York, YO42 2PX,
United Kingdom
Wolf Laboratories Technographics
Wolf Laboratories Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Wolf Laboratories and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 24 Wolf Laboratories employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Wolf Laboratories has purchased the following applications: Microsoft 365 for Collaboration in 2015, Microsoft Clarity for Marketing Analytics in 2021, Pathwire Mailgun for Transactional Email in 2018 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Wolf Laboratories is running and its propensity to invest more and deepen its relationship with Microsoft , Intuit , Sinch or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Wolf Laboratories revenues, which have grown to $13.8 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Wolf Laboratories intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Wolf Laboratories Tech Stack and Enterprise Applications
Wolf Laboratories Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2015 | 2015 |
In 2015, Wolf Laboratories deployed Microsoft 365 as its Collaboration platform. Microsoft 365 was provisioned for the 24 person distribution business in the United Kingdom to deliver hosted email, Office desktop and web applications, SharePoint team sites, and cloud identity for single sign on.
Deployment architecture used a single Microsoft 365 tenant with user accounts and groups managed in Azure Active Directory, Exchange Online handling mailboxes, and SharePoint Online providing document libraries and team site collaboration, reflecting typical Collaboration capabilities. Operational coverage included all corporate staff and back office functions across its UK operations, with governance centered on user provisioning, license assignment, mailbox and site access controls, and document permissioning workflows administered by IT.
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Wolf Laboratories CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft Clarity | Marketing Analytics | CRM | n/a | 2021 | 2021 |
In 2021, Wolf Laboratories deployed Microsoft Clarity on its public website to capture visitor behavior and support Marketing Analytics. The implementation uses the Microsoft Clarity JavaScript snippet embedded across site pages to capture session replays, heatmaps, click and scroll interaction data, and basic engagement metrics, with dashboards accessed through the Microsoft Clarity console.
Configuration and operational ownership is centered on marketing and web operations, with access provisioned to staff responsible for online merchandising and customer experience. Microsoft Clarity data is used to inform page-level optimization and troubleshooting workflows, and the Wolf Laboratories Microsoft Clarity Marketing Analytics pairing supports continuous UX analysis and site-level behavioral insight.
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Marketing Automation | CRM |
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2020 | 2020 |
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Wolf Laboratories PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Sinch | Legacy | Pathwire Mailgun | Transactional Email | PaaS | n/a | 2018 | 2018 |
In 2018, Wolf Laboratories implemented Pathwire Mailgun as its Transactional Email solution on its website. The deployment centralized website-driven transactional messaging for account notices, order confirmations, shipping notifications and other customer communications for the United Kingdom based distributor.
Pathwire Mailgun was configured to deliver core Transactional Email capabilities including SMTP relay and the Pathwire Mailgun HTTP API for programmatic sends, template management for reusable transactional templates, and event webhooks for delivery, open, click, bounce and complaint events. Configuration included suppression list handling and inbound routing to capture replies, with delivery monitoring and basic analytics enabled to surface deliverability and bounce trends.
Integration work focused on embedding Pathwire Mailgun into the company website checkout and account management flows, with the website invoking the Pathwire Mailgun API for real time sends and webhook endpoints processing event callbacks. Operational ownership was maintained by a small internal team that provisioned templates, managed suppression policies and maintained webhook endpoints, with governance centered on template version control and event handling consistent with transactional messaging practices.
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Wolf Laboratories IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Application Hosting and Computing Services | IaaS |
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2000 | 2000 |
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IT Decision Makers and Key Stakeholders at Wolf Laboratories
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
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Apps Being Evaluated by Wolf Laboratories Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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