AI Buyer Insights:

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Michelin, an e2open customer evaluated Oracle Transportation Management

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Michelin, an e2open customer evaluated Oracle Transportation Management

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Profire Energy Tech Stack and Enterprise Applications

Profire Energy ERP
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Oracle Legacy Oracle NetSuite ERP ERP Financial ERP n/a 2014 2014
In 2014, Profire Energy implemented Oracle NetSuite ERP to centralize company wide ERP Financial operations. The deployment was positioned as the primary financial management platform supporting corporate accounting and transactional finance workflows. The Oracle NetSuite ERP implementation focused on core financial modules including general ledger, accounts payable, accounts receivable, billing, fixed asset management, and financial reporting. Configuration work emphasized a unified chart of accounts, standardized period close workflows, and role based access controls for finance and accounting users. Deployment scope covered finance and accounting teams and extended to operational functions that interact with billing and procurement, creating a single source of truth for transactional finance data. Governance changes included centralized financial process ownership, documented configuration standards, and a staged cutover to support month end close activities. Company notes indicate assistance in implementation activities such as configuration, testing, and user onboarding, with Oracle NetSuite ERP established as the centralized ERP Financial system for Profire Energy.
Profire Energy AI-Powered Application
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Zoho Corp. Legacy Zoho SalesIQ Chatbots and Conversational AI AI-Powered Application n/a 2016 2016
In 2016, Profire Energy implemented Zoho SalesIQ on its website. Zoho SalesIQ, a Chatbots and Conversational AI application, was deployed to provide real-time visitor engagement and on-site customer interactions. The deployment focused on the corporate website and product pages to capture buyer interest and route inquiries to internal teams. Configuration centered on a web-embedded chat widget with proactive messaging, visitor tracking and lead capture capabilities, consistent with Chatbots and Conversational AI functionality. The implementation included chat routing rules to direct conversations to sales and support inboxes, automated greeting workflows and dashboard instrumentation for monitoring engagement. Zoho SalesIQ was provisioned to surface visitor context and conversation transcripts to support follow-up by commercial teams. Operational ownership was assigned to Profire Energy's commercial functions, primarily sales and customer support, who managed staffing, response SLAs and message templates. Rollout was scoped to the public website and governance emphasized operational playbooks for chat handling and regular dashboard review cycles to sustain on-site conversational coverage.
Profire Energy CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
HubSpot Legacy Hubspot CRM CRM CRM n/a 2016 2016
In 2016, Profire Energy implemented Hubspot CRM to centralize customer and prospect records and to introduce web-based lead capture. The Hubspot CRM deployment was positioned as the company wide CRM for sales and marketing contact management and pipeline tracking. The implementation configured core Hubspot CRM capabilities including contact and company records, deal pipeline stages, web form capture, and email tracking workflows. Standard contact properties and lifecycle stages were provisioned to align CRM records with the company sales process and marketing lead qualification. HubSpot was embedded on the Profire Energy website to capture web-to-lead traffic and feed contacts directly into the Hubspot CRM instance, enabling automated assignment and follow up sequences. Operational coverage focused on Sales and Marketing functions for Profire Energy in the United States. Governance centered on establishing consistent lead routing, contact deduplication rules, and CRM record hygiene to create a single system of record for customer engagement. Configuration emphasized process standardization over custom integrations, preserving straightforward CRM workflows for a company of Profire Energy size and structure.
CRM CRM 2015 2015
Customer Experience CRM 2020 2020
Digital Advertising Platform CRM 2020 2020
Marketing Analytics CRM 2015 2015
Marketing Automation CRM 2015 2015
Marketing Automation CRM 2021 2021
Marketing Automation CRM 2019 2019
Profire Energy IaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Application Hosting and Computing Services IaaS 2013 2013
Application Hosting and Computing Services IaaS 2017 2017
Application Hosting and Computing Services IaaS 2021 2021
Profire Energy CyberSecurity
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Secure Email Gateways (SEGs) CyberSecurity 2020 2020

IT Decision Makers and Key Stakeholders at Profire Energy

First Name Last Name Title Function Department Email Phone
CEO / President / Director Director Finance
CFO / Director Director Finance
COO / Director Director Finance
Co-Chief Executive Officer,Co-President& Chief Financial Officer CXO Finance
Vice President Operations VP Operations

Apps Being Evaluated by Profire Energy Executives

APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Profire Energy IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Profire Energy digital transformation priorities and AI adoption trends.
Date Company Status Vendor Product Category Market
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FAQ - APPS RUN THE WORLD Profire Energy Technographics
Profire Energy is a Oil, Gas and Chemicals organization based in United States, with around 90 employees and annual revenues of $26.4 million.
Profire Energy operates a diverse technology stack with applications such as Oracle NetSuite ERP, Zoho SalesIQ and Hubspot CRM, covering areas like ERP Financial, Chatbots and Conversational AI and CRM.
Profire Energy has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as Oracle, Zoho Corp. and HubSpot.
Profire Energy recently adopted applications including Hubspot Marketing Automation in 2021, DigitalOcean Droplets in 2021 and Hotjar in 2020, highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Profire Energy’s key decision makers and IT executives, available to Premium subscribers.
Our research team continuously updates Profire Energy’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Profire Energy technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.