCommerce category. The In-House eCommerce application became the central system for managing product assortment and channel syndication across BigC Shopping online and external marketplaces.
The implementation concentrated on category-aligned modules including product catalog and product information management, inventory management and stock synchronization, order management, promotions and pricing configuration, and operational reporting. Configuration emphasized SKU level control to support management of more than 50,000 items, automated stock sync processes for multi-channel availability, and promotion forecasting workflows to coordinate merchandising and supply chain timing.
Integrations include direct channel syndication to marketplaces and social commerce channels such as Lazada, Shopee, FB Live, and WeChat, plus operational connections to supply chain and store operations workflows for store to distribution center and store to store stock movements. The platform operation is coordinated closely with internal digital technology teams, merchandising, and distribution center teams to ensure inventory visibility and fulfilment readiness across Thailand.
Governance and process changes focused on formalizing demand planning and stock sync ownership, daily inventory monitoring procedures, promotion forecast consolidation with merchandise and SCM, and SKU rationalization review cycles. Reporting cadence and escalation paths were instituted to communicate inventory and out of stock status to management and to drive cross functional resolution of stock transfer and fulfilment issues.
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CJ MORE | Retail | 8000 | $2.0B | Thailand | In-House Applications | In-House eCommerce | eCommerce | 2017 | n/a |
In 2017 CJ MORE implemented an In-House eCommerce application to provide a digital commerce layer for its retail portfolio, this implementation is recorded as In-House eCommerce within the eCommerce category. The project was executed by an in-house applications team, aligning the new online channel with CJ MORE supermarket and convenience store operations and distribution center infrastructure.
The In-House eCommerce deployment emphasized category-aligned capabilities, including a centralized product catalog, online checkout and payment orchestration, order management workflows, inventory synchronization, and store fulfillment support. Configuration work focused on catalog and promotion management, cart and checkout flows, and automated order routing to physical branches and distribution centers to support omnichannel order fulfillment.
Integrations explicitly included a channel collaboration with Topvalue scheduled for the fourth quarter of the implementation year, enabling an external marketplace channel alongside the in-house storefront. Operational coverage tied the eCommerce platform to CJ MORE distribution centers and the retail branch network, supporting planned expansion and branch-level fulfillment as new stores opened.
Rollout governance followed a phased regional approach, prioritizing the Central region within a 250 kilometer radius of Ratchaburi Province consistent with the company expansion plan, with further rollout planned into the Northeast region. Implementation governance aligned merchandising, supply chain and store operations teams to the new online order and fulfillment workflows, and the eCommerce platform was positioned to support branch openings and store renovations funded in the broader investment program.
The In-House eCommerce implementation was part of a wider capital program totaling 4 billion baht intended to double the business, and it complemented stated business targets including a revenue goal of 20 billion baht by 2020 and an interim sales target of 10 billion baht for the implementation year. The platform therefore served as an operational component linking digital commerce, physical branch expansion, and distribution capabilities.
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Retail | 12000 | $2.2B | United Kingdom | In-House Applications | In-House eCommerce | eCommerce | 2019 | n/a |
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Professional Services | 12514 | $1.7B | Australia | In-House Applications | In-House eCommerce | eCommerce | 2016 | n/a |
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Retail | 470000 | $159.5B | United States | In-House Applications | In-House eCommerce | eCommerce | 2020 | n/a |
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Retail | 143 | $26M | Brazil | In-House Applications | In-House eCommerce | eCommerce | 2017 | n/a |
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Retail | 8384 | $1.3B | Taiwan | In-House Applications | In-House eCommerce | eCommerce | 2023 | n/a |
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Buyer Intent: Companies Evaluating In-House eCommerce
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| Logo | Company | Industry | Employees | Revenue | Country | Evaluated | ||
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