Porsche Technographics
Porsche Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Porsche and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 39463 Porsche employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Porsche has purchased the following applications: SAP S/4 HANA for ERP Financial in 2018, Kamsa Platform for Compensation Management in 2024, Tekion Automotive Retail Cloud for Dealership Management in 2024 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Porsche is running and its propensity to invest more and deepen its relationship with SAP , Kamsa , Jive Software or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Porsche revenues, which have grown to $47.02 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Porsche intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
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Porsche Tech Stack and Enterprise Applications
Porsche ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| SAP | Legacy | SAP S/4 HANA | ERP Financial | ERP | n/a | 2018 | 2019 |
In 2018, Porsche implemented SAP S/4 HANA as its ERP Financial platform. The roll-out was designated a high priority within a strategic partnership with SAP, and Porsche positioned joint developments to be closely integrated via the SAP Cloud Platform.
SAP S/4 HANA deployments focused on core financial modules and workflows typical of ERP Financial implementations, including Financial Accounting, Management Accounting, asset accounting, accounts payable and receivable orchestration, and treasury and cash management. Configuration emphasis aligned with centralized ledgers, chart of accounts harmonization, period close automation, and financial master data governance to support standardized reporting and control.
Integration architecture centers on connectivity between SAP S/4 HANA and the SAP Cloud Platform to enable joint application development and extension scenarios. Operational coverage targets corporate finance, accounting, controlling, and treasury functions, with SAP S/4 HANA serving as the primary system of record for financial transactions and generalized financial workflows across the organization.
Program governance was structured around the SAP and Porsche collaboration model, prioritizing coordinated development and platform integration rather than third party implementation ownership. Rollout planning emphasized tightly coupled development workstreams and platform-level integration through the SAP Cloud Platform to maintain alignment between application configuration, extension development, and financial process controls.
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Expense Management | ERP |
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2015 | 2015 |
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Porsche HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Kamsa | Legacy | Kamsa Platform | Compensation Management | HCM | n/a | 2024 | 2024 |
In 2024, Porsche deployed the Kamsa Platform for Compensation Management to support HR compensation planning and benchmarking across digital teams in Europe. Porsche Digital is shown on Kamsa’s customer roster and the engagement specifically targeted HR and process areas in Germany, focusing on job leveling and pay range standardization.
The Kamsa Platform was configured to centralize job leveling workflows and enforce standardized pay ranges as part of compensation planning, aligning role definitions and market reference data used by HR. Module-level use such as equity modeling is consistent with Kamsa Platform capabilities and is inferred from the vendor feature set, but that specific module use was not explicitly listed on the vendor page.
Governance changes emphasized clearer leveling definitions and standardized decision policies for pay range determination across the affected digital teams and German HR operations, with configuration supporting benchmarking and pay decision documentation. The engagement delivered clearer leveling and more consistent market-aligned pay decisions as reported for the targeted scope.
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Core HR | HCM |
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2012 | 2012 |
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Employee Experience | HCM |
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2013 | 2013 |
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Payroll | HCM |
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2017 | 2017 |
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Payroll | HCM |
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2013 | 2014 |
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Performance and Goal Management | HCM |
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2021 | 2021 |
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Recruiting, Applicant Tracking System | HCM |
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2016 | 2016 |
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Virtual Career Fair | HCM |
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2021 | 2021 |
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Porsche ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Tekion Corp | Legacy | Tekion Automotive Retail Cloud | Dealership Management | ERP Services and Operations | n/a | 2024 | 2024 |
In 2024, Porsche implemented Tekion Automotive Retail Cloud and is using Tekion Automotive Retail Cloud on its public website to extend online vehicle retailing and customer engagement. The implementation is categorized under Dealership Management, positioning the platform as a customer-facing retail layer tied to Porsche's digital storefront.
The Tekion Automotive Retail Cloud deployment addresses core Dealership Management capabilities such as centralized inventory visibility, digital vehicle merchandising, online ordering and checkout, customer relationship and lead management, and service appointment booking. Porsche configured the platform to manage inventory lifecycle, pricing and offers, order orchestration, and consumer checkout workflows that are consistent with a modern automotive retail stack.
Integration work is evident at the website layer where vehicle availability and commerce flows surface to consumers, and the implementation supports retail-facing functions across sales, aftersales, and parts operations. The use of the application on Porsche's website implies integration between public-facing commerce, lead capture, and dealer operations to ensure continuity from online inquiry to fulfilment.
