Penske Corporation
2555 S Telegraph Rd,
Bloomfield Hills, 48302, MI,
United States
Bloomfield Hills, 48302, MI,
United States
1 248-648-2500
Automotive
Penske Corporation Technographics
Penske Corporation Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Penske Corporation and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 50000 Penske Corporation employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Penske Corporation has purchased the following applications: Localwork Platform for Recruiting in 2024, SAS Forecast Server for Analytics and BI in 2022, Cisco Webex Meetings for Audio Video and Web Conferencing in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Penske Corporation is running and its propensity to invest more and deepen its relationship with Localwork.Com , ADP , SAS Institute or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Penske Corporation revenues, which have grown to $26.00 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Penske Corporation intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Penske Corporation Tech Stack and Enterprise Applications
HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Localwork.Com | Legacy | Localwork Platform | Recruiting | HCM | n/a | 2024 | 2024 |
In 2024, Penske Corporation deployed the Localwork Platform as part of its Recruiting tooling to advertise transportation and logistics roles and to recruit hourly and salaried staff in the Phoenix region. The Localwork Platform deployment supported HR and talent-acquisition activities across Penske's regional Phoenix operations.
Public LocalWork job listings and job-fair advertising indicate Penske used job posting and recruiting modules within the Localwork Platform, consistent with recruitment workflows for field operations and warehouse staffing. Functional capabilities inferred from public listings include job requisition publishing, candidate sourcing, and applicant tracking workflows, supporting regional job posting, applicant intake, and event driven outreach.
Operational scope was concentrated on the Phoenix region and targeted transportation and logistics business functions, with HR and talent-acquisition teams operating the platform for both hourly and salaried hiring. The implementation emphasized regional recruiting orchestration, candidate screening queues, and coordination of job-fair advertising tied to local hiring needs, aligning the Localwork Platform with Penske Corporation Recruiting and HR activities. No explicit integrations with other enterprise systems are stated in the public record.
Governance and workflow changes focused on talent-acquisition process ownership within Penske's HR organization, with posting cadence and job-fair coordination managed at the regional HR level. Outcomes from the Localwork Platform deployment are not publicly disclosed.
|
|
|
|
|
Recruiting, Applicant Tracking System | HCM |
|
2013 | 2013 |
|
Analytics and BI
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| SAS Institute | Legacy | SAS Forecast Server | Analytics and BI | Analytics and BI | n/a | 2022 | 2023 |
In 2022, Penske Corporation deployed SAS Forecast Server to establish a centralized forecasting capability for revenue and financial planning. The implementation leveraged SAS Forecasting Studio functionality to construct hierarchical time-series models that support month-to-month business planning and multi-year forecasts, and the work is classified under the Analytics and BI category.
The implementation emphasized hierarchical time-series modeling, model selection and validation workflows, and automated model runs to generate iterative forecast scenarios, using SAS Forecast Server as the execution and orchestration layer. Configuration centered on reusable model templates and forecast hierarchies that map to Penske revenue streams and financial planning dimensions, enabling standardized forecast production across finance teams.
Rollout was executed as a multi-year program that achieved marked success after about three years, with governance focused on model governance, version control, and scheduled retraining to maintain forecast consistency across planning cycles. Penske used the SAS Forecast Server deployment to improve the rigor of revenue and financial planning processes, enabling more accurate month-to-month planning and multi-year forecasting outcomes.
|
Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Cisco Systems | Legacy | Cisco Webex Meetings | Audio Video and Web Conferencing | Collaboration | n/a | 2020 | 2020 |
In 2020, Penske Corporation deployed Cisco Webex Meetings on its public website to provide web-based conferencing and external meeting joins. Cisco Webex Meetings is implemented as the company's Audio Video and Web Conferencing layer for browser join workflows and web-hosted meeting access, leveraging Cisco’s cloud-hosted meeting service and in-browser meeting client.
The implementation focused on embedding Webex meeting join and scheduling flows into customer-facing pages, surfacing meeting links and join buttons within the site experience. Functional capabilities referenced in the deployment include real-time audio and video conferencing, screen sharing, meeting recording, and browser-based join workflows consistent with Audio Video and Web Conferencing feature sets, with administrative controls used for meeting moderation and participant management.
|
SCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Advanced Planning and Scheduling | SCM |
|
2020 | 2020 |
|
|
|
|
|
Real-Time Transportation Visibility | SCM |
|
2019 | 2019 |
|
CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Customer Experience | CRM |
|
2020 | 2020 |
|
|
|
|
|
Marketing Automation | CRM |
|
2014 | 2014 |
|
|
|
|
|
Marketing Automation | CRM |
|
2015 | 2015 |
|
|
|
|
|
Sales Automation, CRM, Sales Engagement | CRM |
|
2021 | 2021 |
|
ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Application Performance Management | ITSM |
|
2020 | 2020 |
|
IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Application Hosting and Computing Services | IaaS |
|
2021 | 2021 |
|
|
|
|
|
Content Delivery Network | IaaS |
|
2020 | 2020 |
|
CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Secure Email Gateways (SEGs) | CyberSecurity |
|
2018 | 2018 |
|
IT Decision Makers and Key Stakeholders at Penske Corporation
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Penske Corporation Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Penske Corporation IT executives and key decision makers. This section highlights Penske Corporation's latest recorded technology evaluations, including IBM Tririga Real Estate Management for Facility Management on 2025-09-18, CourtReserve for Reservation and Booking Management on 2025-07-29, and Atlassian JIRA for Project Portfolio Management on 2025-05-16. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Penske Corporation digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||
FAQ - APPS RUN THE WORLD Penske Corporation Technographics
Penske Corporation is a Automotive organization based in United States,
with around 50000 employees and annual revenues of $26.00 billion.
Penske Corporation operates a diverse technology stack with applications such as
Localwork Platform, SAS Forecast Server and Cisco Webex Meetings,
covering areas like Recruiting, Analytics and BI and Audio Video and Web Conferencing.
Penske Corporation has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Localwork.Com, SAS Institute and Cisco Systems.
Penske Corporation recently adopted applications including
Localwork Platform in 2024, SAS Forecast Server in 2022 and Salesforce Sales Cloud in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Penske Corporation’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Penske Corporation’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Penske Corporation technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.