Pfizer
66 Hudson Boulevard East\,
New York, 10001, NY,
United States
New York, 10001, NY,
United States
1 212-733-2323
Life Sciences
Pfizer Technographics
Pfizer Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Pfizer and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 81000 Pfizer employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Pfizer has purchased the following applications: Apexanalytix Firststrike for AP Automation in 2018, Workday Benefits for Benefits Administration in 2017, AppWorx Workload Automation for Business Process Management in 2013 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Pfizer is running and its propensity to invest more and deepen its relationship with APEX Analytix , FIS Global , SAP or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Pfizer revenues, which have grown to $63.63 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Pfizer intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Pfizer Tech Stack and Enterprise Applications
Pfizer ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| APEX Analytix | Legacy | Apexanalytix Firststrike | AP Automation | ERP | n/a | 2018 | 2018 |
In 2018, Pfizer deployed Apexanalytix Firststrike as part of its P2P controls and analytics strategy. The implementation centralized transactional, supplier, and exception data into Apexanalytix Firststrike, a capability described by Karl Erdman, CAPP Supervisor, AP Global Financial Solutions, Pfizer Inc, who called firststrike® an invaluable tool for centralizing various data points for analysis in one system.
The configuration emphasized analytics driven controls common to P2P controls and analytics platforms, including automated duplicate payment detection, transaction scoring and risk ranking, automated invoice to PO matching, and exception case management workflows. These functional modules were tuned to support accounts payable controls, supplier master analysis, and continuous monitoring of transactional anomalies, reflecting standard capabilities for the category.
Operational coverage began within AP Global Financial Solutions and extended into surrounding finance and procurement process owners, aligning control events with AP workflows and shared services operations. The deployment established a single system of record for supplier and transaction analytics, enabling consolidation of data sources for investigative and audit purpose without referencing specific upstream systems.
Governance was structured around analytics driven exception handling and documented audit trails, with configuration of rulesets and escalation workflows to support day to day AP governance. Pfizer maintained the application as a centralized control and analytics layer for P2P controls and analytics, with internal stakeholders using the system for detection, investigation, and remediation of payment and supplier risks.
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AR Automation | ERP |
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2007 | 2007 |
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ERP Financial | ERP |
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2006 | 2007 |
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ERP Financial | ERP |
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2000 | 2000 |
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ERP Financial | ERP |
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2022 | 2022 |
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Expense Management | ERP |
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2016 | 2017 |
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Pfizer HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Workday | Legacy | Workday Benefits | Benefits Administration | HCM | n/a | 2017 | 2018 |
In 2017, Pfizer implemented Workday Benefits as part of a companywide, big bang Workday deployment covering 100 countries and core HR functions including HCM, Recruiting, Compensation, and Benefits. Workday Benefits was deployed to centralize Benefits Administration across Pfizer's global employee population, aligning benefit plan configuration and enrollment workflows with the broader Workday HCM foundation.
The implementation of Workday Benefits included configuration of standard Benefits Administration capabilities such as plan setup, eligibility rules, event driven enrollment, open enrollment orchestration, and benefits life event processing, with configuration tuned to multinational plan variants. Automation of enrollment workflows and benefit elections was aligned with Workday's business process framework to support consistent benefits governance and auditable transaction trails.
Operational integration tied Workday Benefits to Pfizer's enterprise payroll and time management reform and a coordinated worldwide payroll consolidation effort spanning 70 countries, enabling consistent benefits payroll feeds and eligibility reconciliation. The deployment also interfaced with Pfizer's portal and content management presence and coexisted with governance of several HRIS applications to ensure a single source of HR data for benefits eligibility and employee communications.
Governance changes included centralized ownership of benefits configuration, strengthened Service Center effectiveness for benefits inquiries, and process controls to support acquisitions and divestitures activity. Corporate program leadership provided operational and strategic guidance across these areas to standardize workflows, vendor relationships, and change management for ongoing benefits operations.