Governance and operational focus center on centralizing digital retail workflows and standardizing order-to-delivery orchestration alongside consolidated customer data capture across channels. This configuration aligns Tekion Automotive Retail Cloud with Porsche business functions in sales, service, parts, and online retail management under the Dealership Management category.
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Porsche Analytics and BI
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Analytics and BI | Analytics and BI |
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2016 | 2016 |
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Data Warehouse | Analytics and BI |
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2016 | 2016 |
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Process Mining | Analytics and BI |
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2018 | 2018 |
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Porsche Blockchain
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Blockchain Platform | Blockchain |
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2017 | 2017 |
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Porsche Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Audio Video and Web Conferencing | Collaboration |
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2017 | 2017 |
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Audio Video and Web Conferencing | Collaboration |
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2017 | 2017 |
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Audio Video and Web Conferencing | Collaboration |
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2022 | 2022 |
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Collaboration | Collaboration |
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2022 | 2022 |
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Collaboration | Collaboration |
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2021 | 2021 |
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Porsche Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Enterprise Content Management | Content Management |
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2005 | 2005 |
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Enterprise Content Management | Content Management |
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2005 | 2005 |
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Porsche SCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Inventory Management | SCM |
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2016 | 2016 |
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Supply Chain Management | SCM |
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2016 | 2016 |
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Porsche CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Marketing Automation | CRM |
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2020 | 2020 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2021 | 2021 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2021 | 2021 |
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Tag Management | CRM |
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2018 | 2018 |
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Porsche ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Performance Management | ITSM |
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2020 | 2020 |
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Application Performance Management | ITSM |
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2020 | 2020 |
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Application Performance Management | ITSM |
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2023 | 2023 |
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Incident Management | ITSM |
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2009 | 2010 |
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Porsche PLM and Engineering
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Computer-Aided Design (CAD) | PLM and Engineering |
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2017 | 2017 |
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Material Simulation | PLM and Engineering |
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2017 | 2017 |
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Porsche TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Governance, Risk and Compliance | TRM |
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2019 | 2019 |
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Governance, Risk and Compliance | TRM |
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2019 | 2019 |
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Porsche PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Apps Development | PaaS |
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2016 | 2016 |
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Apps Development | PaaS |
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2023 | 2023 |
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Porsche IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2016 | 2016 |
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Cloud Storage | IaaS |
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2024 | 2024 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2014 | 2014 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Porsche CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Identity and Access Management (IAM) | CyberSecurity |
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2020 | 2020 |
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IT Decision Makers and Key Stakeholders at Porsche
| First Name | Last Name | Title | Function | Department | Phone | |
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| No data found | ||||||
Apps Being Evaluated by Porsche Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Porsche IT executives and key decision makers. This section highlights Porsche's latest recorded technology evaluations, including SAP BusinessObjects Lumira for Analytics and BI on 2025-12-18, SAP EWM (Extended Warehouse Management) for Warehouse Management on 2025-06-05, and Palantir Foundry for Analytics and BI on 2025-02-12. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Porsche digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| 2025-12-18 | Porsche | Evaluated | SAP | SAP BusinessObjects Lumira | Analytics and BI | Analytics and BI |
| 2025-06-05 | Porsche | Evaluated | SAP | SAP EWM (Extended Warehouse Management) | Warehouse Management | SCM |
| 2025-02-12 | Porsche | Evaluated | Palantir Technologies | Palantir Foundry | Analytics and BI | Analytics and BI |
| 2024-07-23 | Porsche | Evaluated |
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eCommerce | eCommerce |
FAQ - APPS RUN THE WORLD Porsche Technographics
Porsche is a Automotive organization based in Germany,
with around 39463 employees and annual revenues of $47.02 billion.
Porsche operates a diverse technology stack with applications such as
SAP S/4 HANA, Kamsa Platform and Tekion Automotive Retail Cloud,
covering areas like ERP Financial, Compensation Management and Dealership Management.
Porsche has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as SAP, Kamsa and Tekion Corp.
Porsche recently adopted applications including
Kamsa Platform in 2024, Tekion Automotive Retail Cloud in 2024 and NetApp BlueXP in 2024,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Porsche’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Porsche’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Porsche technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.