AI Buyer Insights:

● MECCA Australia, a Microsoft Dynamics NAV customer evaluated SAP S/4HANA

● California Polytechnic State University, an Oracle PeopleSoft ERP customer evaluated Oracle Cloud ERP

● Sunflower Bank, a Fiserv Signature Bank customer evaluated FIS Horizon

● First Citizens Bank, a Fiserv Signature Bank Platform customer evaluated FIS Core Banking

● Southern Company, a Hitachi Ventyx FocalPoint customer evaluated AVEVA PI System

● Synovus Bank, a Q2 Digital Banking customer evaluated Apiture Digital Banking

● Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

● Harvard University, an Oracle PeopleSoft HCM customer evaluated Oracle Cloud HCM

● Becker Industrie, a Microsoft Dynamics AX customer evaluated Microsoft Dynamics 365 F&O

● TJX Companies, an Oracle E-Business Suite customer evaluated Workday Financial

● City of Richmond, VA, an Oracle E-Business Suite customer evaluated Tyler Munis ERP

● ASGC Group, an Oracle E-Business Suite customer evaluated Oracle Cloud ERP

● Ahold Delhaize USA, an Oracle Retail Merchandising customer evaluated SAP Retail Management

● City of Fresno, an Oracle PeopleSoft ERP customer evaluated Oracle Cloud ERP

● Adelphi University, an ADP Enterprise eTIME customer evaluated Workday Time and Attendance

● Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

● Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

● Ivy Tech Community College, a RNL ScaleFunder customer evaluated Virtuous CRM

● Printpack, an Oracle JD Edwards EnterpriseOne customer evaluated Oracle Cloud ERP

● JLG Industries, an Oracle JD Edwards EnterpriseOne customer evaluated Oracle Cloud ERP

● Department Of Homeland Security, an Oracle E-Business Suite customer evaluated SAP S/4HANA Cloud

● Fluke Corporation, an Oracle E-Business Suite customer evaluated SAP S/4 HANA

● Zurich Insurance Group, a Guidewire ClaimCenter customer evaluated Duck Creek Claims

● Washington State University, a Workday Time customer evaluated UKG Pro Timekeeping

● Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

● Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

● BDO Unibank, a Finastra Misys Opics customer evaluated ION IT2 Treasury

● Michelin, an e2open customer evaluated Oracle Transportation Management

● Florida State University, an Oracle PeopleSoft HCM customer evaluated Workday HCM

● Pacific Coast Producers, an Oracle JD Edwards EnterpriseOne customer evaluated SAP S/4HANA Cloud

● Hendrick Automotive, an Oracle NetSuite Procurement customer evaluated Coupa Procurement

● Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

● Hong Kong Polytechnic University (PolyU) , an Oracle E-Business Suite customer evaluated SAP S/4 HANA

● First Horizon Bank, an nCino Loan Origination customer evaluated FIS Commercial Loan Servicing

● Habib Bank, an Finastra Misys FusionBanking Equation customer evaluated FIS Core Banking

● Coles Supermarkets, an Oracle Retek POS customer evaluated NCR Voyix Counterpoint

● Marriott International, an Oracle PeopleSoft ERP customer evaluated Microsoft Dynamics 365 Business Central

● Deutsche Rentenversicherung Bund, a SAP S/4 HANA HCM customer evaluated SAP SuccessFactors Employee Central

● Travelers, an Exterro Zapproved ZDiscovery customer evaluated LexisNexis CounselLink

● Indiana University, an Oracle PeopleSoft Global Payroll customer evaluated Workday Payroll

● Albertsons, a Procurant One customer evaluated Oracle Procurement Cloud

● MECCA Australia, a Microsoft Dynamics NAV customer evaluated SAP S/4HANA

● California Polytechnic State University, an Oracle PeopleSoft ERP customer evaluated Oracle Cloud ERP

● Sunflower Bank, a Fiserv Signature Bank customer evaluated FIS Horizon

● First Citizens Bank, a Fiserv Signature Bank Platform customer evaluated FIS Core Banking

● Southern Company, a Hitachi Ventyx FocalPoint customer evaluated AVEVA PI System

● Synovus Bank, a Q2 Digital Banking customer evaluated Apiture Digital Banking

● Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

● Harvard University, an Oracle PeopleSoft HCM customer evaluated Oracle Cloud HCM