The Workday Benefits implementation supported Pfizer's broader payroll consolidation program and helped deliver significant recurring savings from the payroll consolidation effort, and it contributed to improvements in overall corporate agility metrics. These outcomes followed a coordinated global rollout and governance approach, reflecting an integrated stance on Benefits Administration and HR operations.
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Candidate Relationship Management | HCM |
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2021 | 2021 |
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Compensation Management | HCM |
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2017 | 2018 |
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Core HR | HCM |
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2017 | 2018 |
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Employee Experience | HCM |
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2019 | 2019 |
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Employee Recognition and Rewards Management | HCM |
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2018 | 2018 |
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HR Compliance | HCM |
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2010 | 2010 |
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HR Compliance | HCM |
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2010 | 2010 |
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HR Service Delivery | HCM |
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2017 | 2018 |
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Learning and Development | HCM |
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2015 | 2015 |
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Learning and Development | HCM |
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2012 | 2013 |
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Learning and Development | HCM |
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2010 | 2010 |
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Payroll Tax Compliance | HCM |
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2015 | 2015 |
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Payroll | HCM |
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2017 | 2018 |
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Performance and Goal Management | HCM |
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2017 | 2017 |
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Recruiting Chatbot | HCM |
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2019 | 2019 |
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Recruiting Chatbot | HCM |
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2022 | 2022 |
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Recruiting | HCM |
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2019 | 2019 |
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Recruiting, Applicant Tracking System | HCM |
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2020 | 2020 |
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Talent Assessment | HCM |
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2017 | 2017 |
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Video Interviewing | HCM |
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2017 | 2017 |
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Workforce Analytics | HCM |
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2017 | 2017 |
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Pfizer ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Broadcom | Legacy | AppWorx Workload Automation | Business Process Management | ERP Services and Operations | Sturgeon Services International, Inc. | 2013 | 2013 |
In 2013, Pfizer implemented AppWorx Workload Automation in a Business Process Management role to orchestrate batch processing and ETL workloads across Managed Markets applications. The deployment engaged Sturgeon Services International, Inc. as the system integrator, with Accenture Services Pvt. Ltd. providing onshore coordinator, developer and designer support beginning September 2014 for ongoing operations and handovers.
AppWorx Workload Automation was configured to schedule and orchestrate ETL jobs, batch workflows and report generation. Functional capabilities implemented included job scheduling, dependency orchestration, calendar management, automated recovery and environment-aware runbooks used to coordinate Informatica 9.x ETL pipelines, Oracle 10g/11g database jobs, UNIX shell script executions and Business Objects reporting, with UC4 also present for time-based job definitions.
The automation layer integrated with Master Data Management, Advance Membership and Contracts applications within the Managed Markets domain to ingest and validate DEA, HIN and PHS identifiers, direct and indirect customer records, product and price feeds, and to support Chargeback and Rebates calculation and validation processes. AppWorx Workload Automation triggered ETL pipelines and Business Objects report production that fed downstream contract validation and pricing workflows.
Operational governance formalized Incident Management, Request Management, Change Management, Problem Management and Knowledge Management processes, with HP Service Center used for ticketing and coordinated onshore/offshore handovers to enable near continuous support. Project controls included PMO and SME responsibilities for impact analysis, estimation, technical design review, peer review, unit testing and controlled production releases, and disaster recovery environments were built and tested by mocking production to validate job recovery and hot fix procedures.
