Karachi, 75400,
Pakistan
Sana Safinaz Technographics
Sana Safinaz Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Sana Safinaz and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 350 Sana Safinaz employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Sana Safinaz has purchased the following applications: Slack Connect for Collaboration in 2022, Adobe Commerce (ex Magento) for eCommerce in 2017, New Relic APM for Application Performance Management in 2016 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Sana Safinaz is running and its propensity to invest more and deepen its relationship with Salesforce , GoDaddy , Adobe Systems or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Sana Safinaz revenues, which have grown to $60.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Sana Safinaz intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Sana Safinaz Tech Stack and Enterprise Applications
Sana Safinaz Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Salesforce | Legacy | Slack Connect | Collaboration | Collaboration | n/a | 2022 | 2022 |
In 2022, Sana Safinaz implemented Slack Connect as part of its Collaboration environment. The retail company based in Pakistan with approximately 350 employees surfaces Slack Connect on its public website to enable external channel conversations and customer or partner facing messaging.
The Slack Connect deployment leverages Slack Connect shared channels and workspace messaging as a cloud hosted Collaboration application, providing channel based messaging, guest access and threaded conversations to support customer engagement and external partner communication. Governance is organized through Slack workspace administration and channel level controls to manage external access and communication workflows, aligning Sana Safinaz Slack Connect Collaboration with marketing, customer service and merchandising communication use cases.
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Collaboration | Collaboration |
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2014 | 2014 |
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Sana Safinaz eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Adobe Systems | Legacy | Adobe Commerce (ex Magento) | eCommerce | eCommerce | n/a | 2017 | 2017 |
In 2017, Sana Safinaz deployed Adobe Commerce (ex Magento) to power its eCommerce storefront on https://www.sanasafinaz.com. The deployment used Adobe Magento Commerce as the platform engine for online merchandising, catalog presentation, shopping cart and checkout workflows. The implementation targeted the retailer's primary website and centralized online ordering for the Pakistan retail operation.
Configuration focused on standard eCommerce modules including catalog management, product attribute and category trees, pricing and promotional rule engines, customer account and order management, and checkout orchestration. The front end was implemented with theme driven storefront rendering and an administrative console configured for merchandising and content staging. The platform configuration emphasized extensible data models and modular extension points consistent with Adobe Commerce implementations.
Operational coverage extended across digital commerce, merchandising, marketing and fulfillment functions, with administrative access scoped through role based permissions and content approval workflows. Governance included staged content publication and promotion scheduling to coordinate online campaigns. Ongoing administration relied on in-platform administrative consoles and catalog operations typical for Adobe Commerce eCommerce deployments.
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Sana Safinaz ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| New Relic | Legacy | New Relic APM | Application Performance Management | ITSM | n/a | 2016 | 2016 |
In 2016, Sana Safinaz implemented New Relic APM to instrument and monitor its public website. The deployment focused on Application Performance Management for the retail web storefront, with APM agents installed across the web application tier and server processes to capture transaction traces, response time metrics, and error rates. Implementation scope centered on the companys e-commerce operations in Pakistan, aligning monitoring coverage to the online storefront and associated application servers.
Configuration emphasized standard APM capabilities such as real time metrics, distributed transaction tracing, error analytics, custom dashboarding and alert thresholds, enabling web operations and IT to surface performance hotspots and prioritize triage workflows. Governance was organized under internal web operations and application support teams, with role based dashboards and alert-driven incident workflows used as the operational control plane. The deployment uses New Relic APM for Application Performance Management, instrumenting the Sana Safinaz website to provide continuous visibility into application health and performance.
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Sana Safinaz IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at Sana Safinaz
| First Name | Last Name | Title | Function | Department | Phone | |
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Apps Being Evaluated by Sana Safinaz Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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