List of Atex Advertising Customers
Stockholm, 11353,
Sweden
Since 2010, our global team of researchers has been studying Atex Advertising customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Atex Advertising for Marketing Automation from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Atex Advertising for Marketing Automation include: Bonnier, a Sweden based Media organisation with 8408 employees and revenues of $2.17 billion, Schibsted, a Norway based Media organisation with 5000 employees and revenues of $1.44 billion, Hameen Sanomat Finland, a Finland based Media organisation with 93 employees and revenues of $28.0 million and many others.
Contact us if you need a completed and verified list of companies using Atex Advertising, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The Atex Advertising customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight | Insight Source |
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Bonnier | Media | 8408 | $2.2B | Sweden | Atex | Atex Advertising | Marketing Automation | 2011 | n/a | In 2011, Bonnier Business Press implemented Atex Content with migration plans to Atex Advertising and Audience as part of a managed-service rollout across Central and Eastern Europe. The managed-service deployment targeted initial go-lives in Slovenia and Lithuania and established a regional program to centralize editorial and commercial operations. The implementation centralized print and digital editorial, advertising and circulation workflows, consolidating content management, advertising booking and invoicing processes under Atex Advertising and companion Audience components. Functional workstreams addressed editorial workflow orchestration, advertising booking workflows and circulation processing to streamline production and commercial operations across titles. Operational coverage spanned multiple countries in Central and Eastern Europe with governance focused on centralized production control and unified advertising booking and invoicing processes. Rollout sequencing relied on managed-service provisioning to deliver regional go-lives beginning in Slovenia and Lithuania, while migration planning guided the transition path from Atex Content to Atex Advertising and Audience and supported cross-border operational consolidation. | |
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Hameen Sanomat Finland | Media | 93 | $28M | Finland | Atex | Atex Advertising | Marketing Automation | 2020 | n/a | In 2020, Hameen Sanomat Finland implemented Atex Advertising via Atex Cross-advertising, a cloud-hosted SaaS deployment to modernize multichannel sales in Finland, Category "". The cloud-hosted implementation reached live operation in around three months and was positioned to support remote working and streamlined sales operations. Atex Advertising was deployed as the central application for the publisher’s multichannel revenue workflow. The deployment of Atex Advertising encompassed core modules for CRM, booking, production, financials and analytics, aligning sales orchestration with production scheduling and invoicing. Configuration focused on end-to-end ad booking and production handoffs, campaign and inventory visibility, and sales activity reporting, enabling clearer visibility of sales activity and improved production workflows. The SaaS architecture supported remote access for sales and production teams and reduced on-premises operational burden. Rollout covered sales and production departments across the publisher’s Finland operations, with a compact three month go-live timeline that emphasized rapid adoption and cloud provisioning. Governance centered on operationalizing booking to billing processes and integrating analytics into sales workflows to surface activity and production status. Outcomes explicitly reported included enabled remote working, improved production workflows and clearer visibility of sales activity. | |
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Schibsted | Media | 5000 | $1.4B | Norway | Atex | Atex Advertising | Marketing Automation | 2022 | n/a | In 2022, Schibsted implemented Atex Advertising as a consolidated advertising platform across its Norwegian print and digital titles, formalizing a group-wide multichannel advertising system. Schibsted selected Atex Cross-advertising to book, plan and invoice advertising, consolidating multiple brands into a single operational instance in Norway and aligning advertising sales and fulfillment under one application in the Advertising category. The implementation used Atex Advertising to centralize core functional capabilities, including ad booking, campaign planning and invoicing workflows, with configuration focused on multichannel inventory management and cross-title campaign orchestration. The deployment emphasized shared catalogs and standardized pricing structures to enable consistent ad order creation and billing across print and digital channels. Integrations were delivered to Schibsted’s central CRM, production systems and ERP to streamline sales to invoicing handoffs and to automate order data flow into production and financial systems. Operational coverage was scoped to Norwegian titles and advertising operations, and the implementation impacted sales, ad operations and finance functions by creating a single system of record for advertising orders and invoices. Governance centered on centralized process control and standardized workflows, consolidating booking and invoicing policies across previously separate brand siloes. The consolidation using Atex Advertising produced a more unified advertising operations architecture and improved efficiency across the group’s advertising operations, enabled by integrated CRM, production system and ERP interfaces. |
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