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Case Management | ERP Services and Operations |
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2010 | 2010 |
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Clinical Trial Management | ERP Services and Operations |
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2011 | 2011 |
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Clinical Trial Management | ERP Services and Operations |
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2020 | 2020 |
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Laboratory Management | ERP Services and Operations |
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2017 | 2017 |
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Laboratory Management | ERP Services and Operations |
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2013 | 2013 |
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Laboratory Management | ERP Services and Operations |
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2021 | 2021 |
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Laboratory Management | ERP Services and Operations |
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2018 | 2018 |
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Laboratory Management | ERP Services and Operations |
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2018 | 2018 |
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Lease Management | ERP Services and Operations |
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2017 | 2017 |
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Travel Management | ERP Services and Operations |
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2009 | 2009 |
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Pfizer AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Chatbots and Conversational AI | AI-Powered Application |
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2020 | 2020 |
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Chatbots and Conversational AI | AI-Powered Application |
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2024 | 2024 |
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Intelligent Process Automation | AI-Powered Application |
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2016 | 2017 |
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Pfizer Analytics and BI
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Analytics and BI | Analytics and BI |
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2015 | 2018 |
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Analytics and BI | Analytics and BI |
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2015 | 2015 |
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Analytics and BI | Analytics and BI |
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2016 | 2016 |
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Analytics and BI | Analytics and BI |
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2011 | 2011 |
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Analytics and BI | Analytics and BI |
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2017 | 2017 |
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Analytics and BI | Analytics and BI |
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2023 | 2023 |
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Analytics and BI | Analytics and BI |
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2021 | 2021 |
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Analytics and BI | Analytics and BI |
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2013 | 2014 |
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Data Warehouse | Analytics and BI |
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2017 | 2017 |
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Data Warehouse | Analytics and BI |
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2019 | 2019 |
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Process Mining | Analytics and BI |
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2018 | 2018 |
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Pfizer Blockchain
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Blockchain Platform | Blockchain |
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2018 | 2018 |
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Blockchain Platform | Blockchain |
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2018 | 2018 |
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Blockchain Platform | Blockchain |
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2018 | 2018 |
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Blockchain Platform | Blockchain |
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2018 | 2019 |
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Blockchain Platform | Blockchain |
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2022 | 2023 |
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Blockchain Platform | Blockchain |
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2019 | 2019 |
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Pfizer Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Audio Video and Web Conferencing | Collaboration |
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2017 | 2017 |
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Audio Video and Web Conferencing | Collaboration |
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2020 | 2020 |
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Collaboration | Collaboration |
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2018 | 2018 |
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Event Management | Collaboration |
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2019 | 2019 |
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Pfizer Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Content Management | Content Management |
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2023 | 2024 |
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Digital Signing | Content Management |
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2021 | 2021 |
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Web Content Management | Content Management |
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2020 | 2020 |
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Pfizer eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Shipping Management | eCommerce |
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2021 | 2021 |
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Pfizer SCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Demand Forecasting and Planning, Advanced Planning and Scheduling | SCM |
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2016 | 2016 |
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Real-Time Transportation Visibility | SCM |
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2020 | 2020 |
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Supply Chain Management | SCM |
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2014 | 2015 |
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Transportation Management | SCM |
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2006 | 2006 |
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Warehouse Management | SCM |
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2011 | 2011 |
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Pfizer CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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CRM | CRM |
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2017 | 2017 |
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CRM | CRM |
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2016 | 2016 |
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CRM | CRM |
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2015 | 2015 |
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Customer Engagement | CRM |
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2020 | 2020 |
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Customer Engagement | CRM |
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2020 | 2020 |
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Customer Loyalty | CRM |
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2022 | 2022 |
