The Bureau of National Affairs
The Bureau of National Affairs Technographics
The Bureau of National Affairs Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by The Bureau of National Affairs and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 1638 The Bureau of National Affairs employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that The Bureau of National Affairs has purchased the following applications: Adobe Connect for Audio Video and Web Conferencing in 2018, Adobe Marketing Cloud (ex Omniture) for Marketing Automation in 2017, New Relic APM for Application Performance Management in 2015 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems The Bureau of National Affairs is running and its propensity to invest more and deepen its relationship with Adobe Systems , Cisco Systems , Microsoft or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing The Bureau of National Affairs revenues, which have grown to $742.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for The Bureau of National Affairs intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
The Bureau of National Affairs Tech Stack and Enterprise Applications
The Bureau of National Affairs Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Adobe Systems | Legacy | Adobe Connect | Audio Video and Web Conferencing | Collaboration | n/a | 2018 | 2018 |
In 2018, The Bureau of National Affairs deployed Adobe Connect as its Audio Video and Web Conferencing application on its website. Adobe Connect was embedded on bna.com to deliver live and on-demand web conferencing experiences, using the full application name Adobe Connect to provide hosted meeting rooms and event pages.
Configuration emphasized core meeting and webinar modules common to the Audio Video and Web Conferencing category, including audio and video streaming, screen sharing, persistent chat, polling, and a centralized content library. Operational usage targeted external audience engagement for subscription events and newsroom collaboration, as well as internal training workflows, with centralized administrative controls for host permissions and content management to govern sessions and recordings.
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Audio Video and Web Conferencing | Collaboration |
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2020 | 2020 |
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Collaboration | Collaboration |
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2015 | 2015 |
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Collaboration | Collaboration |
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2022 | 2022 |
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The Bureau of National Affairs CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Adobe Systems | Legacy | Adobe Marketing Cloud (ex Omniture) | Marketing Automation | CRM | n/a | 2017 | 2017 |
In 2017, The Bureau of National Affairs implemented Adobe Marketing Cloud (ex Omniture) on their website to provide Marketing Automation capabilities for web analytics and digital marketing orchestration. The deployment of Adobe Marketing Cloud (ex Omniture) centralizes site telemetry, session and event collection, audience segmentation, and campaign measurement. The implementation leverages Marketing Automation functional workflows for behavioral tracking, conversion analytics, and tag-based campaign measurement to support content and marketing operations.
Configuration includes tag-based data collection embedded across site pages, centralized analytics dashboards, and audience definition constructs used by marketing and editorial teams. Operational scope covers digital marketing, analytics, and content teams, with governance focused on tagging standards, data quality, and reporting workflows to ensure consistent measurement and targeting. Adobe Marketing Cloud (ex Omniture) is positioned as the primary platform for digital measurement and campaign orchestration on the bna.com site.
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Marketing Automation | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2014 | 2014 |
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Marketing Automation | CRM |
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2015 | 2015 |
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Marketing Automation | CRM |
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2015 | 2015 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2021 | 2021 |
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The Bureau of National Affairs ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| New Relic | Legacy | New Relic APM | Application Performance Management | ITSM | n/a | 2015 | 2015 |
In 2015, The Bureau of National Affairs implemented New Relic APM on its website to instrument application performance and improve visibility into live traffic. The deployment targeted the public-facing web application that publishes legal and regulatory content and was scoped to monitor production runtime behavior.
New Relic APM was configured to collect transaction traces, error analytics, throughput and response time metrics consistent with Application Performance Management use cases. Agents were deployed in application runtime tiers to capture slow transactions, database call timings and external request latencies, and dashboards were created to surface top-level service health.
Operational coverage centered on web operations and engineering teams responsible for site availability and user experience, with monitoring data integrated into existing incident response and troubleshooting workflows. Alerting and dashboarding were provisioned to notify on-call personnel of anomalies across application, database and host dimensions, enabling event-driven diagnostics.
The implementation of New Relic APM established continuous observability on the Bureau of National Affairs website and standardized performance monitoring practices aligned with Application Performance Management best practices.
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IT Service Management | ITSM |
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2019 | 2019 |
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The Bureau of National Affairs PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Apps Development | PaaS |
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2022 | 2022 |
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Transactional Email | PaaS |
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2016 | 2016 |
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The Bureau of National Affairs IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Application Hosting and Computing Services | IaaS |
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2012 | 2012 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2012 | 2012 |
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IT Decision Makers and Key Stakeholders at The Bureau of National Affairs
| First Name | Last Name | Title | Function | Department | Phone | |
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| No data found | ||||||
Apps Being Evaluated by The Bureau of National Affairs Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from The Bureau of National Affairs IT executives and key decision makers. This section highlights The Bureau of National Affairs's latest recorded technology evaluations, including TRG Screen ResearchMonitor for Subscription and Recurring Billing on 2025-04-21 and Brightspot CMS for Content Management on 2024-10-30. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the The Bureau of National Affairs digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| 2025-04-21 | The Bureau of National Affairs | Evaluated | TRG Screen | TRG Screen ResearchMonitor | Subscription and Recurring Billing | ERP |
| 2024-10-30 | The Bureau of National Affairs | Evaluated | Brightspot | Brightspot CMS | Content Management | Content Management |
FAQ - APPS RUN THE WORLD The Bureau of National Affairs Technographics
The Bureau of National Affairs is a Media organization based in United States,
with around 1638 employees and annual revenues of $742.0 million.
The Bureau of National Affairs operates a diverse technology stack with applications such as
Adobe Connect, Adobe Marketing Cloud (ex Omniture) and New Relic APM,
covering areas like Audio Video and Web Conferencing, Marketing Automation and Application Performance Management.
The Bureau of National Affairs has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Adobe Systems and New Relic.
The Bureau of National Affairs recently adopted applications including
Slack Connect in 2022, Bubble Platform in 2022 and Salesforce Marketing Cloud in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of The Bureau of National Affairs’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates The Bureau of National Affairs’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete The Bureau of National Affairs technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.