Too Good To Go
Landskronagade 66,
Copenhagen, 2100,
Denmark
Copenhagen, 2100,
Denmark
45 78 76 18 45
Professional Services
Too Good To Go Technographics
Too Good To Go Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Too Good To Go and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 1350 Too Good To Go employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Too Good To Go has purchased the following applications: Google Workspace (Formerly Google G-Suite) for Collaboration in 2017, DocuSign eSignature for Digital Signing in 2021, Salesforce Sales Cloud for Sales Automation, CRM, Sales Engagement in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Too Good To Go is running and its propensity to invest more and deepen its relationship with Google , DocuSign , Salesforce or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Too Good To Go revenues, which have grown to $75.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Too Good To Go intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Too Good To Go Tech Stack and Enterprise Applications
Too Good To Go Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2017 | 2017 |
In 2017, Too Good To Go implemented Google Workspace (Formerly Google G-Suite) as its Collaboration platform. The deployment is a cloud native SaaS configuration that consolidates enterprise email, calendaring, file storage, and real time document editing, with Google Workspace (Formerly Google G-Suite) serving as the primary communication and collaboration layer for the organization.
Configuration leverages the Google Admin Console to provision users, manage groups, and enforce policies such as two step verification and device management, aligning Collaboration capabilities like Gmail, Calendar, Drive, Docs, Sheets, Slides, and Meet with core business functions. The public website source indicates active use of Google Workspace on corporate assets, and the implementation covers organization wide Collaboration workflows including shared drives, collaborative documents, and video conferencing for internal communications, product collaboration, operations, and customer support.
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Too Good To Go Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| DocuSign | Legacy | DocuSign eSignature | Digital Signing | Content Management | n/a | 2021 | 2021 |
In 2021, Too Good To Go implemented DocuSign eSignature as a Digital Signing solution on its website. The deployment centers on web-embedded signature capture and customer facing signing flows, enabling online agreement execution directly through the public site.
DocuSign eSignature is provisioned to support electronic signature capture, templated document routing, signer authentication controls, and immutable audit trail recording, reflecting common Digital Signing functional modules. Integration emphasis is on embedded signing and API-driven document provisioning to streamline signer workflows for customer and merchant interactions, with centralized template management and workflow orchestration to align commercial and legal processes.
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Too Good To Go CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Salesforce | Legacy | Salesforce Sales Cloud | Sales Automation, CRM, Sales Engagement | CRM | n/a | 2021 | 2021 |
In 2021, Too Good To Go deployed Salesforce Sales Cloud. The implementation surfaces Salesforce Sales Cloud as the primary commercial CRM layer on their website, aligning with Sales Automation,CRM,Sales Engagement capabilities to capture and manage customer interest and commercial opportunities.
Configuration centers on standard Sales Cloud functional modules, including lead capture and qualification, opportunity management, account and contact modeling, sales pipeline stage tracking, activity and task automation, and sales engagement workflows. Salesforce Sales Cloud is used to instrument sales process stages and embed engagement tooling for repeatable outreach and pipeline progression.
Deployment is embedded in the public web experience to capture inbound leads and customer signals, and it is scoped to support sales and customer engagement functions across the organization. Operational coverage focuses on sales teams and commercial stakeholders who rely on the CRM for customer record continuity, pipeline visibility, and activity history.
Governance emphasizes centralized CRM ownership, a defined data model for accounts and opportunities, and configured process automation to enforce sales hygiene and handoffs. The implementation narrative reflects an enterprise style Sales Cloud rollout designed to unify web captured demand into a single sales automation and CRM platform.
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Too Good To Go EPM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Environmental, Social, and Governance (ESG) | EPM |
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2020 | 2020 |
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Too Good To Go PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
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|
|
Transactional Email | PaaS |
|
2016 | 2016 |
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Transactional Email | PaaS |
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2021 | 2021 |
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Too Good To Go IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2022 | 2022 |
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Content Delivery Network | IaaS |
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2018 | 2018 |
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Content Delivery Network | IaaS |
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2018 | 2018 |
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IT Decision Makers and Key Stakeholders at Too Good To Go
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Too Good To Go Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Too Good To Go IT executives and key decision makers. This section highlights Too Good To Go's latest recorded technology evaluations, including Supabase for Application Hosting and Computing Services on 2026-02-19, Option Systems STYLEman ERP for Retail Management on 2025-05-21, and HiBob HR for Core HR on 2025-05-12. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Too Good To Go digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| 2026-02-19 | Too Good To Go | Evaluated | Supabase | Supabase | Application Hosting and Computing Services | IaaS |
| 2025-05-21 | Too Good To Go | Evaluated | Option Systems | Option Systems STYLEman ERP | Retail Management | ERP Services and Operations |
| 2025-05-12 | Too Good To Go | Evaluated | HiBob | HiBob HR | Core HR | HCM |
FAQ - APPS RUN THE WORLD Too Good To Go Technographics
Too Good To Go is a Professional Services organization based in Denmark,
with around 1350 employees and annual revenues of $75.0 million.
Too Good To Go operates a diverse technology stack with applications such as
Google Workspace (Formerly Google G-Suite), DocuSign eSignature and Salesforce Sales Cloud,
covering areas like Collaboration, Digital Signing and Sales Automation, CRM, Sales Engagement.
Too Good To Go has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Google, DocuSign and Salesforce.
Too Good To Go recently adopted applications including
Microsoft Azure Cloud Services in 2022, DocuSign eSignature in 2021 and Salesforce Sales Cloud in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Too Good To Go’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Too Good To Go’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Too Good To Go technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.