WashTec Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by WashTec and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 1788 WashTec employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that WashTec has purchased the following applications: Microsoft 365 for Collaboration in 2019, Matelso Platform for Call Tracking and Recording in 2018, SAE 3D CPQ for Configure Price Quote (CPQ) in 2024 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems WashTec is running and its propensity to invest more and deepen its relationship with Microsoft , Matelso , WiredMinds or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing WashTec revenues, which have grown to $508.1 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for WashTec intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2019 | 2019 |
In 2019 WashTec implemented Microsoft 365 to provide enterprise Collaboration capabilities that support corporate communication, document management, and employee productivity across the organization. Microsoft 365 is referenced on WashTec’s public website, indicating a cloud-hosted tenant footprint tied to the company’s external digital presence.
The deployment leverages core Microsoft 365 capabilities typical for the Collaboration category, including Exchange Online for email, Microsoft Teams for chat and meetings, SharePoint Online for intranet and document libraries, OneDrive for file sync, and the Office productivity suite. Configuration work described in standard Microsoft 365 rollouts would include tenant setup, user provisioning, mailbox and site architecture, and content organization to align with WashTec business functions.
Operational coverage centers on internal collaboration and business productivity workflows used by corporate functions such as IT, HR, sales, and engineering within WashTec’s Germany organization. Identity and access management is aligned with Microsoft platform patterns, with tenant-level authentication and enterprise single sign-on practices expected to govern access and conditional access controls for Collaboration services.
Governance and adoption priorities for the Microsoft 365 implementation emphasize tenant policy, information governance, and change management to standardize collaboration workflows and document lifecycles. The narrative positions WashTec Microsoft 365 Collaboration as the primary platform for internal communication and knowledge work, with platform-level controls and user education forming the basis of operational governance.
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Matelso | Legacy | Matelso Platform | Call Tracking and Recording | CRM | n/a | 2018 | 2018 |
In 2018, WashTec implemented Matelso Platform on its website to capture and manage inbound phone interactions. The Matelso Platform was deployed to deliver Call Tracking and Recording capabilities that associate telephone leads with web sessions and marketing touchpoints for centralized visibility.
The implementation focused on web-embedded call tracking with dynamic number insertion, call recording, session-level attribution, and built-in reporting dashboards provided by Matelso Platform. Configuration emphasized collection of caller metadata, persistent call recordings, and mapping of call events to landing pages and campaign parameters to support lead qualification workflows.
Operational coverage centered on WashTec's customer acquisition channels on the corporate website, impacting marketing and sales lead processing and call handling workflows. Governance and operational controls were applied at the platform level for recorded call access and retention, aligning call capture with role-based access needs common to Call Tracking and Recording deployments.
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Call Tracking and Recording | CRM |
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2019 | 2019 |
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Lead Generation | CRM |
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2019 | 2019 |
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Marketing Analytics | CRM |
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2017 | 2017 |
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Marketing Analytics, Lead Generation | CRM |
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2019 | 2019 |
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Marketing Analytics, Tag Management | CRM |
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2024 | 2024 |
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Marketing Automation | CRM |
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2020 | 2020 |
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Marketing Automation | CRM |
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2020 | 2020 |
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Marketing Automation | CRM |
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2020 | 2020 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2020 | 2020 |
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SPM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| SAE Applications for Digitalization | Legacy | SAE 3D CPQ | Configure Price Quote (CPQ) | SPM | n/a | 2024 | 2024 |
In 2024, WashTec deployed SAE 3D CPQ, internally branded as the Global Scope Configurator, to bundle machines, chemicals and services into single attractive quotes. The project targeted Configure Price Quote (CPQ) workflows and centralized field quoting that had previously been managed in Excel-driven processes.
The implementation of SAE 3D CPQ centralizes guided selling and configurable product rules, enabling bundled offers across hardware, consumables and service contracts. Interactive and visual configuration capabilities are described in the SAE case and the use of the SAE 3D CPQ add-on for visual configuration is inferred from that description, supporting complex product geometry and selection validation alongside pricing logic and quote generation.
Rollout was executed as a rapid, international deployment to create a single global sales tool, shifting quoting activity into a standardized configurator for sales and commercial teams. The deployment scope emphasized cross-function alignment between sales, service and product management to ensure consistent product bundles and pricing across regions.
Governance focused on establishing a central configurator instance called the Global Scope Configurator to enforce configuration rules and streamline quote authoring, with a fast rollout cadence that delivered immediate results and positive business outcomes as reported in the SAE case. Operationally, the SAE 3D CPQ implementation positioned WashTec to move away from fragmented Excel-based quoting toward a unified Configure Price Quote (CPQ) platform.
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TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Governance, Risk and Compliance | TRM |
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2019 | 2019 |
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Governance, Risk and Compliance | TRM |
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2019 | 2019 |
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Governance, Risk and Compliance | TRM |
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2019 | 2019 |
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Governance, Risk and Compliance | TRM |
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2019 | 2019 |
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Governance, Risk and Compliance | TRM |
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2024 | 2024 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2012 | 2012 |
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Application Hosting and Computing Services | IaaS |
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2019 | 2019 |
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Cloud Storage | IaaS |
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2022 | 2022 |
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Cloud Storage | IaaS |
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2022 | 2022 |
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Cloud Storage | IaaS |
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2022 | 2022 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2025 | 2025 |
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Domain Name System (DNS) | IaaS |
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2018 | 2018 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Identity and Access Management (IAM) | CyberSecurity |
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2021 | 2021 |
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Identity and Access Management (IAM) | CyberSecurity |
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2023 | 2023 |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2017 | 2017 |
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