List of Azerion Customers
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Since 2010, our global team of researchers has been studying Azerion customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Azerion for Digital Advertising Platform from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Azerion for Digital Advertising Platform include: Yandex, a Russia based Communications organisation with 10000 employees and revenues of $13.70 billion, Italiaonline Italy, a Italy based Media organisation with 724 employees and revenues of $339.0 million, Minijuegos Spain, a Spain based Media organisation with 20 employees and revenues of $1.0 million and many others.
Contact us if you need a completed and verified list of companies using Azerion, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The Azerion customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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Italiaonline Italy | Media | 724 | $339M | Italy | Azerion | Azerion | Digital Advertising Platform | 2022 | n/a |
In 2022, Italiaonline in Italy launched the Libero Fun free to play games portal in partnership with Azerion. Italiaonline deployed Azerion as a Digital Advertising Platform to supply a catalog of games and to provide the ad supported monetisation model for the site.
Azerion supplied game distribution and ad tech capabilities integrated into the Libero Fun portal, delivering ad serving, inventory management, support for common ad formats, and audience targeting functions consistent with a Digital Advertising Platform. The implementation enabled an ad funded, no subscription service model for digital entertainment and gaming on the portal.
Operational scope focused on digital entertainment, content distribution, audience engagement, and advertising monetisation within Italiaonline's Libero Fun property in Italy, with the launch announced in May 2022. Governance and rollout concentrated on embedding Azerion's game catalog and ad stack into the portal's content and monetisation workflows, aligning editorial and ad operations to support the ad supported service.
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Minijuegos Spain | Media | 20 | $1M | Spain | Azerion | Azerion | Digital Advertising Platform | 2021 | n/a |
In 2021 Minijuegos Spain engaged Azerion as a Digital Advertising Platform to centralize advertising monetisation across its seven casual gaming portals, covering markets including Spain, Mexico, the United States and additional territories. The engagement was established as an exclusive advertising monetization partnership and was publicly announced in January 2022, positioning Azerion to manage monetisation strategy and day to day operations for Minijuegos Spain’s network of sites.
Azerion implemented core programmatic ad monetisation workflows consistent with a Digital Advertising Platform, including programmatic inventory management, ad serving orchestration, yield optimization logic and centralized reporting and analytics. The implementation emphasizes publisher monetisation capabilities, with configuration and operational control concentrated in ad ops and revenue management functions, and automated programmatic pipelines used to manage bid responses and inventory prioritization.
Operational coverage for the Azerion deployment spans Europe and the Americas and specifically supports Minijuegos Spain’s seven portals, aligning ad operations, publisher revenue governance and monetisation strategy under a single provider. Governance changes focused on centralized monetisation ownership and operational handoff to Azerion, with ongoing strategic coordination intended to support programmatic monetisation and publisher revenue growth.
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Yandex | Communications | 10000 | $13.7B | Russia | Azerion | Azerion | Digital Advertising Platform | 2022 | n/a |
In 2022, Yandex expanded a strategic partnership to integrate Azerion, a Digital Advertising Platform, embedding Azerion's premium advertising platform into Yandex's ecosystem to provide programmatic advertising monetisation support and extend distribution of Azerion game content. The engagement was announced January 2022 and follows an earlier content partnership that began in 2019, positioning Azerion and Yandex in a combined advertising and publisher distribution initiative across Russia and Europe.
The implementation focused on programmatic advertising monetisation and publisher distribution capabilities typical of a Digital Advertising Platform, including programmatic demand connectivity, publisher monetisation workflows, campaign delivery and content distribution for games. Azerion was configured to support Yandex's advertising operations by enabling automated monetisation flows, centralized ad inventory handling and distribution of interactive game content into Yandex properties and partner sites.
Integrations were executed between Azerion's platform and Yandex's ecosystem to bridge programmatic supply and publisher channels across the specified regional scope of Russia and Europe. The workstream addressed both advertising operations and content distribution functions, aligning Azerion's ad serving and programmatic monetisation features with Yandex's publisher network and distribution channels.
The engagement formalized commercial and technical collaboration to operationalize programmatic monetisation and game content distribution, building on the companies' prior content relationship. Operational governance focused on coordinating monetisation rules and distribution agreements between Azerion and Yandex to enable consistent publisher-facing workflows and content placement across Yandex's ecosystem.
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