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Customer Support | CRM |
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2017 | 2018 |
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Digital Advertising Platform | CRM |
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2020 | 2020 |
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Digital Advertising Platform | CRM |
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2020 | 2020 |
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Digital Advertising Platform | CRM |
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2020 | 2020 |
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Life Sciences CRM | CRM |
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2025 | 2025 |
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Marketing Analytics | CRM |
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2020 | 2020 |
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Marketing Automation | CRM |
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2018 | 2019 |
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Marketing Automation | CRM |
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2012 | 2013 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2012 | 2013 |
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Tag Management | CRM |
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2020 | 2020 |
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Pfizer EPM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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EPM | EPM |
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2010 | 2010 |
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Pfizer ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Performance Management | ITSM |
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2013 | 2013 |
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Incident Management | ITSM |
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2017 | 2017 |
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Incident Management | ITSM |
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2025 | 2025 |
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IT Service Management | ITSM |
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2018 | 2019 |
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Pfizer PLM and Engineering
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Intellectual Property Management | PLM and Engineering |
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2019 | 2019 |
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Life Science R&D Platforms | PLM and Engineering |
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2015 | 2015 |
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Pfizer PPM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Project Portfolio Management | PPM |
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2015 | 2015 |
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Pfizer Procurement
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Procurement | Procurement |
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2004 | 2005 |
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Sourcing | Procurement |
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2004 | 2005 |
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Supplier Relationship Management | Procurement |
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2004 | 2004 |
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Pfizer SPM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Configure Price Quote (CPQ) | SPM |
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2016 | 2016 |
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Incentive Compensation Management | SPM |
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2012 | 2012 |
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Pfizer TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Treasury Management | TRM |
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2015 | 2015 |
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Whistleblowing Management | TRM |
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2018 | 2018 |
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Pfizer PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Extract, Transform, and Load (ETL) | PaaS |
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2017 | 2017 |
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iPaaS (Integration Platform as a Service) | PaaS |
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2015 | 2016 |
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Master Data Management | PaaS |
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2024 | 2024 |
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Operating System (OS) | PaaS |
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2020 | 2020 |
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Operating System (OS) | PaaS |
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2016 | 2016 |
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Robotic Process Automation | PaaS |
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2017 | 2017 |
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Test Automation Platform | PaaS |
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2021 | 2022 |
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Transactional Email | PaaS |
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2018 | 2018 |
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Transactional Email | PaaS |
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2015 | 2015 |
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Pfizer IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Application Hosting and Computing Services | IaaS |
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2016 | 2016 |
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Cloud Storage | IaaS |
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2017 | 2017 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2018 | 2018 |
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Data Warehouse Appliance | IaaS |
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2019 | 2019 |
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Database Management | IaaS |
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2017 | 2017 |
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Database Management | IaaS |
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2020 | 2020 |
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Database Management | IaaS |
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2000 | 2000 |
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Database Management | IaaS |
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2017 | 2017 |
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Database Management | IaaS |
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2017 | 2017 |
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Digital Workspace | IaaS |
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2018 | 2018 |
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Network Virtualisation | IaaS |
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2016 | 2016 |
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Single Sign-On (SSO) | IaaS |
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2015 | 2015 |
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Pfizer CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Identity and Access Management (IAM), Secure Web Gateways (SWG) | CyberSecurity |
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2024 | 2024 |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2012 | 2012 |
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IT Decision Makers and Key Stakeholders at Pfizer
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
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Director, Business Analytics and Insights | Director | IT | |
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Vice President, Business Analytics and Insights | VP | IT | |
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Director, Client Partner, Global Financial Solutions and Travel & Expense | Director | Finance | |