● Becker Industrie, a Microsoft Dynamics AX customer evaluated Microsoft Dynamics 365 F&O

● TJX Companies, an Oracle E-Business Suite customer evaluated Workday Financial

● City of Richmond, VA, an Oracle E-Business Suite customer evaluated Tyler Munis ERP

● ASGC Group, an Oracle E-Business Suite customer evaluated Oracle Cloud ERP

● Ahold Delhaize USA, an Oracle Retail Merchandising customer evaluated SAP Retail Management

● City of Fresno, an Oracle PeopleSoft ERP customer evaluated Oracle Cloud ERP

● Adelphi University, an ADP Enterprise eTIME customer evaluated Workday Time and Attendance

● Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

● Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

● Ivy Tech Community College, a RNL ScaleFunder customer evaluated Virtuous CRM

● Printpack, an Oracle JD Edwards EnterpriseOne customer evaluated Oracle Cloud ERP

● JLG Industries, an Oracle JD Edwards EnterpriseOne customer evaluated Oracle Cloud ERP

● Department Of Homeland Security, an Oracle E-Business Suite customer evaluated SAP S/4HANA Cloud

● Fluke Corporation, an Oracle E-Business Suite customer evaluated SAP S/4 HANA

● Zurich Insurance Group, a Guidewire ClaimCenter customer evaluated Duck Creek Claims

● Washington State University, a Workday Time customer evaluated UKG Pro Timekeeping

● Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

● Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

● BDO Unibank, a Finastra Misys Opics customer evaluated ION IT2 Treasury

● Michelin, an e2open customer evaluated Oracle Transportation Management

● Florida State University, an Oracle PeopleSoft HCM customer evaluated Workday HCM

● Pacific Coast Producers, an Oracle JD Edwards EnterpriseOne customer evaluated SAP S/4HANA Cloud

● Hendrick Automotive, an Oracle NetSuite Procurement customer evaluated Coupa Procurement

● Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

● Hong Kong Polytechnic University (PolyU) , an Oracle E-Business Suite customer evaluated SAP S/4 HANA

● First Horizon Bank, an nCino Loan Origination customer evaluated FIS Commercial Loan Servicing

● Habib Bank, an Finastra Misys FusionBanking Equation customer evaluated FIS Core Banking

● Coles Supermarkets, an Oracle Retek POS customer evaluated NCR Voyix Counterpoint

● Marriott International, an Oracle PeopleSoft ERP customer evaluated Microsoft Dynamics 365 Business Central

● Deutsche Rentenversicherung Bund, a SAP S/4 HANA HCM customer evaluated SAP SuccessFactors Employee Central

● Travelers, an Exterro Zapproved ZDiscovery customer evaluated LexisNexis CounselLink

● Indiana University, an Oracle PeopleSoft Global Payroll customer evaluated Workday Payroll

● Albertsons, a Procurant One customer evaluated Oracle Procurement Cloud

Shortlist Marketing
Location
Space 2 Dakeyne Street,
Nottingham, NG3 2AR,
United Kingdom
Website
https://www.shortlistmarketing.co.uk/
Phone
44 11 5882-0116
Artw industry
Professional Services
Employee
Revenue

Shortlist Marketing Technographics

Shortlist Marketing Technographics, Software Purchases, AI and Digital Transformation Initiatives

Discover the latest software purchases and digital transformation initiatives being undertaken by Shortlist Marketing and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 10 Shortlist Marketing employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.

During our research, we have identified that Shortlist Marketing has purchased the following applications: Tawk.to for Chatbots and Conversational AI in 2017, HubSpot CMS for Web Content Management in 2021, HubSpot Ads for Digital Advertising Platform in 2022 and the related IT decision-makers and key stakeholders.

Our database provides customer insight and contextual information on which enterprise applications and software systems Shortlist Marketing is running and its propensity to invest more and deepen its relationship with Tawk.to , HubSpot , Cloudflare or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.

We have been analyzing Shortlist Marketing revenues, which have grown to $17.3 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Shortlist Marketing intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.

