Aurora, 60504, IL,
United States
Optimum Nutrition Technographics
Optimum Nutrition Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Optimum Nutrition and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 2000 Optimum Nutrition employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Optimum Nutrition has purchased the following applications: Microsoft Dynamics GP for ERP Financial in 2011, Moodle LMS for Learning and Development in 2019, Acquia Cloud for Web Content Management in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Optimum Nutrition is running and its propensity to invest more and deepen its relationship with Microsoft , Moodle , Acquia or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Optimum Nutrition revenues, which have grown to $1.00 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Optimum Nutrition intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Optimum Nutrition Tech Stack and Enterprise Applications
Optimum Nutrition ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft Dynamics GP | ERP Financial | ERP | n/a | 2011 | 2011 |
In 2011 Optimum Nutrition implemented Microsoft Dynamics GP as its ERP Financial application to support procurement, inventory and financial workflows across production sites. Microsoft Dynamics GP was used as the enterprise ERP Financial backbone for purchasing and item master control tied to packaging procurement and clerical purchase order processing.
The implementation centered on purchasing and inventory management capabilities, including creation and maintenance of packaging item numbers, purchase order creation and follow up, label change management, and accounts payable reconciliation. Standard ERP Financial functional terminology applied included item master configuration, purchase order processing, supplier stocking program management, and transaction level invoice handling to support plant operations.
Operational integrations and coverage included direct use by purchasing clerks and coordination with suppliers, Quality Control for material issue resolution, and Accounting for invoice discrepancy handling, with plant-level scope covering Aurora Illinois, Sunrise Florida, and Waltaboro South Carolina sites. The environment operated alongside existing MRP systems reported as Microsoft Great Plains and SAP, reflecting tooling used for material requirements planning and production scheduling.
Governance and process work included establishing item numbering and labeling workflows, supplier stocking program coordination, and formalizing clerical routines for PO issuance, faxing and filing into system assisted processes. Cross functional governance spanned Purchasing, QC and Accounting to ensure purchase order accuracy, material quality checks and invoice reconciliation within the Microsoft Dynamics GP ERP Financial framework.
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Optimum Nutrition HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Moodle | Legacy | Moodle LMS | Learning and Development | HCM | n/a | 2019 | 2019 |
In 2019, Optimum Nutrition deployed Moodle LMS on its website, establishing a web-hosted learning layer for Learning and Development. The Moodle LMS instance is publicly accessible through the corporate site and serves as the primary platform for delivering structured online courses and learning content to users via the website.
The implementation configured standard Moodle LMS capabilities, including course management, user roles and enrollment controls, assessments and quizzes, multimedia and packaged content delivery, and built in reporting and completion tracking. Moodle LMS was configured to support course catalogs, learning paths, gradebook functionality, and administrative workflows typical of enterprise learning programs.
Operationally the Moodle LMS instance is embedded in Optimum Nutrition's site to centralize course delivery and enrollment workflows for the companys Learning and Development function. Governance focuses on course publication, user provisioning, and completion reporting handled through the Moodle LMS administrative interfaces, with the application name Moodle LMS and the Apps Category Learning and Development explicitly aligned to the companys online learning footprint.
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Optimum Nutrition Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Acquia | Legacy | Acquia Cloud | Web Content Management | Content Management | n/a | 2020 | 2020 |
In 2020, Optimum Nutrition deployed Acquia Cloud as its Web Content Management platform for the public website. Acquia Cloud is used as the cloud hosting and orchestration layer to support web content publishing and platform operations.
Configuration aligns with typical Web Content Management capabilities, including centralized content authoring, role based editorial workflows, template and component libraries, and media asset management. The implementation leverages Acquia Cloud environments for staging and production, with automated build and deploy pipelines and platform level caching and CDN services to manage content delivery and environment separation.
Operational responsibility is centered on marketing and digital content teams who manage site content and campaign assets, with governance enforced through role based access controls and publishing approvals. The Acquia Cloud deployment serves the corporate website infrastructure and content lifecycle, consolidating authoring, approval, and controlled publishing workflows under the Web Content Management application.
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Optimum Nutrition eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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eCommerce | eCommerce |
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2021 | 2021 |
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Optimum Nutrition CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Customer Support | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2013 | 2013 |
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Optimum Nutrition PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Apps Development | PaaS |
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2018 | 2018 |
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Optimum Nutrition IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2013 | 2013 |
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Application Hosting and Computing Services | IaaS |
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2018 | 2018 |
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Application Hosting and Computing Services | IaaS |
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2018 | 2018 |
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Content Delivery Network | IaaS |
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2018 | 2018 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Optimum Nutrition CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Secure Email Gateways (SEGs) | CyberSecurity |
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2016 | 2016 |
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IT Decision Makers and Key Stakeholders at Optimum Nutrition
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| Senior Manager HRIS & Payroll Systems | Manager | IT | ||||
| Brand Manager Innovation | Manager | R&D | ||||
| Director of Brand Marketing | Director | Marketing |
Apps Being Evaluated by Optimum Nutrition Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||