Veikkaus
Karhunkierros 4,
Vantaa, 1640,
Finland
Vantaa, 1640,
Finland
358 20 750 750
Leisure and Hospitality
Veikkaus Technographics
Veikkaus Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Veikkaus and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 364 Veikkaus employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Veikkaus has purchased the following applications: Moodle LMS for Learning and Development in 2018, Microsoft 365 for Collaboration in 2019, Adobe Experience Cloud for Customer Experience in 2018 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Veikkaus is running and its propensity to invest more and deepen its relationship with Moodle , Microsoft , Adobe Systems or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Veikkaus revenues, which have grown to $70.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Veikkaus intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Veikkaus Tech Stack and Enterprise Applications
Veikkaus HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Moodle | Legacy | Moodle LMS | Learning and Development | HCM | n/a | 2018 | 2018 |
In 2018, Veikkaus implemented Moodle LMS on their website to address corporate Learning and Development needs. The deployment positions Moodle LMS as the primary web-hosted learning layer accessible through the Veikkaus site for employee and stakeholder training.
The Moodle LMS configuration emphasizes standard LMS capabilities, including course and curriculum management, user enrollment and role-based access, assessments and quizzes, a central content repository, and course completion tracking. The Moodle LMS installation is provisioned for web-based course delivery and mobile-responsive access, and includes administrative modules for course creation, instructor workflows, and reporting.
Operational scope centers on internal learning and development workflows across Veikkaus departments, with the system anchored to the corporate website to provide consolidated access to courses and learning resources. Governance is implemented through role-based administration, content approval workflows, and learning progress reporting to support training governance and compliance-oriented requirements. The overall deployment reflects a website-integrated, web-hosted Moodle LMS implementation.
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Veikkaus Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2019 | 2019 |
In 2019, Veikkaus implemented Microsoft 365 as its Collaboration platform. Microsoft 365 is referenced on Veikkaus's public website, which indicates the organization has provisioned Microsoft 365 tenant services for web-facing or internally linked collaboration functionality.
Typical Microsoft 365 deployments for organizations of Veikkaus's scale use a cloud-hosted tenant architecture and comprise core modules such as Exchange Online for email, Microsoft Teams for unified communications and meetings, SharePoint Online for document management and intranet, OneDrive for personal file sync, and Office desktop and web applications to support productivity. Operational scope is naturally company-wide across corporate functions including operations, finance, HR, and customer service, managed through centralized tenant administration and identity controls. Governance considerations align with Collaboration platform practices, emphasizing identity and access management, data retention and classification, and tenant-level configuration to meet Finnish regulatory expectations, with rollout and user enablement typically executed via phased onboarding and administrator training.
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Veikkaus CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Adobe Systems | Legacy | Adobe Experience Cloud | Customer Experience | CRM | n/a | 2018 | 2018 |
In 2018, Veikkaus implemented Adobe Experience Cloud on its public website in Finland. The deployment is categorized as Customer Experience and focuses on the organization’s digital customer engagement for the leisure and hospitality sector.
Implementation centered on web-facing Experience Cloud capabilities, including web analytics, content management and personalization workflows available in Adobe Experience Cloud. Configuration emphasized analytics instrumentation, audience segmentation and experience targeting to support promotional and engagement campaigns on the site.
Operational coverage concentrated on Veikkaus marketing and digital teams, with the platform embedded into the website to orchestrate customer journeys across device types. Integrations are limited to the web channel as stated, enabling real-time data capture, tag management and centralized content delivery for online product and promotional pages.
Governance and rollout included centralized editorial workflows, tag governance and privacy-aware data capture practices aligned with web operations in Finland. Adobe Experience Cloud was positioned as a single digital experience layer to support campaign orchestration, measurement and customer experience functions.
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Digital Advertising Platform | CRM |
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2013 | 2013 |
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Veikkaus ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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IT Service Management | ITSM |
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2021 | 2021 |
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Veikkaus IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Application Hosting and Computing Services | IaaS |
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2015 | 2015 |
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Cloud Storage | IaaS |
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2012 | 2012 |
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Content Delivery Network | IaaS |
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2023 | 2023 |
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IT Decision Makers and Key Stakeholders at Veikkaus
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Veikkaus Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Veikkaus IT executives and key decision makers. This section highlights Veikkaus's latest recorded technology evaluations, including Oracle Cloud ERP for ERP Financial on 2026-03-17 and OpenBet for Enterprise Gaming Platform on 2025-05-26. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Veikkaus digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| 2026-03-17 | Veikkaus | Evaluated | Oracle | Oracle Cloud ERP | ERP Financial | ERP |
| 2025-05-26 | Veikkaus | Evaluated | OpenBet | OpenBet | Enterprise Gaming Platform | ERP Services and Operations |
FAQ - APPS RUN THE WORLD Veikkaus Technographics
Veikkaus is a Leisure and Hospitality organization based in Finland,
with around 364 employees and annual revenues of $70.0 million.
Veikkaus operates a diverse technology stack with applications such as
Moodle LMS, Microsoft 365 and Adobe Experience Cloud,
covering areas like Learning and Development, Collaboration and Customer Experience.
Veikkaus has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Moodle, Microsoft and Adobe Systems.
Veikkaus recently adopted applications including
Amazon CloudFront in 2023, ServiceNow ITSM in 2021 and Amazon EC2 in 2020,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Veikkaus’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Veikkaus’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Veikkaus technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.