List of Cendyn eInsight Sales Customers
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Since 2010, our global team of researchers has been studying Cendyn eInsight Sales customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Cendyn eInsight Sales for Sales Automation from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Cendyn eInsight Sales for Sales Automation include: Flemings Hotels Germany, a Germany based Leisure and Hospitality organisation with 450 employees and revenues of $110.0 million, Isla Bella Beach Resort, a United States based Leisure and Hospitality organisation with 200 employees and revenues of $30.0 million, Miraggio Thermal Spa Resort, a Greece based Leisure and Hospitality organisation with 90 employees and revenues of $8.0 million and many others.
Contact us if you need a completed and verified list of companies using Cendyn eInsight Sales, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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Flemings Hotels Germany | Leisure and Hospitality | 450 | $110M | Germany | Cendyn | Cendyn eInsight Sales | Sales Automation | 2018 | n/a |
In 2018 Flemings Hotels Germany implemented Cendyn eInsight Sales as a Sales Automation application to consolidate guest data across its hotel group and to provide centralized guest intelligence for CRM and marketing teams. The deployment was positioned to unify contact and sales records into a single CRM-driven platform, supporting enterprise marketing automation and sales orchestration across the portfolio.
The Cendyn eInsight Sales implementation focused on category-aligned capabilities, including centralized contact and lead management, segmentation and audience profiling, campaign automation for personalized communications, and sales pipeline support for group bookings. Configuration work emphasized reusable segmentation logic and automated campaign workflows to enable targeted messaging for CRM and group sales functions.
Operational scope covered CRM, marketing and group sales teams across Flemings Hotels Germany with a staged rollout across properties in the portfolio. Governance changes prioritized centralized data stewardship and standardized segmentation rules to support guest intelligence, and the rollout explicitly aimed to improve segmentation, personalized communications and group sales efficiency across the portfolio.
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Isla Bella Beach Resort | Leisure and Hospitality | 200 | $30M | United States | Cendyn | Cendyn eInsight Sales | Sales Automation | 2019 | n/a |
In 2019, Isla Bella Beach Resort implemented Cendyn eInsight Sales as part of a broader selection of the full Cendyn Hospitality Cloud, aligning eInsight CRM, Cendyn Sales Cloud and eProposal capabilities with Cendyn digital marketing and sales tools. This deployment targeted Sales Automation use cases for the Florida Keys property in the United States, with explicit focus on CRM, marketing automation and group sales processes. Cendyn eInsight Sales is inferred from the vendor’s announcement referencing Sales Cloud and eProposal, and the implementation narrative centers on sales automation and guest intelligence.
The implementation consolidated CRM and sales tooling, applying eInsight CRM functionality together with Sales Cloud style proposal generation and automated RFP workflows to support group sales lifecycle management. Configuration work emphasized guest intelligence and segmentation, standardized proposal packaging, and automation of response templates and workflow routing, consistent with Sales Automation capabilities. Cendyn eInsight Sales was positioned to enable CRM-driven segmentation and faster proposal orchestration for group business.
Operationally the scope was property level for Isla Bella Beach Resort in the Florida Keys, with primary adoption by sales and marketing teams responsible for group bookings and guest segmentation. The deployment centralized guest profile data and standardized RFP response processes to reduce manual handoffs between sales and marketing, while enabling digital marketing tools from the Cendyn suite to feed segmented audiences into sales workflows. Governance focused on aligning sales process templates and proposal approval steps to the new CRM and sales automation configuration.
The engagement explicitly aimed to improve guest intelligence, segmentation and response times for RFPs to boost group bookings, as stated in the announcement. No implementation partner is referenced, and no prior named system is reported for the site. The narrative centers on the application relationship: Isla Bella Beach Resort Cendyn eInsight Sales Sales Automation supporting group sales, CRM and marketing automation functions.
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Miraggio Thermal Spa Resort | Leisure and Hospitality | 90 | $8M | Greece | Cendyn | Cendyn eInsight Sales | Sales Automation | 2023 | n/a |
In 2023, Miraggio Thermal Spa Resort implemented Cendyn eInsight Sales alongside Cendyn eInsight CRM to centralize PMS-driven guest and account data and automate B2B sales and marketing workflows. The deployment targets the resort's sales and marketing/CRM teams in Greece, and aligns with the Sales Automation category for account and pipeline management.
Cendyn eInsight Sales was configured to surface PMS-derived guest and account records into unified account and contact management, support opportunity management and B2B pipeline workflows, and enable campaign automation and increased personalization for group and corporate business. Functional capabilities implemented include lead and opportunity tracking, email campaign orchestration, segmented guest profiling, and workflow automation that links marketing triggers to sales follow up.
The implementation integrated Cendyn eInsight CRM and Cendyn eInsight Sales with the resort property management system to synchronize reservations, guest profiles and account-level billing data, creating cross-functional visibility for sales, marketing and front office teams. Operational scope is resort-wide within Greece and focuses on commercial functions that manage group bookings, corporate accounts and ancillary revenue channels.
Vendor and press coverage states the platform was chosen to generate demand, build pipeline, increase personalization and drive ancillary revenue and upsells across the resort, and those objectives guided configuration of personalization and upsell workflows. Governance centered on centralized CRM ownership by marketing and sales leadership, with process automation to standardize B2B sales cadence and campaign-to-sales handoff.
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