The BBI Group
Unit 2, Parkway, Pen-y-fan Industrial Estate,
Crumlin, NP11 3EF,
United Kingdom
Crumlin, NP11 3EF,
United Kingdom
44 14 9536 3000
Life Sciences
The BBI Group Technographics
The BBI Group Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by The BBI Group and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 260 The BBI Group employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that The BBI Group has purchased the following applications: Sage Business Cloud X3 (ex Sage ERP X3) for ERP Financial in 2017, Microsoft 365 for Collaboration in 2016, Oracle Moat for Marketing Analytics in 2019 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems The BBI Group is running and its propensity to invest more and deepen its relationship with Sage , Microsoft , Oracle or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing The BBI Group revenues, which have grown to $80.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for The BBI Group intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
The BBI Group Tech Stack and Enterprise Applications
The BBI Group ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Sage | Legacy | Sage Business Cloud X3 (ex Sage ERP X3) | ERP Financial | ERP | n/a | 2017 | 2017 |
In 2017, The BBI Group implemented Sage Business Cloud X3 (ex Sage ERP X3) as its enterprise ERP Financial solution. The engagement centered on preparing and consolidating group financial and master data to populate Sage Business Cloud X3 and to establish repeatable inbound data processes for the new ERP Financial platform.
Implementation scope included mapping and understanding the existing Sage 200 SQL database schema and mapping Sage 200 data to the Sage X3 schema as foundational work. The program led a group-wide Data Consolidation project to ensure the existing data set was accurate, clean and complete prior to ingestion into Sage Business Cloud X3, with a focus on financial masters and transactional ledgers consistent with ERP Financial workflows.
Technical execution covered extraction, transformation and loading pipelines built with Microsoft SSIS and SQL to export Sage 200 data in a valid and repeatable format for importing into Sage X3. Parallel development produced Sage X3 import and export scripts to ingest cleansed source files, implementing repeatable, auditable ETL runs and data validation checkpoints aligned to financial import sequences.
Sage X3 development and administration work included table customisations, editing and adding fields, and creating and modifying views to align the application schema with consolidated group reporting and operational requirements. Governance emphasized master data mapping, staged import processes and validation controls to support accounting and consolidation teams during go live and ongoing administration of the Sage Business Cloud X3 ERP Financial environment.
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The BBI Group Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2016 | 2016 |
In 2016 The BBI Group implemented Microsoft 365 as its Collaboration platform across the organization. The deployment established a cloud-hosted Microsoft 365 tenant to support collaboration needs for the 260 employee life sciences company and to centralize team communication and document sharing.
Configuration focused on core Collaboration capabilities native to Microsoft 365, including enterprise email, document collaboration and cloud file storage, real-time communication and meeting tools, and intranet content management. Implementation activities included tenant provisioning, user and identity administration workflows, role based access controls, and configuration of document libraries and team sites to standardize cross functional knowledge sharing.
Operational coverage emphasized company wide collaboration workflows that require secure document governance and coordinated team interaction, with tenant level governance and administration interfaces used to manage information lifecycle and access. Microsoft 365 is present on their website as part of the firm’s collaboration footprint, signaling use of platform native security controls, administration tooling, and integrated collaboration services.
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The BBI Group CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle Moat | Marketing Analytics | CRM | n/a | 2019 | 2019 |
In 2019, The BBI Group deployed Oracle Moat for Marketing Analytics on its corporate website. Oracle Moat was instrumented to capture digital measurement, including viewability, attention, and verification signals, providing continuous measurement across online content served from the site.
The implementation used client-side measurement tags embedded across site pages and configuration of Oracle Moat measurement suites, aligning with standard Marketing Analytics capabilities such as ad verification, viewability reporting, and attention measurement. Oracle Moat provided analytics instrumentation and reporting workflows to surface media quality signals and measurement artifacts for marketing stakeholders.
Operational scope covered The BBI Group corporate website in the United Kingdom and supported marketing and digital teams responsible for campaign measurement and media verification. Governance emphasized centralized tagging standards and reporting processes to maintain measurement consistency, with ongoing monitoring and tag maintenance workflows to preserve data fidelity. The BBI Group Oracle Moat Marketing Analytics relationship is centered on web-based digital media measurement for marketing and analytics functions.
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Marketing Automation | CRM |
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2019 | 2019 |
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The BBI Group IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2015 | 2015 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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The BBI Group CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Secure Email Gateways (SEGs) | CyberSecurity |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at The BBI Group
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
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Group CFO | CXO | Finance | |
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Director, Group Controlling | Director | Finance | |
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Apps Being Evaluated by The BBI Group Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from The BBI Group IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the The BBI Group digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD The BBI Group Technographics
The BBI Group is a Life Sciences organization based in United Kingdom,
with around 260 employees and annual revenues of $80.0 million.
The BBI Group operates a diverse technology stack with applications such as
Sage Business Cloud X3 (ex Sage ERP X3), Microsoft 365 and Oracle Moat,
covering areas like ERP Financial, Collaboration and Marketing Analytics.
The BBI Group has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Sage, Microsoft and Oracle.
The BBI Group recently adopted applications including
Hornetsecurity Zerospam in 2021, Oracle Moat in 2019 and Salesforce Pardot in 2019,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of The BBI Group’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates The BBI Group’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete The BBI Group technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.