Zulily
2601 Elliott Ave #200,
Seattle, 98121, WA,
United States
Seattle, 98121, WA,
United States
1 877-779-5615
Retail
Zulily Technographics
Zulily Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Zulily and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 2000 Zulily employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Zulily has purchased the following applications: Greenhouse ATS for Applicant Tracking System in 2023, GumGum for Artificial Intelligence Marketing in 2019, Tableau for Analytics and BI in 2019 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Zulily is running and its propensity to invest more and deepen its relationship with Greenhouse , Workday , Dayforce or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Zulily revenues, which have grown to $906.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Zulily intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Zulily Tech Stack and Enterprise Applications
Zulily HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Greenhouse | Legacy | Greenhouse ATS | Applicant Tracking System | HCM | n/a | 2023 | 2023 |
In 2023, Zulily implemented Greenhouse ATS. The deployment uses Greenhouse ATS on their website to capture candidate applications and present live job listings within the company's Applicant Tracking System layer.
The implementation configured standard Applicant Tracking System capabilities within Greenhouse ATS, including job requisition publishing, candidate intake and parsing, interview scheduling and scorecards, and offer workflow orchestration. Automation was applied to candidate pipeline stages and interview orchestration to streamline recruiter and hiring manager handoffs.
Operational integration centers on the public career site, where Greenhouse ATS handles application capture and routing to talent acquisition queues, and supports recruiter review and hiring manager collaboration across Zulily's United States recruiting teams. The system serves the core business functions of talent acquisition and HR operations, consolidating applicant records and pipeline visibility.
Governance emphasized hiring team permissions, standardized interview scorecards, and stage based approvals to align recruiting processes and hiring workflows within Greenhouse ATS. Rollout was focused on recruiting and HR functions with the application embedded in Zulily's online candidate experience.
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Core HR | HCM |
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2019 | 2019 |
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Payroll | HCM |
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2019 | 2019 |
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Recruiting, Applicant Tracking System | HCM |
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2016 | 2016 |
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Zulily AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| GumGum | Legacy | GumGum | Artificial Intelligence Marketing | AI-Powered Application | n/a | 2019 | 2019 |
In 2019, Zulily implemented GumGum on its website to augment site-level marketing capabilities. The deployment incorporated GumGum as an Artificial Intelligence Marketing solution embedded into the ecommerce storefront, instrumented through a client-side site script and tag management to enable contextual and visual intelligence for onsite advertising and content personalization.
GumGum's integration supports capabilities aligned with Artificial Intelligence Marketing, including image recognition driven contextual targeting and automated content selection to inform creative placement and audience targeting on product and category pages. Operational ownership is centered in marketing and ecommerce, with governance focused on tag management, campaign configuration, and alignment of content feeds and measurement workflows, enabling Zulily GumGum Artificial Intelligence Marketing to directly support marketing and ecommerce business functions.
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Chatbots and Conversational AI | AI-Powered Application |
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2018 | 2018 |
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Zulily Analytics and BI
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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| Tableau Software | Legacy | Tableau | Analytics and BI | Analytics and BI | n/a | 2019 | 2019 |
In 2019, Zulily deployed Tableau as its primary Analytics and BI platform. The Tableau implementation was adopted by the central analytics function to provide enterprise dashboards and self service visualizations supporting merchandising, inventory, and fulfillment analytics across the business.
The deployment focused on interactive dashboards, scheduled operational reporting, and exploratory analysis capabilities in Tableau to support optimization modeling and A/B testing workflows. Functional capabilities implemented included visualization and KPI monitoring, ad hoc slicing and drill down, and data storytelling, while analysts combined Tableau with Python and SQL for modeling and used Gitlab for code version control.
Operational coverage centered on a six person analytics team that partnered with executives to scope cross organization projects, including fulfillment center geo network node allocation and estimated ship date optimization. Governance emphasized analyst training and coaching in Tableau, Python, SQL, and Gitlab, and formalized workflows to surface insights into operations and executive decision making. The analytics work documented alongside the Tableau rollout reported a $870,000 annual reduction in operating costs and an increase in Fulfillment Center Ship on Time from 95% to 98%.
