Soquel, 95073-2477, CA,
United States
Sereno Group Real Estate Technographics
Sereno Group Real Estate Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Sereno Group Real Estate and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 2 Sereno Group Real Estate employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Sereno Group Real Estate has purchased the following applications: Google Workspace (Formerly Google G-Suite) for Collaboration in 2013, DocuSign eSignature for Digital Signing in 2021, Intuit Mailchimp for Marketing Automation in 2015 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Sereno Group Real Estate is running and its propensity to invest more and deepen its relationship with Google , Salesforce , DocuSign or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Sereno Group Real Estate revenues, which have grown to $1.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Sereno Group Real Estate intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Sereno Group Real Estate Tech Stack and Enterprise Applications
Sereno Group Real Estate Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2013 | 2013 |
In 2013, Sereno Group Real Estate implemented Google Workspace (Formerly Google G-Suite) in the Collaboration category. The deployment positioned Google Workspace as the firm’s cloud-hosted productivity platform for its two-person U.S. operation, and the company lists Google Workspace on its public website as its productivity suite. Provisioning and account management are centered on the Google Workspace admin console, enabling centralized email, calendar, and document access control for the corporate domain. The implementation reflects a lightweight SaaS architecture typical for a small real estate firm, emphasizing web and mobile access rather than on-premises infrastructure.
Functional capabilities delivered by Google Workspace (Formerly Google G-Suite) include Gmail for corporate email, Google Calendar for scheduling, Google Drive and Google Docs for document creation and real-time collaboration, and Google Sheets and Slides for transactional content and presentations. These Collaboration modules support business functions such as internal communications, client correspondence, listing and contract document collaboration, and simple file sharing workflows. Governance and operational controls are proportionate to the company size, relying on admin console user provisioning, basic sharing settings, and standard Collaboration controls to manage access and collaboration across the organization.
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Collaboration | Collaboration |
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2022 | 2022 |
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Sereno Group Real Estate Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| DocuSign | Legacy | DocuSign eSignature | Digital Signing | Content Management | n/a | 2021 | 2021 |
In 2021, Sereno Group Real Estate implemented DocuSign eSignature as a Digital Signing solution on its public website. The deployment is focused on web embedded signature capture for client facing documents and uses DocuSign eSignature to present, sign, and return transaction documents through the site.
The implementation centers on eSignature workflows including document upload and routing, reusable templates for common real estate forms, signer authentication and email notification flows, and embedded signing sessions within website pages. Operational coverage is concentrated on agent and client interactions for listing agreements and transaction paperwork, with envelope storage and basic retention managed through the DocuSign eSignature environment and signing governance embedded into agent workflow rather than a separate system.
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Sereno Group Real Estate CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Intuit | Legacy | Intuit Mailchimp | Marketing Automation | CRM | n/a | 2015 | 2015 |
In 2015, Sereno Group Real Estate deployed Intuit Mailchimp as its Marketing Automation platform. The Intuit Mailchimp instance is exposed on the company website to capture leads through embedded signup forms and to manage newsletter distribution and subscriber lifecycle tracking.
Deployment follows a cloud SaaS architecture and leverages core Marketing Automation capabilities including audience management, email campaign creation and template design, list segmentation, and automated drip workflows to support client outreach. Operational control is centralized within the small firm, with administration and campaign execution aligned to marketing and client communications functions rather than distributed IT ownership.
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Sereno Group Real Estate IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Content Delivery Network | IaaS |
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2017 | 2017 |
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IT Decision Makers and Key Stakeholders at Sereno Group Real Estate
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Apps Being Evaluated by Sereno Group Real Estate Executives
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