List of Accenture Digital Customer eXperience Customers
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Since 2010, our global team of researchers has been studying Accenture Digital Customer eXperience customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Accenture Digital Customer eXperience for Customer Experience from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Accenture Digital Customer eXperience for Customer Experience include: Accenture, a Ireland based Professional Services organisation with 791000 employees and revenues of $64.90 billion, Wolverine World Wide, a United States based Retail organisation with 3100 employees and revenues of $1.76 billion, illycaffe S.p.A., a Italy based Manufacturing organisation with 1269 employees and revenues of $503.0 million and many others.
Contact us if you need a completed and verified list of companies using Accenture Digital Customer eXperience, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the CRM software purchases.
The Accenture Digital Customer eXperience customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of CRM software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight | Insight Source |
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Accenture | Professional Services | 791000 | $64.9B | Ireland | Accenture | Accenture Digital Customer eXperience | Customer Experience | 2010 | n/a | In 2010, Accenture implemented Accenture Digital Customer eXperience, a Customer Relationship Management application to centralize client engagement and customer data across its professional services organization. The deployment positioned Accenture Digital Customer eXperience as the primary system of record for contact management and customer interaction tracking within targeted business functions. The implementation emphasized core Customer Relationship Management capabilities including contact and account modeling, opportunity tracking, service case management, campaign orchestration, workflow automation, and operational reporting. Configuration focused on standardized data models and role based access controls to support consistent client profiles and engagement histories across sales, client service, and marketing teams. Architecturally the solution was delivered as a centralized enterprise CRM architecture with integration points designed to feed customer master records into downstream engagement processes, and to aggregate interaction data for operational analytics. The design incorporated configurable workflows and approval chains to align with professional services engagement lifecycle and client onboarding processes. Governance for Accenture Digital Customer eXperience included centralized data stewardship, standardized taxonomy for account and contact records, and a phased rollout approach across business units to manage adoption. Operational governance also established change control for CRM configuration, role based provisioning, and training programs to align sales, delivery, and marketing workflows with the system. | |
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illycaffe S.p.A. | Manufacturing | 1269 | $503M | Italy | Accenture | Accenture Digital Customer eXperience | Customer Experience | 2015 | n/a | In 2015 illycaffe S.p.A. implemented Accenture Digital Customer eXperience for Customer Relationship Management. Accenture applied capabilities from Accenture Interactive across strategy, technology and digital experiences to create a digital transformation roadmap and to initiate an 18 month collaboration under a DIGITAL TRANSFORM ACTION approach that focused on evolving customer relationships. The implementation rebuilt illycaffe’s website with a refreshed front end fully integrated with ecommerce, producer and training channels, and co-innovated a new digital content management approach that introduced streamlined content workflows and new ways of working. The engagement reimagined the digital B2B channel to deliver a consumer style buying experience and established centralized management for social media and online content to optimize creative effort and audience targeting. Accenture Digital Customer eXperience included deployment of a new system for customer care at illycaffe’s contact center and instrumentation for enhanced customer analytics to develop deeper understanding of customer lifetime value and segmentation. Operational coverage aligned ecommerce, marketing, B2B sales and customer care teams and extended campaign orchestration capabilities to grow brand awareness and pipeline generation within the Customer Relationship Management scope. Governance emphasized shared working and co-creation between illycaffe and Accenture to embed a digital culture and to reshape workflows across content, social and contact center operations. Outcomes reported during the collaboration include a 24 percent increase in site revenues attributed to SEO activities and a 15 percent increase in social media engagement and reach, and illycaffe is preparing to launch an entirely redesigned site that reflects the new commerce experience. | |
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Wolverine World Wide | Retail | 3100 | $1.8B | United States | Accenture | Accenture Digital Customer eXperience | Customer Experience | 2016 | n/a | In 2016, Wolverine World Wide implemented Accenture Digital Customer eXperience to advance Customer Relationship Management across its portfolio of brands, aligning the application with customer experience and marketing functions. The Accenture Digital Customer eXperience deployment was framed as a platform for experimentation and optimization, and it directly targeted digital customer engagement, personalization, and analytics capabilities. The implementation emphasized experimentation infrastructure, including A/B and multivariate testing workflows, hypothesis management, and centralized result instrumentation to support iterative optimization. Configuration work focused on embedding experiment design and measurement into brand digital properties, and on operationalizing experiment outputs for decision making by marketing and product teams. Technical scope covered integration of the Accenture Digital Customer eXperience capability across Wolverine World Wide brands and digital touchpoints, consolidating experiment data streams for analysis and reporting by analytics teams. The engagement involved Accenture and the Clearhead team now part of Accenture Interactive in developing the digital strategy and tooling needed to surface experiment outcomes to business stakeholders. Governance and process changes accompanied the rollout, creating a culture of experimentation with standardized test governance, review cadences, and roles for hypothesis owners and data stewards. Today the organization uses the Accenture Digital Customer eXperience implementation as the guiding light for decision making, with test and learn practices embedded in customer experience and marketing workflows. |
Buyer Intent: Companies Evaluating Accenture Digital Customer eXperience
- Sohu.com Limited, a China based Professional Services organization with 4900 Employees
- Abu Dhabi International Airport, a United Arab Emirates based Transportation company with 2700 Employees
- Upthrust, a United States based Professional Services organization with 10 Employees
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