Times Internet
Ecstasy IT Park, Plot 391, Phase III, Udyog Vihar, Sector 20,
Gurugram, 122016,
India
Gurugram, 122016,
India
91 124 418 7000
Professional Services
Times Internet Technographics
Times Internet Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Times Internet and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 4500 Times Internet employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Times Internet has purchased the following applications: Haptik AI Platform for Chatbots and Conversational AI in 2017, Google Workspace (Formerly Google G-Suite) for Collaboration in 2017, Hubspot CRM for CRM in 2019 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Times Internet is running and its propensity to invest more and deepen its relationship with Haptik , HubSpot , Google or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Times Internet revenues, which have grown to $450.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Times Internet intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Times Internet Tech Stack and Enterprise Applications
Times Internet AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Haptik | Legacy | Haptik AI Platform | Chatbots and Conversational AI | AI-Powered Application | n/a | 2017 | 2017 |
In 2017, Times Internet implemented the Haptik AI Platform for Chatbots and Conversational AI to introduce a conversational layer within its Times of India product experience. The Haptik AI Platform was embedded as the TOI Personal Assistant inside the Times of India mobile app, and early results showed a 60% increase in retention rates for Assistant users, indicating strong engagement with the chat based virtual assistant.
The implementation leveraged core conversational AI capabilities typical of the Chatbots and Conversational AI category, including natural language understanding for intent classification, dialog management to orchestrate multi turn conversations, entity extraction to drive personalization, and a template driven response framework for editorialized content. The Haptik AI Platform configuration emphasized conversational flow design, intent taxonomies aligned to news consumption behaviors, and instrumentation for conversation analytics.
Integrations were executed via platform APIs into Times Internet mobile properties, embedding the TOI Personal Assistant into the app experience and connecting conversational events to internal analytics and content systems for contextual responses. Operational coverage focused on the Times of India app in India, with the assistant scoped to news discovery, personalization and user engagement workflows within the editorial and product teams.
Governance included ongoing conversational content curation, iterative training cycles for the NLU models, and staged rollout with monitoring of retention and engagement signals. The deployment positioned Times Internet Haptik AI Platform Chatbots and Conversational AI as a customer engagement layer, with the TOI Personal Assistant serving as the primary integration and the 60% retention increase cited as an early outcome.
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Chatbots and Conversational AI | AI-Powered Application |
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2019 | 2019 |
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Times Internet Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2017 | 2017 |
In 2017, Times Internet implemented Google Workspace (Formerly Google G-Suite) as its enterprise Collaboration platform. The deployment provided core cloud productivity and communication tooling for an organization of about 4,500 employees, bringing Gmail, Calendar, Drive and real time document collaboration into corporate workflows for editorial, product and corporate functions.
The Google Workspace (Formerly Google G-Suite) implementation included standard Collaboration capabilities such as Gmail, Google Calendar, Google Drive, Docs, Sheets, Slides and Meet, with Shared drives used for team content repositories. Administrative configuration was managed through the Google Admin console, using organizational units and group provisioning to segment access, and applying centralized account provisioning and mobile device management typical of an enterprise Collaboration rollout.
Public site references indicate Google Workspace is provisioned at the corporate domain level for Times Internet, which aligns the Collaboration platform with email routing and domain controls for content teams and corporate communications. Governance was oriented around central IT administration, phased departmental adoption and group based access controls to support editorial, engineering and commercial teams across the company.
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Collaboration | Collaboration |
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2020 | 2020 |
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Times Internet CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| HubSpot | Legacy | Hubspot CRM | CRM | CRM | n/a | 2019 | 2019 |
In 2019, Times Internet implemented Hubspot CRM on its website. The Hubspot CRM deployment serves as the primary CRM for website-driven lead capture and contact management, instrumenting web forms and behavioral tracking to feed marketing and sales workflows.
Operational scope centers on the website, marketing operations, and sales teams, supporting lead capture, qualification, and handoff into opportunity workflow orchestration. Configuration emphasizes contact management, sales pipeline stage definition, contact segmentation, and form-to-record automation, with governance managed internally to standardize routing of inbound web leads and maintain contact data hygiene.
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Customer Support | CRM |
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2019 | 2019 |
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Digital Advertising Platform | CRM |
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2022 | 2022 |
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Marketing Analytics | CRM |
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2019 | 2019 |
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Marketing Analytics | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Times Internet ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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IT Service Management | ITSM |
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2019 | 2019 |
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Times Internet PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Transactional Email | PaaS |
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2017 | 2017 |
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Transactional Email | PaaS |
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2018 | 2018 |
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Times Internet IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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IT Decision Makers and Key Stakeholders at Times Internet
| First Name | Last Name | Title | Function | Department | Phone | |
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| No data found | ||||||
Apps Being Evaluated by Times Internet Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Times Internet IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Times Internet digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD Times Internet Technographics
Times Internet is a Professional Services organization based in India,
with around 4500 employees and annual revenues of $450.0 million.
Times Internet operates a diverse technology stack with applications such as
Haptik AI Platform, Google Workspace (Formerly Google G-Suite) and Hubspot CRM,
covering areas like Chatbots and Conversational AI, Collaboration and CRM.
Times Internet has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Haptik, Google and HubSpot.
Times Internet recently adopted applications including
MGID in 2022, Wingify VWO in 2021 and Hubspot Marketing Automation in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Times Internet’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Times Internet’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Times Internet technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.