List of CASA Retail AI PIMkart Customers
Chennai, 600088,
India
Since 2010, our global team of researchers has been studying CASA Retail AI PIMkart customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased CASA Retail AI PIMkart for Product Information Management from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using CASA Retail AI PIMkart for Product Information Management include: Croma India, a India based Retail organisation with 10000 employees and revenues of $2.15 billion, Fabindia, a India based Retail organisation with 2500 employees and revenues of $818.0 million and many others.
Contact us if you need a completed and verified list of companies using CASA Retail AI PIMkart, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The CASA Retail AI PIMkart customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight | Insight Source |
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Croma India | Retail | 10000 | $2.2B | India | CASA Retail AI | CASA Retail AI PIMkart | Product Information Management | 2022 | n/a | In 2022, Croma India implemented CASA Retail AI PIMkart as part of a Product Information Management initiative that complemented Casa's customer data and campaign automation suite. The rollout was executed in conjunction with CASA Retail AI's CDP and campaign and offer automation capabilities to support customer lifecycle management and personalized marketing across India, targeting marketing, e-commerce, and merchandising functions. CASA Retail AI PIMkart was used to centralize product cataloging and product-content workflows, emphasizing data model normalization, attribute standardization, and content syndication to commerce channels while aligning product information with offer orchestration. The implementation was integrated operationally with Casa's CDP and campaign automation layer to enable content-driven personalization and lifecycle campaigns, with governance structured around joint stewardship between merchandising and marketing teams to manage catalog updates and campaign triggers. Croma reported conversion improvements from approximately 5% to approximately 37% and measurable sales uplift following the Casa deployment, as documented in Casa's case study. | |
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Fabindia | Retail | 2500 | $818M | India | CASA Retail AI | CASA Retail AI PIMkart | Product Information Management | 2022 | n/a | In 2022, Fabindia deployed CASA Retail AI PIMkart as a Product Information Management solution. The engagement used CASA's digital retail catalog and customer data platform capabilities to automate franchise order booking, improve supply-chain visibility, and reduce manual effort across Fabindia's India franchise network. CASA Retail AI PIMkart was configured to centralize product master data, attribute modeling, and digital catalog management, while supporting commerce connect workflows for franchise ordering. Functional capabilities implemented included catalog versioning, enriched product attributes for multi-channel listings, and automated order orchestration routines aligned with PIM and commerce connectivity. Integrations focused on linking the digital catalog and CDP functionality to franchise order booking processes and downstream supply-chain visibility mechanisms across India. Operational coverage targeted merchandising and operations teams responsible for franchise replenishment, with data flows designed to synchronize product information and order events between the catalog and frontline ordering processes. Governance was established around centralized catalog stewardship and role-based approval workflows to reduce manual intervention in product updates and order processing. The project delivered reported outcomes including a 95% order-fulfillment rate and an approximate 40% cost reduction, while reducing manual effort for Fabindia's franchise operations. |
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