Philipp Horz
Philipp Horz Technographics
Philipp Horz Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Philipp Horz and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 60000 Philipp Horz employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Philipp Horz has purchased the following applications: SAP Business One for ERP Financial in 2020, Microsoft 365 for Collaboration in 2019, Hotjar for Customer Experience in 2022 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Philipp Horz is running and its propensity to invest more and deepen its relationship with SAP , Microsoft , Contentsquare or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Philipp Horz revenues, which have grown to $27.00 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Philipp Horz intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Philipp Horz Tech Stack and Enterprise Applications
ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| SAP | Legacy | SAP Business One | ERP Financial | ERP Financial Management | n/a | 2020 | 2020 |
In 2020, Philipp Horz implemented SAP Business One as an ERP Financial application. SAP Business One is referenced on the company website https://www.chemie.de/ and is associated with the organization operating in the Oil, Gas and Chemicals sector. The organization context includes 60000 employees and revenue of 27000000000 which frames the implementation as part of a large industrial operational footprint.
The SAP Business One deployment focuses on core financial modules typical for ERP Financial systems, including general ledger, accounts payable, accounts receivable, cash management, fixed asset accounting, and financial reporting. Configuration work appears to emphasize transactional accounting workflows and automated reconciliation, along with role based approval routing and period close controls. These functional capabilities align SAP Business One with standard finance and accounting process orchestration in the ERP Financial category.
The implementation is surfaced on the public website, indicating SAP Business One is configured to interact with external web facing processes or backend interfaces that serve the site. Operational coverage centers on financial operations and accounting functions, with the application providing a centralized financial data model and transactional posting engine. No specific third party integrations or implementation partners are reported in the provided source.
Governance and control elements implied by the SAP Business One deployment include centralized master data management for financial records, role based access controls, and system audit trails to support financial governance. The rollout narrative emphasizes system configuration and operational embedding of SAP Business One as the enterprise financial system in the ERP Financial category, with finance and accounting as the primary business functions impacted.
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2019 | 2019 |
In 2019, Chemie.de implemented Microsoft 365 as its primary Collaboration platform. The implementation positioned Microsoft 365 to support corporate productivity and editorial content workflows for the Germany-based Oil, Gas and Chemicals organization with a large employee base.
Microsoft 365 was configured to deliver cloud-based email, real-time document collaboration, team communication, and web-facing content management capabilities. Using Microsoft 365 on their website indicates site-level utilization of browser-based collaboration and document libraries to support editorial content creation, review, and publishing workflows.
Operational scope emphasized editorial, corporate communications, and IT administration functions, with centralized tenant administration and policy-driven access controls used to govern content lifecycle and collaboration. Governance focused on role-based provisioning, content governance, and collaboration policy enforcement consistent with the Collaboration category.
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Contentsquare | Legacy | Hotjar | Customer Experience | CRM | n/a | 2022 | 2022 |
In 2022, Chemie.de deployed Hotjar as a Customer Experience solution on its public website. The Hotjar implementation was positioned to capture qualitative behavioral analytics to support digital experience, UX optimization, and marketing-led conversion efforts.
Hotjar was configured to provide session recordings, heatmaps, form analytics, and on-site feedback surveys, leveraging standard Customer Experience functional modules to surface friction points and interaction patterns. Configuration included page-level sampling and event tagging to map user journeys and instrument conversion touchpoints across article pages and editorial content flows.
The deployment used a client-side JavaScript snippet embedded within the site to collect front-end interaction data across the Germany-facing website, enabling digital marketing, UX and product teams to access behavioral signals. Data collection controls were aligned with German data protection expectations, including consent gating and session anonymization settings to manage personally identifiable information.
Governance practices emphasized controlled tool access and a centralized process for creating surveys and feedback campaigns to ensure consistent instrumentation and reuse of insights across editorial and commercial workflows. Hotjar is used as an operational layer for qualitative research within Chemie.de, providing contextual session evidence to inform UX test design and content prioritization.
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Customer Support | CRM |
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2015 | 2015 |
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Marketing Analytics | CRM |
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2011 | 2011 |
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Marketing Analytics | CRM |
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2006 | 2006 |
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Marketing Automation | CRM |
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2022 | 2022 |
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Marketing Automation | CRM |
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2022 | 2022 |
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Tag Management | CRM |
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2021 | 2021 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2018 | 2018 |
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Content Delivery Network | IaaS |
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2018 | 2018 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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IT Decision Makers and Key Stakeholders at Philipp Horz
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Philipp Horz Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Philipp Horz IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Philipp Horz digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD Philipp Horz Technographics
Philipp Horz is a Oil, Gas and Chemicals organization based in Germany,
with around 60000 employees and annual revenues of $27.00 billion.
Philipp Horz operates a diverse technology stack with applications such as
SAP Business One, Microsoft 365 and Hotjar,
covering areas like ERP Financial, Collaboration and Customer Experience.
Philipp Horz has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as SAP, Microsoft and Contentsquare.
Philipp Horz recently adopted applications including
Hotjar in 2022, Hubspot Marketing Automation in 2022 and SendinBlue in 2022,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Philipp Horz’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Philipp Horz’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Philipp Horz technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.