Parks Canada
Parks Canada Technographics
Parks Canada Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Parks Canada and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 4666 Parks Canada employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Parks Canada has purchased the following applications: Cisco Webex Meetings for Audio Video and Web Conferencing in 2022, Cyberimpact for Marketing Automation in 2021, Esri Arcgis for Geographic Information System in 2016 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Parks Canada is running and its propensity to invest more and deepen its relationship with Cisco Systems , Microsoft , Cyberimpact or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Parks Canada revenues, which have grown to $1.30 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Parks Canada intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Parks Canada Tech Stack and Enterprise Applications
Parks Canada Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Cisco Systems | Legacy | Cisco Webex Meetings | Audio Video and Web Conferencing | Collaboration | n/a | 2022 | 2022 |
In 2022, Parks Canada deployed Cisco Webex Meetings to provide web conferencing access on its public website. Cisco Webex Meetings, an Audio Video and Web Conferencing application from Cisco Systems, is used to surface browser-based meeting access and join workflows directly from park and program pages, enabling scheduled and ad hoc virtual sessions for public interactions and staff coordination.
The deployment leverages core Cisco Webex Meetings capabilities common to the category, including multi-party video conferencing, screen sharing, recording and playback, participant management, and web-based join functionality. Configuration work emphasized web embedding and browser-based authentication flows so external visitors and internal staff can join without requiring desktop client installation, consistent with web-first conferencing patterns.
Operationally the implementation is positioned to support communications, stakeholder engagement, and remote collaboration across Parks Canada programs, with administrative controls and meeting governance configured in the Webex Meetings administrative console. Usage is routed through the Parks Canada website front end, and management focuses on meeting access policies, participant moderation controls, and content retention settings typical for public sector digital engagement.
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 |
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Collaboration | Collaboration |
|
2021 | 2021 |
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Parks Canada CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Cyberimpact | Legacy | Cyberimpact | Marketing Automation | CRM | n/a | 2021 | 2021 |
In 2021 Parks Canada implemented Cyberimpact as a Marketing Automation solution on its public website, using the Cyberimpact platform to centralize email-driven outreach tied to visitor engagement and stakeholder communications. The deployment is web-facing and focused on public communications, positioning Cyberimpact as the primary Marketing Automation tool for subscription capture, list management, and campaign delivery on Parks Canada web properties.
Configuration work centered on standard Marketing Automation capabilities, including email campaign creation and scheduling, subscriber segmentation and preference management, template-driven content editing, and form-based subscription capture embedded on site. Cyberimpact was configured to support targeted newsletters and stakeholder notices, with workflows to manage audience segments and reusable templates for consistent communications.
Operational responsibility was aligned to communications and public affairs teams within Parks Canada, establishing editorial approval workflows and consent capture processes for public subscribers. The implementation emphasizes the relationship Parks Canada Cyberimpact Marketing Automation communications function, with the application used to orchestrate web-based subscriber journeys and ongoing public engagement activities.
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Parks Canada PLM and Engineering
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Esri | Legacy | Esri Arcgis | Geographic Information System | PLM and Engineering | n/a | 2016 | 2016 |
In 2016, Parks Canada implemented Esri Arcgis as a core Geographic Information System for Jasper National Park of Canada. Parks Canada Esri Arcgis Geographic Information System supports geomatics and field data management for park operations, connecting technical geomatics workflows with park management needs. The deployment was organized around the park field unit and explicitly staffed through a recruitment process to fill two indeterminate positions, Geomatics Technician EG-04 and Geomatics Coordinator EG-05.
Esri Arcgis was configured to deliver cartography, spatial analysis, and the manipulation, integration, and presentation of geospatial and non geospatial data. Teams developed and managed web maps and apps on an ArcGIS Enterprise portal and ArcGIS Online, and established mobile data collection workflows using Field Maps and Survey123, while supporting GPS data capture and basic scientific analysis.
The implementation integrated Esri Arcgis with data management tools referenced by the field unit, including MS Access and SQL Server, and supported web database access for diverse users. Operational coverage focused on the Jasper field unit, delivering geospatial services to functional specialists, park managers, and operational staff across local implementations of national systems.
Governance and workflow changes were formalized through role definitions and supervisory responsibilities, with the EG-05 providing leadership, requirements definition, database design oversight, and management of the GIS team. The EG-04 provided day to day geomatics technical services, data maintenance, troubleshooting, and the production of maps and datasets to support field unit priorities.
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Parks Canada PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Transactional Email | PaaS |
|
2021 | 2021 |
|
Parks Canada IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
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Application Hosting and Computing Services | IaaS |
|
2021 | 2021 |
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IT Decision Makers and Key Stakeholders at Parks Canada
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Parks Canada Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Parks Canada IT executives and key decision makers. This section highlights Parks Canada's latest recorded technology evaluations, including Umbraco CMS for Web Content Management on 2025-03-14 and IBM Maximo for Enterprise Asset Management on 2024-09-14. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Parks Canada digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| 2025-03-14 | Parks Canada | Evaluated | Umbraco | Umbraco CMS | Web Content Management | Content Management |
| 2024-09-14 | Parks Canada | Evaluated | IBM | IBM Maximo | Enterprise Asset Management | ERP Services and Operations |
FAQ - APPS RUN THE WORLD Parks Canada Technographics
Parks Canada is a Government organization based in Canada,
with around 4666 employees and annual revenues of $1.30 billion.
Parks Canada operates a diverse technology stack with applications such as
Cisco Webex Meetings, Cyberimpact and Esri Arcgis,
covering areas like Audio Video and Web Conferencing, Marketing Automation and Geographic Information System.
Parks Canada has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Cisco Systems, Cyberimpact and Esri.
Parks Canada recently adopted applications including
Cisco Webex Meetings in 2022, Microsoft 365 in 2021 and Cyberimpact in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Parks Canada’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Parks Canada’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Parks Canada technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.