List of BluSezam CRM Customers
Warsaw, 02-884,
Poland
Since 2010, our global team of researchers has been studying BluSezam CRM customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased BluSezam CRM for CRM from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using BluSezam CRM for CRM include: IKEA Poland, a Poland based Retail organisation with 4100 employees and revenues of $1.29 billion, Unilever Poland, a Poland based Consumer Packaged Goods organisation with 3000 employees and revenues of $800.0 million, Hertz Poland, a Poland based Transportation organisation with 300 employees and revenues of $29.0 million and many others.
Contact us if you need a completed and verified list of companies using BluSezam CRM, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The BluSezam CRM customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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Hertz Poland | Transportation | 300 | $29M | Poland | Blunovation | BluSezam CRM | CRM | 2021 | n/a |
In 2021 Hertz Poland implemented BluSezam CRM, deploying the application under the CRM category to centralize customer data and streamline CRM-related processes across sales, reservations support and customer servicing. The BluSezam CRM implementation was undertaken to unify customer profiles, consolidate interaction histories and improve communication workflows across agency and contact center functions, and the specific CRM module usage is inferred from Blunovation's client listing rather than a standalone public case study.
Implementation scope centered on core CRM capabilities consistent with the CRM category, including contact and account management, activity history and case management for reservation support, and sales pipeline tracking configured to Hertz Poland operational needs. Architecture, hosting and systems integration details were not publicly specified, and the rollout appears focused on Hertz Poland operations affecting sales, customer service and reservation teams with governance emphasis on centralized data stewardship and standardized communication workflows to support cross team handoffs.
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IKEA Poland | Retail | 4100 | $1.3B | Poland | Blunovation | BluSezam CRM | CRM | 2021 | n/a |
In 2021 IKEA Poland implemented BluSezam CRM from Blunovation to support sales and marketing CRM processes in Poland. The deployment centralized customer and lead data with the stated goal of improving sales efficiency and post-sales service for IKEA Poland.
The BluSezam CRM deployment focused on core CRM capabilities consistent with the CRM category, including contact and lead management, sales pipeline tracking, and post-sales service workflows. Configuration emphasized a unified customer master, segmentation and campaign management for marketing, and dashboards and reporting to support commercial decision making. Automation of lead assignment and basic case management for after-sales service aligned platform configuration with sales and service workflows.
Operational coverage was IKEA Poland's sales and marketing departments, centralizing customer records and supporting lead-to-service handoffs within the organization. Governance elements included centralized data stewardship and process alignment between sales and post-sales service to maintain a single customer view and consistent follow-up. Blunovation's BluSezam CRM served as the CRM platform that consolidated customer data and orchestrated sales and service processes for IKEA Poland.
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Unilever Poland | Consumer Packaged Goods | 3000 | $800M | Poland | Blunovation | BluSezam CRM | CRM | 2021 | n/a |
In 2021, Unilever Poland deployed BluSezam CRM to support customer relationship and sales processes across its Poland commercial organization. The deployment was oriented toward consolidating contact databases and enhancing marketing and post-sales activities within the regional business units.
BluSezam CRM was configured to centralize contact and account records, implement sales pipeline management and opportunity tracking, and enable marketing campaign workflows alongside post-sales case handling, reflecting standard CRM functional modules. Configuration emphasis included data model standardization, deduplication rules, and role based access controls to support consistent commercial processes and shared customer views.
Operational coverage targeted sales, marketing and customer service teams in Poland, with BluSezam CRM serving as the primary customer master and activity record for regional commercial operations. Governance focused on centralized administration, contact hygiene policies and standardized reporting views to maintain data quality and to align crossfunctional workflows.
The program aimed to consolidate contact databases and to enhance marketing and post-sales activities in the region, aligning Unilever Poland, BluSezam CRM, CRM and customer relationship and sales functions into a unified operational platform.
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