Lawrenceville, 30044, GA,
United States
The Veranda, part of Starlight Investments Technographics
The Veranda, part of Starlight Investments Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by The Veranda, part of Starlight Investments and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 30 The Veranda, part of Starlight Investments employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that The Veranda, part of Starlight Investments has purchased the following applications: Yardi Voyager for Real Estate Property Management in 2019, Invoca Call Tracking for Call Tracking and Recording in 2021, GoDaddy for Application Hosting and Computing Services in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems The Veranda, part of Starlight Investments is running and its propensity to invest more and deepen its relationship with Yardi , Invoca , GoDaddy or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing The Veranda, part of Starlight Investments revenues, which have grown to $3.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for The Veranda, part of Starlight Investments intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
The Veranda, part of Starlight Investments Tech Stack and Enterprise Applications
The Veranda, part of Starlight Investments ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Yardi | Legacy | Yardi Voyager | Real Estate Property Management | ERP Services and Operations | n/a | 2019 | 2019 |
In 2019, The Veranda, part of Starlight Investments, implemented Yardi Voyager as its core Real Estate Property Management application. Yardi Voyager is exposed on the public property website to support leasing inquiries and resident self-service, with the full application name Yardi Voyager appearing in web integration points.
The deployment emphasizes web-integrated property management capabilities typical of Yardi Voyager, including leasing workflow support, resident portal access, online rent payment processing, and maintenance request intake. Configuration appears focused on surfacing unit availability and tenant-facing services through the site, aligning tenant engagement and frontline leasing operations with the platform.
Operationally the implementation scopes to property management and leasing functions at the property level for this small operator, consolidating prospect and resident interactions through the website channel. Governance for the application is organized around centralized platform use by onsite management and leasing staff, using Yardi Voyager to orchestrate day to day property operations and resident service workflows.
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The Veranda, part of Starlight Investments CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Invoca | Legacy | Invoca Call Tracking | Call Tracking and Recording | CRM | n/a | 2021 | 2021 |
In 2021, The Veranda implemented Invoca Call Tracking on its website. The deployment installed the Invoca Call Tracking client side script on the property website to capture web to call events and associate session context with inbound phone activity. The implementation is scoped to marketing and leasing operations for The Veranda, part of Starlight Investments, to centralize phone lead attribution at the property level and to instrument inbound calls from digital channels using the Call Tracking and Recording category.
Configuration emphasized call attribution and recording capabilities, including session linking, inbound call metadata capture, and configurable call handling rules consistent with Call Tracking and Recording solutions. Governance and operational ownership were aligned to leasing and marketing teams for ongoing configuration, call handling, and reporting, with property level tag deployment used to manage the tracking footprint on the site. The Veranda uses Invoca Call Tracking to provide call level attribution and recording for digital-to-voice lead flows on its website.
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The Veranda, part of Starlight Investments IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| GoDaddy | Legacy | GoDaddy | Application Hosting and Computing Services | IaaS | n/a | 2020 | 2020 |
In 2020, The Veranda, part of Starlight Investments, provisioned GoDaddy as its Application Hosting and Computing Services provider for the public website liveattheveranda.com. The deployment uses GoDaddy to host the website and manage the domain and DNS records, providing web hosting instance provisioning and SSL certificate management to support property marketing and leasing presence online. The Veranda GoDaddy Application Hosting and Computing Services arrangement centers on external-facing content, resident information pages, and lead capture forms, aligning the hosting layer with marketing and leasing business functions.
GoDaddy is used for domain registration, DNS management, web hosting provisioning, and certificate lifecycle tasks while serving as the primary Application Hosting and Computing Services platform for site operations. Operational ownership is concentrated in marketing and property management for content updates, site publishing, and domain renewals, with governance focused on access control to the hosting console and routine certificate and DNS maintenance. The implementation reflects a single-site hosting architecture appropriate to The Veranda's organizational scale and website-driven leasing workflow.
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at The Veranda, part of Starlight Investments
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Apps Being Evaluated by The Veranda, part of Starlight Investments Executives
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