Edinburgh, EH2 4ET,
United Kingdom
Peoples Postcode Lottery Technographics
Peoples Postcode Lottery Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Peoples Postcode Lottery and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 250 Peoples Postcode Lottery employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Peoples Postcode Lottery has purchased the following applications: Personio ATS for Applicant Tracking System in 2022, DocuSign eSignature for Digital Signing in 2022, Hotjar for Customer Experience in 2017 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Peoples Postcode Lottery is running and its propensity to invest more and deepen its relationship with Personio , DocuSign , Contentful GmbH or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Peoples Postcode Lottery revenues, which have grown to $40.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Peoples Postcode Lottery intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Peoples Postcode Lottery Tech Stack and Enterprise Applications
Peoples Postcode Lottery HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Personio | Legacy | Personio ATS | Applicant Tracking System | HCM | n/a | 2022 | 2022 |
In 2022, Peoples Postcode Lottery deployed Personio ATS as its Applicant Tracking System. The Personio ATS is embedded on the public careers site to capture applications and publish job postings, centralizing candidate intake for HR and hiring managers across the organisation.
The implementation was configured to deliver standard Applicant Tracking System capabilities, including job posting management, candidate application forms hosted on the website, resume capture and structured candidate records, stage-based applicant tracking, and interview scheduling workflows. Personio ATS was instrumented to provide a searchable candidate database and operational dashboards to support ongoing recruitment activity and pipeline visibility.
Operational coverage focuses on the recruitment and talent acquisition function within Peoples Postcode Lottery, with HR owning administration and hiring managers using workflow-driven stage handoffs. Governance was aligned to the ATS, standardising vacancy approval and candidate review steps, and embedding the Personio ATS into hiring workflows that begin on the public careers site.
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Peoples Postcode Lottery Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| DocuSign | Legacy | DocuSign eSignature | Digital Signing | Content Management | n/a | 2022 | 2022 |
In 2022, Peoples Postcode Lottery deployed DocuSign eSignature as a Digital Signing solution on its public website. The deployment embeds DocuSign eSignature into web-facing workflows to capture legally binding electronic signatures and to orchestrate document presentation and execution for external users. The configuration emphasizes envelope management, embedded signing sessions, and standard signer authentication flows to maintain continuity between the website session and the signing process.
DocuSign eSignature is used to support online consent capture and document execution on the public site, providing audit trails, certificate of completion, and document lifecycle controls typical of Digital Signing platforms. Operational scope centers on the public website and external constituencies interacting with online forms, with the application impacting document workflows and compliance controls tied to online agreements. Governance focuses on retaining signing records and preserving tamper-evident audit logs as part of the signing process.
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Web Content Management | Content Management |
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2020 | 2020 |
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Peoples Postcode Lottery CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Contentsquare | Legacy | Hotjar | Customer Experience | CRM | n/a | 2017 | 2017 |
In 2017 Peoples Postcode Lottery deployed Hotjar on their website to support Customer Experience monitoring and qualitative behavior analysis. The implementation is focused on the public site at https://www.postcodelottery.co.uk/ and is scoped to digital channels that service UK players, aligning Peoples Postcode Lottery Hotjar Customer Experience with digital analytics and UX business functions.
Hotjar was instrumented as a client side analytics layer using standard Hotjar capabilities, including session recordings, heatmaps, conversion funnel visualization, and on site feedback mechanisms to capture user interactions and qualitative signals. Configuration work emphasized page level tag placement, sampling controls and survey triggers to enable UX diagnostics and conversion optimization workflows.
Operational coverage included digital analytics, UX and marketing teams consuming Hotjar outputs alongside quantitative analytics. Governance centered on tag level consent controls and data handling procedures to meet UK privacy expectations, with findings routed into product and content improvement workflows rather than as standalone reporting.
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Marketing Analytics | CRM |
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2020 | 2020 |
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Marketing Automation | CRM |
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2018 | 2018 |
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Peoples Postcode Lottery ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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IT Service Management | ITSM |
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2019 | 2019 |
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IT Service Management | ITSM |
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2021 | 2021 |
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IT Service Management | ITSM |
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2020 | 2020 |
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Peoples Postcode Lottery PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Transactional Email | PaaS |
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2021 | 2021 |
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Peoples Postcode Lottery IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Application Hosting and Computing Services | IaaS |
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2016 | 2016 |
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Application Hosting and Computing Services | IaaS |
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2023 | 2023 |
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Cloud Storage | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2018 | 2018 |
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Content Delivery Network | IaaS |
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2022 | 2022 |
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Content Delivery Network | IaaS |
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2023 | 2023 |
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Peoples Postcode Lottery CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2018 | 2018 |
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IT Decision Makers and Key Stakeholders at Peoples Postcode Lottery
| First Name | Last Name | Title | Function | Department | Phone | |
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| No data found | ||||||
Apps Being Evaluated by Peoples Postcode Lottery Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| 2024-06-28 | Peoples Postcode Lottery | Evaluated | Google Looker | Analytics and BI | Analytics and BI |