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Chief Financial Officer | CXO | Finance | |
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Global Procurement Director Meetings and Travel | Director | Procurement | |
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Director, Information Management | Director | IT | |
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Business Technology Client Partner - Travel & Expense | Director | IT | |
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Senior Director, Business Adoption, Global ERP Program | Director | IT | |
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Senior Manager, Data Scientist - Real World Data and Analytics | Manager | IT | |
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Data Science - Team Leader/Director | Director | IT | |
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Vice President, Global Procurement | VP | Procurement | |
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Senior Director, Global Procurement | Director | Procurement | |
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Senior Director, Global Procurement | Director | Procurement | |
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Director, IT Procurement | Director | Procurement | |
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Vice President Operations | VP | Operations | |
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Director of Payroll | Director | Finance | |
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Director of Workforce Platform Services | Director | HR | |
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Manager, Accounts Receivable Cash Operations | Manager | Finance | |
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Finance Director/Controller | Director | Finance | |
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Vice President, Xeljanz US Marketing | VP | Marketing | |
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Director, Breast Cancer Global Lifecycle Marketing | Director | Marketing | |
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Director of Marketing | Director | Marketing | |
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Global Marketing Director | Director | Marketing | |
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Executive Vice President and General Counsel | VP | Finance | |
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Assistant General Counsel | Manager | Legal | |
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Chief Human Resources Officer, Executive Vice President | CXO | HR | |
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Chief Digital and Technology Officer, EVP | CXO | IT | |
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Chief People Experience Officer | CXO | HR | |
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Vice President Human Resources - Worldwide R&D | VP | HR | |
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Vice President Finance | VP | Finance | |
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Senior Manager Business Technology (HR and Compliance) | Manager | Legal | |
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Global People Experience Lead (Human Resources), Corporate Affairs, Legal and Compliance | Manager | HR | |
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Manager, Contract Management | Manager | Finance | |
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National Sales Director | Director | Sales | |
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District Sales Manager | Manager | Sales | |
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Interim Regional Director - Sales | Director | Finance | |
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Regional Sales Director | Director | Sales | |
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Vice President Enterprise Data and Solutions Architecture | VP | IT | |
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Director, Enterprise Data Platform and Cloud Engineering | Director | IT | |
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Director, Enterprise Architecture, Data & Analytics | Director | IT | |
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SVP, Chief Talent Officer and People Experience Lead, Global Supply | Manager | HR | |
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Executive Search Talent Sourcing Lead, Talent Acquisition | Manager | Procurement | |
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Senior Manager, Talent Acquisition - Worldwide Research, Development and Medical | Manager | HR | |
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Director/Sales Operations | Director | Sales | |
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Director/Sales Operations | Director | Sales | |
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Global Talent Acquisition Leader - Pfizer Global Supply | Manager | HR | |
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Senior Director, Global Human Resources | Director | HR | |
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CFO | CXO | Finance | |
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Director, ERP Architecture | Director | IT | |
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Director of IT, Infrastructure and Applications | Director | IT | |
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Automation Technology Analyst | Non Manager | IT | |
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Sr Manager, Global IT Infrastructure Procurement, Provisioning & Decommissioning | Manager | IT | |
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HR Business Partner | Director | HR | |
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Apps Being Evaluated by Pfizer Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Pfizer IT executives and key decision makers. This section highlights Pfizer's latest recorded technology evaluations, including Alteryx Designer for Analytics and BI on 2026-01-29, Allscripts TouchWorks EHR for Electronic Health Record on 2025-12-02, and Infor LN for Manufacturing ERP on 2025-10-16. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Pfizer digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| 2026-01-29 | Pfizer | Evaluated | Alteryx | Alteryx Designer | Analytics and BI | Analytics and BI |
| 2025-12-02 | Pfizer | Evaluated | Constellation Software Inc. | Allscripts TouchWorks EHR | Electronic Health Record | ERP Services and Operations |
| 2025-10-16 | Pfizer | Evaluated | Infor | Infor LN | Manufacturing ERP | ERP Services and Operations |
| 2025-08-22 | Pfizer | Evaluated |
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ML and Data Science Platforms | AI Development |
| 2025-08-06 | Pfizer | Evaluated |
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Customer Support | CRM |
| 2025-07-30 | Pfizer | Evaluated |
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ERP Financial | ERP |
| 2025-07-24 | Pfizer | Evaluated |
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Collaboration | Collaboration |
| 2025-06-16 | Pfizer | Evaluated |
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Recruiting, Applicant Tracking System | HCM |
| 2025-05-22 | Pfizer | Evaluated |
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CRM, Sales Automation, Sales Engagement | CRM |
| 2025-05-08 | Pfizer | Evaluated |
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Generative AI Platforms | AI Development |
FAQ - APPS RUN THE WORLD Pfizer Technographics
Pfizer is a Life Sciences organization based in United States,
with around 81000 employees and annual revenues of $63.63 billion.
Pfizer operates a diverse technology stack with applications such as
Apexanalytix Firststrike, Workday Benefits and AppWorx Workload Automation,
covering areas like AP Automation, Benefits Administration and Business Process Management.
Pfizer has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as APEX Analytix, Workday and Broadcom.
Pfizer recently adopted applications including
Salesforce Life Sciences Cloud in 2025, Enablon Incident Management in 2025 and Kore.ai in 2024,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Pfizer’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Pfizer’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Pfizer technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.