Starcom Malaysia
Menara Olympia, 8, Jalan Raja Chulan, Kuala Lumpur,,
Kuala Lumpur, 55100,
Malaysia
Kuala Lumpur, 55100,
Malaysia
60 3-2059 2688
Professional Services
Starcom Malaysia Technographics
Starcom Malaysia Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Starcom Malaysia and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 100 Starcom Malaysia employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Starcom Malaysia has purchased the following applications: Microsoft 365 for Collaboration in 2019, DocuSign eSignature for Digital Signing in 2022, Intuit Mailchimp for Marketing Automation in 2017 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Starcom Malaysia is running and its propensity to invest more and deepen its relationship with Microsoft , Docusign , Intuit or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Starcom Malaysia revenues, which have grown to $10.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Starcom Malaysia intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Starcom Malaysia Tech Stack and Enterprise Applications
Starcom Malaysia Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2019 | 2019 |
In 2019, Starcom Malaysia implemented Microsoft 365 as its Collaboration platform. The public site source identifies Microsoft 365 presence on their website, indicating a cloud-first deployment of Microsoft 365 for core collaboration functions.
The implementation centers on Microsoft 365 capabilities for email, file collaboration, intranet and document management, and real-time communication. Functional modules in use align with standard Microsoft 365 components such as Exchange Online for mailbox services, SharePoint Online for intranet and document libraries, OneDrive for personal file sync, Microsoft Teams for meetings and chat, and Office productivity applications for content authoring.
Operational coverage is organization-wide across Starcom Malaysia, supporting professional services delivery, internal communications, project collaboration and client-facing content workflows. The deployment is a cloud-hosted Microsoft 365 tenant tied to the company web presence, with collaboration services exposed to both internal staff and externally facing content published via the corporate site.
Governance and operational controls are addressed through Microsoft 365 tenant administration, built-in identity and access controls, and content lifecycle management to manage user provisioning, access rights, and publishing workflows. Implementation narratives emphasize Collaboration as the Apps Category, mapping Microsoft 365 to business functions including document management, client engagement, and team collaboration.
|
Starcom Malaysia Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Docusign | Legacy | DocuSign eSignature | Digital Signing | Content Management | n/a | 2022 | 2022 |
In 2022, Starcom Malaysia implemented DocuSign eSignature as its Digital Signing solution on the corporate website. The deployment places DocuSign eSignature at the center of client signature capture and contract execution workflows, embedding signing ceremonies directly into public facing document flows to support customer agreements and consent capture.
The implementation configured reusable templates, signature fields, authentication challenges, envelope management, and the standard DocuSign eSignature audit trail to support consistent signing processes. The website integration used embedded signing patterns and platform APIs to automate envelope creation, routing, and status tracking while surfacing the signing ceremony within web pages.
Operational scope focuses on client facing contract execution for Starcom Malaysia, with administrative controls established for template governance, user provisioning, and audit log retention inside DocuSign eSignature. Governance and process changes emphasized centralized template management and standardized signing workflows to ensure consistent Digital Signing procedures across engagements.
|
Starcom Malaysia CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Intuit | Legacy | Intuit Mailchimp | Marketing Automation | CRM | n/a | 2017 | 2017 |
In 2017 Starcom Malaysia implemented Intuit Mailchimp to establish Marketing Automation capabilities on its public website, positioning the application for marketing and client engagement functions. The deployment centers on the Intuit Mailchimp cloud service embedded directly into the website, with implementation focused on web-based list capture and outbound email orchestration.
The implementation concentrated on core Marketing Automation modules common to the category, including audience management, template-driven campaign creation, segmented lists, scheduled campaign delivery, and automated welcome or nurture workflows. Intuit Mailchimp was configured with website signup forms and web tracking scripts to populate audiences and to drive campaign personalization, with reusable templates and segment rules defined for repeatable campaign orchestration.
Operational scope was limited to the marketing and client engagement functions at Starcom Malaysia, with governance practices established for list hygiene, consent capture, and template approval workflows. Rollout was executed through site-level integration and centralized Mailchimp account administration, enabling the marketing team to manage campaigns, audience segmentation, and automated sequences from the Intuit Mailchimp interface.
|
|
|
|
|
Marketing Automation | CRM |
|
2019 | 2019 |
|
Starcom Malaysia EPM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
EPM | EPM |
|
2015 | 2015 |
|
Starcom Malaysia TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Governance, Risk and Compliance | TRM |
|
2022 | 2022 |
|
|
|
|
|
Governance, Risk and Compliance | TRM |
|
2022 | 2022 |
|
Starcom Malaysia PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Transactional Email | PaaS |
|
2019 | 2019 |
|
Starcom Malaysia IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Application Hosting and Computing Services | IaaS |
|
2016 | 2016 |
|
|
|
|
|
Application Hosting and Computing Services | IaaS |
|
2019 | 2019 |
|
|
|
|
|
Application Hosting and Computing Services | IaaS |
|
2012 | 2012 |
|
IT Decision Makers and Key Stakeholders at Starcom Malaysia
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Starcom Malaysia Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Starcom Malaysia IT executives and key decision makers. This section highlights Starcom Malaysia's latest recorded technology evaluations, including Aprimo DAM for Digital Asset Management on 2026-06-22. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Starcom Malaysia digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| 2026-06-22 | Starcom Malaysia | Evaluated | Aprimo | Aprimo DAM | Digital Asset Management | Content Management |
FAQ - APPS RUN THE WORLD Starcom Malaysia Technographics
Starcom Malaysia is a Professional Services organization based in Malaysia,
with around 100 employees and annual revenues of $10.0 million.
Starcom Malaysia operates a diverse technology stack with applications such as
Microsoft 365, DocuSign eSignature and Intuit Mailchimp,
covering areas like Collaboration, Digital Signing and Marketing Automation.
Starcom Malaysia has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Microsoft, Docusign and Intuit.
Starcom Malaysia recently adopted applications including
DocuSign eSignature in 2022, OneTrust CookiePro in 2022 and OneTrust Cookie Consent in 2022,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Starcom Malaysia’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Starcom Malaysia’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Starcom Malaysia technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.