List of Cirtuo Category Management Customers
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Since 2010, our global team of researchers has been studying Cirtuo Category Management customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Cirtuo Category Management for Category Management from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Cirtuo Category Management for Category Management include: Walmart, a United States based Retail organisation with 2100000 employees and revenues of $681.00 billion, Molson Coors, a United States based Consumer Packaged Goods organisation with 16500 employees and revenues of $11.70 billion, Tata Steel Nederland, a Netherlands based Manufacturing organisation with 12299 employees and revenues of $8.06 billion, BT Ireland, a Ireland based Communications organisation with 660 employees and revenues of $361.0 million and many others.
Contact us if you need a completed and verified list of companies using Cirtuo Category Management, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The Cirtuo Category Management customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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BT Ireland | Communications | 660 | $361M | Ireland | Cirtuo | Cirtuo Category Management | Category Management | 2021 | n/a |
In 2021, BT Ireland implemented Cirtuo Category Management as a centralized category management and financial-control platform to standardize strategy creation and enable proof-of-impact for procurement. The deployment explicitly targeted Category Management capabilities used by Dublin and London-based category teams serving procurement across Ireland and the UK, aligning category strategy and initiative tracking with regional EMEA procurement functions.
Cirtuo Category Management was configured to provide a shared record system for initiatives and supplier information, combining category strategy artifacts with financial-control workflows and a central repository for supplier data. Functional capabilities implemented included strategy standardization, initiative-level proof-of-impact tracking, and finance-aligned controls to support revenue-forecasting capacity and procurement decisioning.
Operational scope covered procurement and category management activities across Ireland and the UK, supporting onboarding and cross-site collaboration between Dublin and London teams. Governance changes focused on a single source of truth for initiatives and supplier records, enabling more consistent strategy creation and handoffs between category managers, procurement and finance stakeholders, and improving transparency and onboarding through the shared platform.
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Molson Coors | Consumer Packaged Goods | 16500 | $11.7B | United States | Cirtuo | Cirtuo Category Management | Category Management | 2022 | n/a |
In 2022, Molson Coors deployed Cirtuo Category Management to formalize and scale category strategy creation across its global procurement organization. The deployment focused on procurement and category management functions within Molson Coors The Americas and Molson Coors EMEA APAC, with the explicit objective of improving supply assurance and enabling supplier diversification for mission critical goods and raw materials.
Cirtuo Guided Strategy Creation was configured as the core capability, providing AI guided workflows for category strategy development, structured strategy templates, and presentation tooling to support stakeholder engagement. The implementation emphasized modules for strategy creation, knowledge transfer, onboarding, and reusable best practice frameworks that standardize depth and cadence of category reviews.
Operational rollout centered on category managers and the Procurement Center of Excellence, establishing bi monthly category strategy reviews as a governance rhythm with 75 percent voluntary attendance by category managers. The program increased the proportion of categories covered by formal strategies to 75 percent and institutionalized strategy documentation and cross category learning, positioning Cirtuo Category Management as a single source of truth for category plans and stakeholder communications.
Governance changes included standardizing the process of category strategy creation, reducing time to develop strategies, and elevating procurement conversations with C level stakeholders through clearer, data informed presentations. Outcomes explicitly reported by Molson Coors include higher quality category strategies, improved stakeholder alignment and buy in, and materially stronger supply assurance driven by faster reaction to market changes and broader supplier diversification.
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Tata Steel Nederland | Manufacturing | 12299 | $8.1B | Netherlands | Cirtuo | Cirtuo Category Management | Category Management | 2021 | n/a |
In 2021, Tata Steel Nederland piloted Cirtuo Category Management to digitize and standardize category strategy creation for its General Procurement organisation across European business units. The deployment targeted Category Management workflows and was introduced as a summer 2021 pilot to improve spend transparency and governance across the Europe footprint.
The implementation configured Cirtuo Category Management to support structured category strategy creation workflows, centralized spend analysis and collaboration capabilities. The deployment emphasized ERP data cleansing to improve spend accuracy, and included role based collaboration features to accelerate cross functional strategy authoring and approvals within procurement and category management functions.
Integrations focused on cleansing and normalizing ERP spend data to feed the platform, enabling more accurate spend visibility across business units. Operational coverage centered on procurement and category management teams across European business units, with the General Procurement organisation acting as the primary operational owner of the solution.
Governance and process changes included standardizing strategy templates and processes to increase coverage of spend under formal strategy and to strengthen procurement governance. Reported outcomes from the pilot included faster strategy creation, better spend accuracy through ERP data cleansing, improved stakeholder collaboration and increased coverage of spend under strategy.
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Retail | 2100000 | $681.0B | United States | Cirtuo | Cirtuo Category Management | Category Management | 2022 | n/a |
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Buyer Intent: Companies Evaluating Cirtuo Category Management
- Mynex Corporation, a United States based Communications organization with 10 Employees
- BASF, a Germany based Life Sciences company with 111408 Employees
Discover Software Buyers actively Evaluating Enterprise Applications
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