Shortlist Marketing Tech Stack and Enterprise Applications

Shortlist Marketing AI-Powered Application
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Tawk.to Legacy Tawk.to Chatbots and Conversational AI AI-Powered Application n/a 2017 2017
In 2017 Shortlist Marketing implemented Tawk.to on its public website. Shortlist Marketing uses Tawk.to as its Chatbots and Conversational AI application to provide real time visitor engagement and support via an embedded web chat widget and the vendor dashboard. The deployment is a client side web embed of the Tawk.to script and a centralized Tawk.to account configured for site level messaging and live operator access. Configuration follows common Chatbots and Conversational AI patterns, including live chat routing through the Tawk.to dashboard, canned responses for repeat inquiries, offline messaging to capture leads when agents are unavailable, and visitor presence monitoring. Operational ownership is handled by marketing and client services staff who manage chat availability, canned reply libraries, and message handling using the Tawk.to application, with the tool focused on customer facing interactions on the corporate website.
Shortlist Marketing Content Management
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
HubSpot Legacy HubSpot CMS Web Content Management Content Management n/a 2021 2021
In 2021, Shortlist Marketing implemented HubSpot CMS for their website. HubSpot CMS is used by Shortlist Marketing as their Web Content Management platform to operate the public site and manage marketing content workflows. The deployment is a cloud hosted SaaS configuration centered on the website layer, leveraging HubSpot CMS capabilities including template driven page management, a drag and drop editor, landing page and blog modules, form handling, asset management and built in SEO tooling. Configuration emphasis aligned with typical Web Content Management functional terminology such as content templates, responsive page rendering, content staging and publishing workflows. Operational scope focused on the marketing and website function for Shortlist Marketing, a United Kingdom professional services firm with around ten employees, with governance oriented to editorial control and role based publishing consistent with a small marketing team. The implementation narrative centers on HubSpot CMS delivering the site content lifecycle and marketing website infrastructure rather than broader back office systems.
Shortlist Marketing CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
HubSpot Legacy HubSpot Ads Digital Advertising Platform CRM n/a 2022 2022
In 2022, Shortlist Marketing implemented HubSpot Ads. HubSpot Ads is deployed as a Digital Advertising Platform on Shortlist Marketing's website, instrumenting paid campaign entry points and on-site ad tracking for the UK based professional services firm. The deployment emphasizes campaign management and audience targeting capabilities, with configuration focused on campaign setup, creative asset mapping, UTM tagging, and conversion tracking. Implementation activities include embedding HubSpot Ads tracking on site pages to capture impressions and conversions, and configuring attribution workflows and reporting that align with paid media operations. Operational ownership is concentrated in the marketing function at the 10 person firm, with campaign configuration and naming conventions controlled centrally to maintain consistency in lead capture and reporting. Governance covers tag placement, campaign taxonomy, and ongoing campaign optimization processes, while execution remains scoped to the company website and paid media management using HubSpot Ads as the Digital Advertising Platform.
Marketing Automation CRM 2022 2022
Shortlist Marketing IaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Content Delivery Network IaaS 2022 2022
Shortlist Marketing CyberSecurity
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Identity and Access Management (IAM) CyberSecurity 2022 2022

IT Decision Makers and Key Stakeholders at Shortlist Marketing

First Name Last Name Title Function Department Email Phone
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Apps Being Evaluated by Shortlist Marketing Executives

APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Shortlist Marketing IT executives and key decision makers. This section highlights Shortlist Marketing's latest recorded technology evaluations, including C&R Software Debt Manager for Debt Collection and Recovery on 2026-04-14. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Shortlist Marketing digital transformation priorities and AI adoption trends.
Date Company Status Vendor Product Category Market
2026-04-14 Shortlist Marketing Evaluated C&R Software C&R Software Debt Manager Debt Collection and Recovery ERP Services and Operations
FAQ - APPS RUN THE WORLD Shortlist Marketing Technographics
Shortlist Marketing is a Professional Services organization based in United Kingdom, with around 10 employees and annual revenues of $17.3 million.
Shortlist Marketing operates a diverse technology stack with applications such as Tawk.to, HubSpot CMS and HubSpot Ads, covering areas like Chatbots and Conversational AI, Web Content Management and Digital Advertising Platform.
Shortlist Marketing has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as Tawk.to and HubSpot.
Shortlist Marketing recently adopted applications including HubSpot Ads in 2022, Hubspot Marketing Automation in 2022 and Cloudflare CDN in 2022, highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Shortlist Marketing’s key decision makers and IT executives, available to Premium subscribers.
Our research team continuously updates Shortlist Marketing’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Shortlist Marketing technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.