List of Aurea CRMagic Customers
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Since 2010, our global team of researchers has been studying Aurea CRMagic customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Aurea CRMagic for Sales Automation from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Aurea CRMagic for Sales Automation include: Alk Abello, a Denmark based Life Sciences organisation with 2736 employees and revenues of $841.0 million, Biologische Heilmittel Heel, a Germany based Life Sciences organisation with 900 employees and revenues of $67.0 million, Bonnfinanz Germany, a Germany based Banking and Financial Services organisation with 500 employees and revenues of $52.0 million and many others.
Contact us if you need a completed and verified list of companies using Aurea CRMagic, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The Aurea CRMagic customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight | Insight Source |
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Alk Abello | Life Sciences | 2736 | $841M | Denmark | Aurea Software | Aurea CRMagic | Sales Automation | 2010 | n/a | In 2010, Alk Abello implemented Aurea CRMagic for Sales Automation across its U.S. life sciences field sales operations. The deployment followed Alk Abello's prior use of update.revolution, the update CRM product later folded into the Aurea CRM family, and was reported at the time as part of update.revolution's North American launch. Configuration centered on field sales CRM workflows common to the Sales Automation category, including contact and account management, opportunity tracking, activity capture, and field call reporting. Aurea CRMagic was provisioned to standardize sales activity logging and opportunity lifecycle processes, with mobile capable access expected for territory based representatives. The implementation emphasized sales force automation capabilities to support pharmaceutical and life sciences sales processes. Operational governance was managed through sales operations and regional field management for the U.S. rollout, aligning CRM governance with established commercial workflows and call planning processes. Public reporting at the time framed the adoption as part of the Update and Aurea CRM family expansion into North America for pharmaceutical and life sciences sales. | |
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Biologische Heilmittel Heel | Life Sciences | 900 | $67M | Germany | Aurea Software | Aurea CRMagic | Sales Automation | 2003 | n/a | In 2003 Biologische Heilmittel Heel implemented Aurea CRMagic to support field-sales and sample distribution management within its pharmaceutical operations in Germany. Aurea CRMagic served as the designated Sales Automation application for call planning, sample quota tracking and field documentation across Heel's German sales organization. Configuration focused on Sales Automation capabilities aligned to sales force automation and sample management, with explicit modules and workflows for call planning, sample quota controls and structured field documentation. The deployment emphasized application-level workflows for visit scheduling, quota enforcement and standardized field record capture using Aurea CRMagic. Operational scope encompassed Heel's field-sales teams and the sample distribution process in Germany, positioning Aurea CRMagic as the operational system for sales call scheduling and sample allocation management. Governance centered on standardized call and sample management procedures to ensure consistent field documentation and quota tracking across the sales organization. | |
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Bonnfinanz Germany | Banking and Financial Services | 500 | $52M | Germany | Aurea Software | Aurea CRMagic | Sales Automation | 2020 | Consileon | In 2020, Bonnfinanz Germany implemented Aurea CRMagic as the central consultant front-end within a broader Project NEO IT refresh, deploying Aurea CRMagic to support Sales Automation across advisor workflows for sales, commission calculation, and commission driven sales partner management. The implementation positioned the application as the primary consultant workspace to standardize sales processes and commission calculation logic. The Aurea CRMagic deployment delivered a modern mobile and web consultant workspace and configured functional modules for sales opportunity management, commission calculation, and partner management consistent with Sales Automation capabilities. The project used Aurea integration tools and integrated with FiANTEC to link commission and financial interfaces, and the implementation was delivered with partner Consileon alongside ajco. The program migrated large historical data sets into Aurea CRMagic, including 2.3 billion commission postings, and established consultant facing operational processes for advisors and sales partner governance across Germany. Rollout emphasis targeted consultant adoption, commission calculation workflows, and commission driven partner management, aligning application configuration to frontline sales and commission operations. |
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