List of CDK Desking Customers
Austin, 78758, TX,
United States
Since 2010, our global team of researchers has been studying CDK Desking customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased CDK Desking for Automotive Dealership CRM from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using CDK Desking for Automotive Dealership CRM include: Group 1 Automotive, a United States based Automotive organisation with 16011 employees and revenues of $17.87 billion, Holman, a United States based Distribution organisation with 9000 employees and revenues of $3.50 billion, Greenway Auto Group, a United States based Automotive organisation with 2800 employees and revenues of $670.0 million, Merrick Jeep Chrysler Dodge RAM, a United States based Automotive organisation with 20 employees and revenues of $4.0 million and many others.
Contact us if you need a completed and verified list of companies using CDK Desking, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The CDK Desking customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
Apply Filters For Customers
| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight | Insight Source |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
 |
Greenway Auto Group | Automotive | 2800 | $670M | United States | CDK Global | CDK Desking | Automotive Dealership CRM | 2020 | n/a | In 2020, Greenway Auto Group implemented CDK Desking as part of its adoption of the CDK Dealership Xperience platform. The implementation is aligned to the Automotive Dealership CRM category and was intended to improve sales and service operations across Greenway Auto Group's U.S. dealership network. CDK Desking was configured to enable desking and digital retail workflows integrated with CDK CRM and CDK Fixed Operations solutions within the Dealership Xperience platform. Functional emphasis included deal structuring workflows, digital desking for retail sales, and fixed operations coordination, leveraging the platform's native retail orchestration capabilities. Configuration work focused on standardizing retail processes and automating handoffs between sales desk and service lanes. The deployment covered Greenway Auto Group's U.S. locations, creating centralized data flows between CDK Desking, CDK CRM, and Fixed Operations modules to support consistent customer and transaction records. Integrations remained within the CDK platform boundary, enabling shared customer profiles and service histories to be used across sales and fixed operations workflows. Operational coverage targeted both sales and service business functions to align front end retail and back end shop activities. Governance and vendor commitment were reinforced when CDK extended its relationship with Greenway Auto Group in 2024, confirming continued use of CDK Desking alongside CDK CRM and Fixed Operations across the region. Program governance emphasized platform-wide orchestration and standardized workflow configurations rather than isolated dealership customizations. | |
 |
Group 1 Automotive | Automotive | 16011 | $17.9B | United States | CDK Global | CDK Desking | Automotive Dealership CRM | 2024 | n/a | In 2024, Group 1 Automotive expanded its agreement to adopt CDK Desking as part of CDK Global's Dealership Xperience and Modern Retail Suite across its U.S. franchise locations. The CDK Desking deployment is positioned within the Automotive Dealership CRM portfolio to accelerate digital retail and sales and F&I workflows across its dealership network. The implementation bundles CDK Desking with the Modern Retail Suite components identified in the renewal, including Digital Retailing, CRM and F&I, with Dealership Xperience providing front office desking functionality. Configuration emphasis is on front office desking workflows, and category aligned capabilities such as deal structuring, payment calculation, and quote management are expected to be mapped into CDK Desking and CRM workflows to support retail and F&I transactions. Operational coverage is scoped to Group 1 Automotive's U.S. franchise locations with an explicit objective to standardize transaction flows across North America. The deployment centralizes desking and digital retail interfaces inside the Modern Retail Suite, and integrates front office desking with CRM driven prospecting and F&I processing to create end to end retail workflows. Governance and rollout focus on standardizing configuration and workflow templates across dealerships, aligning sales, digital retail and F&I teams to a unified process. The public announcement states the renewal aims to standardize and speed the buying process across its dealerships in North America, positioning CDK Desking and the broader Modern Retail Suite as the operational backbone for sales and F&I retail orchestration. | |
 |
Holman | Distribution | 9000 | $3.5B | United States | CDK Global | CDK Desking | Automotive Dealership CRM | 2006 | n/a | Holman implemented CDK Desking in 2006 as part of a broader deployment of CDK Global's Dealer Management System and the Dealership Xperience Modern Retail Suite. The deployment began in 2006 and targets Holman's U.S. dealerships, establishing CDK Desking as the core desking capability within Holman’s retail sales stack, classified under the Automotive Dealership CRM category. The implementation centers on CDK Desking and the enhanced desking process available through the Dealership Xperience Modern Retail Suite. Functional modules and capabilities in use include structured deal creation, pricing and payment configuration, and retail workflow orchestration typical of an Automotive Dealership CRM, with configuration focused on consistent transaction processing and faster customer checkout. Operationally the solution is integrated with CDK Global’s Dealer Management System and the Dealership Xperience Modern Retail Suite to unify customer, inventory, and deal data across sales and retail operations. The scope covers sales and retail teams across Holman’s U.S. dealerships, aligning front-line sales processes with centralized deal configuration and customer record continuity. Governance and commercial continuity were reinforced when Holman extended its multi year agreement in 2024 to continue using CDK’s modern retail and desking capabilities. The stated objectives for the continued deployment are to increase productivity and reduce transaction friction, improving customer transaction speed and consistency across Holman’s dealer network. | |
 |
|
Automotive | 20 | $4M | United States | CDK Global | CDK Desking | Automotive Dealership CRM | 2021 | n/a |
|
|
Buyer Intent: Companies Evaluating CDK Desking
- TrueDesking, a United States based Professional Services organization with 10 Employees
- Contemporary Motor Cars, a United States based Automotive company with 100 Employees
Discover Software Buyers actively Evaluating Enterprise Applications
| Logo | Company | Industry | Employees | Revenue | Country | Evaluated | ||
|---|---|---|---|---|---|---|---|---|
| No data found | ||||||||