Chorley, PR7 1DW,
United Kingdom
Reeds Rains Technographics
Reeds Rains Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Reeds Rains and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 918 Reeds Rains employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Reeds Rains has purchased the following applications: LiveChat for Chatbots and Conversational AI in 2022, DocuSign eSignature for Digital Signing in 2023, Hotjar for Customer Experience in 2017 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Reeds Rains is running and its propensity to invest more and deepen its relationship with LiveChat, Inc. , DocuSign , Contentsquare or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Reeds Rains revenues, which have grown to $59.7 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Reeds Rains intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Reeds Rains Tech Stack and Enterprise Applications
Reeds Rains AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| LiveChat, Inc. | Legacy | LiveChat | Chatbots and Conversational AI | AI-Powered Application | n/a | 2022 | 2022 |
In 2022, Reeds Rains deployed LiveChat on its public website. Reeds Rains uses LiveChat, a Chatbots and Conversational AI application, to support web-based customer service and online lead capture across its estate agency operations.
The implementation centers on a browser-embedded chat widget delivering real-time messaging, canned responses, proactive chat triggers, agent handoff, and session transcripts, features typical of Chatbots and Conversational AI platforms. Functional modules implemented include conversational automation for initial inquiry handling and unified chat history to support follow up by sales and customer service teams. Operational coverage is focused on website-driven property enquiries routed to estate agents and customer service staff, with governance oriented to chat moderation and conversation logging. There are no publicly documented details about specific integrations with backend systems or CRMs in the source implementation notes.
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Reeds Rains Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| DocuSign | Legacy | DocuSign eSignature | Digital Signing | Content Management | n/a | 2023 | 2023 |
In 2023, Reeds Rains deployed DocuSign eSignature as a Digital Signing capability on its public website to capture legally binding electronic signatures for customer facing document workflows. Reeds Rains operates with approximately 918 employees, and the site integration positions DocuSign eSignature as the primary Digital Signing interface for externally executed forms and contracts.
The implementation leverages standard DocuSign eSignature functionality including embedded signing in web flows, envelope and template driven document workflows, identity and authentication options for signers, and audit trail and certificate of completion features for signature evidence. Configuration emphasis is on web integration and template management to streamline repeatable document types typical for real estate and property transactions.
Operational coverage is focused on website driven customer interactions and the back office teams that manage executed documents, legal records, and customer communications. Integration points are implemented at the web layer, using embedded signing or API based calls to present documents to customers and to persist signed artifacts into the company document stores and records managed by internal teams.
Governance centers on centralized administrative controls for templates, signer authentication policies, and retention of audit logs to maintain signature validity and regulatory evidence. The deployment is organized around web based signature capture, role based administration, and structured envelope workflows to support consistent execution and compliance across customer facing processes.
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Reeds Rains CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Contentsquare | Legacy | Hotjar | Customer Experience | CRM | n/a | 2017 | 2017 |
In 2017, Reeds Rains deployed Hotjar on its public website. The deployment uses Hotjar as a Customer Experience application to instrument user interactions and collect qualitative behavior data across web pages.
Hotjar was configured via the client-side tracking snippet to enable session recordings, heatmaps, and on-page feedback widgets, providing user behavior analytics and qualitative UX signals. These capabilities support standard customer experience workflows such as digital experience analysis, conversion funnel review, and UX troubleshooting for marketing and product teams.
Operational scope is the corporate website, with instrumentation focused on page-level tagging and alignment with site privacy and consent controls. The implementation centers on web-based behavioral telemetry, feeding user experience insights into ongoing site optimization and content prioritization efforts.
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Marketing Analytics | CRM |
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2021 | 2021 |
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Reeds Rains PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Transactional Email | PaaS |
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2018 | 2018 |
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Reeds Rains IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Cloud Storage | IaaS |
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2017 | 2017 |
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Content Delivery Network | IaaS |
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2022 | 2022 |
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Reeds Rains CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Identity and Access Management (IAM) | CyberSecurity |
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2022 | 2022 |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2018 | 2018 |
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IT Decision Makers and Key Stakeholders at Reeds Rains
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Reeds Rains Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
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