Vestas Wind Systems A/S Digital Transformation Initiatives

About the Customer

Vestas Wind Systems A/S is a Danish manufacturer, seller, installer, and servicer of wind turbines. It was founded in 1945, and as of 2013, it is the largest wind turbine company in the world. The company operates manufacturing plants in Denmark, Germany, India, Italy, Romania, the United Kingdom, Spain, Sweden, Norway, Australia, China, and the United States. Together with their customers, Vestas’ more than 23,300 employees are bringing the world sustainable energy solutions to power a bright future.

Scope and Challenges

Vestas Wind Systems was needed a solution to strengthen their service sales, to make a better customer experience and to empower the company sales team with the right tool so they can go out and do the proper selling. Outcome and Implications.

Outcome and Implications

In 2016 they deployed SAP Hybris Cloud for Customer to better understand customer requirements, increase its spare parts business, achieve a higher closing rate for service contract renewals and improve customer response times leading to a better customer experience. SAP Hybris solutions provide a strong foundation for best-in-class customer engagement – and help its business, Run Simple. Also, the solution will allow the company to provide simple solutions for customer interactions, to develop processes and workflows to support its customers better, and to devote more time to building strong customer relationships.


“Digital transformation, particularly as it relates to customer service and sales, is definitely where you need to be if you want to be in the game. SAP Hybris cloud solutions brought us there.” - said John Tholstrup Bendtsen, IT Global Business Partner, Vestas Wind Systems A/S.

“We need to understand what our customers are actually looking for so we can deliver the solutions they want. SAP Hybris gives us the visibility and insight to meet that business imperative.” - said John Tholstrup Bendtsen, IT Global Business Partner, Vestas Wind Systems A/S.

“One of the core values at Vestas is simplicity – it should be simple to do business with us. And thanks in part to SAP Hybris cloud solutions and our other SAP software systems, it is.” - said John Tholstrup Bendtsen, IT Global Business Partner, Vestas Wind Systems A/S.


Hedeager 42
Aarhus, 8200 , x
+45 97 30 00 00
Industry Employees Revenue
Utilities Subscribe Subscribe

Enterprise Software and Cloud Applications Purchased by Vestas Wind Systems A/S

Vendor Old Product New Product Function Market Users VAR/SI When Live
Citrix Legacy Applications Citrix Workspace Digital Workspace Solution IaaS n/a n/a 2017 2017
Subscribe Subscribe Subscribe Customer Relationship Management CRM Subscribe Subscribe 2016 2017

IT Decision Makers and Key Stakeholders at Vestas Wind Systems A/S

First Name Last Name Title Email Phone
Subscribe Subscribe Director, Head of Digital Marketing and Campaign Management Subscribe Subscribe