AI Buyer Insights:

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Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Michelin, an e2open customer evaluated Oracle Transportation Management

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

List of 77 Tracking Customers

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Logo Customer Industry Empl. Revenue Country Vendor Application Category When SI Insight Insight Source
Boldking Consumer Packaged Goods 25 $25M Netherlands 77Agency 77 Tracking Marketing Analytics 2013 n/a In 2013 Boldking implemented 77 Tracking from 77Agency on its public website, the Apps Category "". 77 Tracking was configured to capture page views, client side events, session data, and conversion signals, supporting marketing analytics and online commerce measurement and reporting. Deployment of 77 Tracking was scoped to the corporate website and managed by internal marketing and product personnel with vendor support from 77Agency, using client side tag deployment and dashboard instrumentation. Governance focused on an event taxonomy and consent controls, with a staged rollout across site pages to validate event mapping and ensure consistent analytics collection.
DealDonkey Retail 10 $1M Netherlands 77Agency 77 Tracking Marketing Analytics 2015 n/a In 2015, DealDonkey implemented 77 Tracking on its website. 77 Tracking, provided by 77Agency, is installed as a client-side tracking layer and tag footprint that captures pageviews and user events consistent with a web tracking implementation "". The deployment focuses on page-level instrumentation and event-level data capture implemented within the site code base. Configuration work included event taxonomy definition, data layer configuration, and rule-based event firing to support marketing and merchandising use cases. Operational coverage is the DealDonkey e-commerce site and impacts marketing, product merchandising, and site operations, with governance centered on tagging ownership, change control for event definitions, and staged rollout across site pages.
Knowledge To Action Education 85 $13M United Kingdom 77Agency 77 Tracking Marketing Analytics 2012 n/a In 2012, Knowledge To Action implemented 77 Tracking on their website. Knowledge To Action deployed 77 Tracking in 2012, using 77 Tracking in the category to instrument user behavior and acquisition signals for learntotrade.co.uk and to support marketing, analytics, and product optimization. The deployment relied on client side JavaScript instrumentation embedded across the site and a standardized data layer and event schema to capture page views, form interactions, and enrollment funnel events. Configuration work focused on event mapping, tag firing rules, and centralized event naming conventions maintained by marketing and product teams, with operational ownership centered on digital marketing and product analytics. The implementation scoped to the LearntoTrade digital property, with the 77 Tracking instance feeding structured engagement data into existing analytics and marketing workflows used by Growth and Content teams.
Banking and Financial Services 672 $232M Italy 77Agency 77 Tracking Marketing Analytics 2011 n/a
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Buyer Intent: Companies Evaluating 77 Tracking

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FAQ - APPS RUN THE WORLD 77 Tracking Coverage

77 Tracking is a Marketing Analytics solution from 77Agency.

Companies worldwide use 77 Tracking, from small firms to large enterprises across 21+ industries.

Organizations such as Santander Consumer Bank Italy, Boldking, Knowledge To Action and DealDonkey are recorded users of 77 Tracking for Marketing Analytics.

Companies using 77 Tracking are most concentrated in Banking and Financial Services, Consumer Packaged Goods and Education, with adoption spanning over 21 industries.

Companies using 77 Tracking are most concentrated in Italy, Netherlands and United Kingdom, with adoption tracked across 195 countries worldwide. This global distribution highlights the popularity of 77 Tracking across Americas, EMEA, and APAC.

Companies using 77 Tracking range from small businesses with 0-100 employees - 75%, to mid-sized firms with 101-1,000 employees - 25%, large organizations with 1,001-10,000 employees - 0%, and global enterprises with 10,000+ employees - 0%.

Customers of 77 Tracking include firms across all revenue levels — from $0-100M, to $101M-$1B, $1B-$10B, and $10B+ global corporations.

Contact APPS RUN THE WORLD to access the full verified 77 Tracking customer database with detailed Firmographics such as industry, geography, revenue, and employee breakdowns as well as key decision makers in charge of Marketing Analytics.