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Analytics and BI | Analytics and BI |
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2018 | 2018 |
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Zulily Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Audio Video and Web Conferencing | Collaboration |
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2018 | 2018 |
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Collaboration | Collaboration |
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2015 | 2015 |
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Collaboration | Collaboration |
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2018 | 2018 |
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Survey and Questionnaire | Collaboration |
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2022 | 2022 |
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Zulily Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Content Management | Content Management |
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2018 | 2018 |
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Zulily eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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eCommerce | eCommerce |
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2011 | 2011 |
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Zulily SCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Warehouse Management | SCM |
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2018 | 2018 |
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Zulily CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Customer Engagement | CRM |
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2018 | 2018 |
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Customer Experience | CRM |
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2018 | 2018 |
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Customer Support | CRM |
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2020 | 2020 |
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Customer Support | CRM |
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2019 | 2019 |
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Digital Advertising Platform | CRM |
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2014 | 2014 |
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Digital Advertising Platform | CRM |
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2019 | 2019 |
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Digital Advertising Platform | CRM |
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2018 | 2018 |
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Marketing Analytics | CRM |
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2014 | 2014 |
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Marketing Automation | CRM |
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2011 | 2011 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2021 | 2021 |
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Tag Management | CRM |
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2020 | 2020 |
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Zulily ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Performance Management | ITSM |
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2016 | 2016 |
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Application Performance Management | ITSM |
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2021 | 2021 |
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IT Service Management | ITSM |
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2021 | 2021 |
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Zulily PPM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Project Portfolio Management | PPM |
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2018 | 2018 |
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Zulily IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Application Hosting and Computing Services | IaaS |
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2019 | 2019 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2018 | 2018 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Zulily CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Identity and Access Management (IAM) | CyberSecurity |
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2021 | 2021 |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2020 | 2020 |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2020 | 2020 |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at Zulily
| First Name | Last Name | Title | Function | Department | Phone | |
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Director, FP&A | Director | Finance | |
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Senior Manager Accounting | Manager | Finance | |
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Senior Program Manager, Finance | Manager | Finance | |
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CEO | CXO | Finance | |
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CIO | CXO | Finance | |
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VP Technology | VP | IT | |
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Head of HR | Director | HR | |
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HR Manager | Manager | HR | |
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Global Procurement Buyer | Manager | Procurement | |
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VP HR | VP | HR | |
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Chief Technology Officer | CXO | IT | |
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SVP, Chief Merchant | CXO | Supply Chain | |
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VP Vendor Operations and zulily Partner Services | VP | Operations | |
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Director, Technology Products | Director | IT | |
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Head Of/Director of Talent Acquisition | Director | HR | |
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Manager, Talent Acquisition- Technical | Manager | HR | |
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Technical Recruiting Manager | Manager | HR | |
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Talent Acquisition Partner | Manager | HR | |
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Director, Customer Service & Experience | Director | Customer Service | |
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Customer Service Operations Manager - Customer Experience | Manager | Customer Service | |
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Customer Service Manager | Manager | Customer Service | |
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Customer Service Manager | Manager | Customer Service | |
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Customer Service Manager | Manager | Customer Service | |
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Customer Experience Program Manager | Manager | Customer Service | |
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Apps Being Evaluated by Zulily Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Zulily IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Zulily digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD Zulily Technographics
Zulily is a Retail organization based in United States,
with around 2000 employees and annual revenues of $906.0 million.
Zulily operates a diverse technology stack with applications such as
Greenhouse ATS, GumGum and Tableau,
covering areas like Applicant Tracking System, Artificial Intelligence Marketing and Analytics and BI.
Zulily has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Greenhouse, GumGum and Tableau Software.
Zulily recently adopted applications including
Greenhouse ATS in 2023, Opinion Stage Platform in 2022 and Salesforce Sales Cloud in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Zulily’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Zulily’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Zulily technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.