List of Channable Customers
Utrecht, 3512 HL,
Netherlands
Since 2010, our global team of researchers has been studying Channable customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Channable for eCommerce from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Channable for eCommerce include: La Maison Simons, a Canada based Retail organisation with 2500 employees and revenues of $500.0 million, New York Pizza Netherlands, a Netherlands based Leisure and Hospitality organisation with 150 employees and revenues of $150.0 million, Cortina Netherlands, a Netherlands based Distribution organisation with 250 employees and revenues of $60.0 million and many others.
Contact us if you need a completed and verified list of companies using Channable, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The Channable customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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Cortina Netherlands | Distribution | 250 | $60M | Netherlands | Channable | Channable | eCommerce | 2022 | Fingerspitz |
In 2022, Cortina Netherlands implemented Channable for eCommerce to centralize feed management and PPC automation for its marketing and paid search workflows. The deployment focused on branded campaign management within the Netherlands distribution business, aligning organic search signals with paid media controls.
Channable's feed management and PPC automation modules were configured with rule-based workflows to filter non-branded terms, remove duplicate keywords, and apply automated bid adjustments. The implementation used Channable rules to enforce bid logic and campaign segmentation, operationalizing a dynamic approach to branded keyword bidding while preserving market share at lower cost per click.
Integrations explicitly included Google Search Console and Google Ads, with combined signal ingestion used to drive bid automation and campaign prioritization. Fingerspitz acted as the implementation partner, configuring the Channable environment, mapping feed attributes to advertising constructs, and operationalizing the automation for Cortina Netherlands marketing and PPC teams.
The project delivered explicit outcomes reported by the implementation, saving €38,593 which represented a 64% reduction in branded spend, while organic traffic increased by 38% and revenue rose by 3.69%. Channable was executed as the central eCommerce feed and PPC control layer to coordinate search console data and ads performance for ongoing campaign governance.
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La Maison Simons | Retail | 2500 | $500M | Canada | Channable | Channable | eCommerce | 2025 | n/a |
In 2025 La Maison Simons implemented Channable to manage feed-based marketing and campaign automation in an eCommerce environment. The initiative centralized Channable as the feed management and insights layer supporting marketing and paid media for the Canadian retail chain.
The implementation leveraged Channable Insights and feed management capabilities to automate performance-driven campaign segmentation. The team configured dynamic product grouping into the categories 'stars', 'zombies' and 'new arrivals', and implemented rule-based tagging to route those groups into distinct campaign buckets for budget allocation and bid strategies.
Operational coverage focused on multi-channel advertising across Canada, with Channable acting as the canonical product data transformation and segmentation engine feeding downstream campaign endpoints. Marketing and merchandising functions consumed the grouped feeds for campaign structure, enabling automated updates and ongoing segmentation without manual product reassignment.
Governance and workflow changes centered on automated budget reallocation driven by Channable Insights groupings, embedding the segmentation logic into regular campaign cadence. Outcomes reported in the case study include ROAS increasing from approximately 800 percent to approximately 1500 percent, CPC falling from 0.37 to 0.30, and an improvement in average order value.
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New York Pizza Netherlands | Leisure and Hospitality | 150 | $150M | Netherlands | Channable | Channable | eCommerce | 2023 | Netprofiler |
In 2023, New York Pizza Netherlands implemented Channable in an eCommerce initiative to automate Local Store Marketing and PPC campaign generation across its Dutch footprint. The deployment targeted hyperlocal marketing for more than 250 outlets, aligning Channable with franchise-level advertising and centralized campaign orchestration.
Netprofiler implemented Channable feed management and rule-based campaign generators to programmatically produce large volumes of localized creatives and offers. The implementation used Channable feed management to normalize menu and location data, and rule-based campaign generators to instantiate approximately 2,500 campaigns while automating budget assignments and campaign parameters.
Architecturally, the configuration centralized product and location feeds through Channable, then applied templated rules to scale localized PPC campaigns across franchisees, supporting localized ad copy and budget automation for each site. Operational coverage was national within the Netherlands and spanned marketing and store-level advertising functions, enabling centralized control with franchise-level activation.
Governance and rollout were driven by Netprofiler using standardized rule sets and feed governance to ensure consistency across outlets while delegating localized adjustments to franchise owners. Reported outcomes from the case study include a 55% reduction in campaign setup time and a 16% increase in revenue, reflecting measurable operational efficiency and revenue impact from the Channable eCommerce implementation.
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