List of Cordial Platform Customers
San Diego, 92101, CA,
United States
Since 2010, our global team of researchers has been studying Cordial Platform customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Cordial Platform for Customer Engagement from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Cordial Platform for Customer Engagement include: Logitech, a Switzerland based Professional Services organisation with 7300 employees and revenues of $4.55 billion, David Weekley Homes, a United States based Distribution organisation with 1308 employees and revenues of $1.37 billion, Nuance Communications, a United States based Professional Services organisation with 6500 employees and revenues of $1.33 billion, Snipes USA, a United States based Retail organisation with 3500 employees and revenues of $850.0 million, Bebe Stores, inc., a United States based Retail organisation with 4433 employees and revenues of $603.0 million and many others.
Contact us if you need a completed and verified list of companies using Cordial Platform, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The Cordial Platform customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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AllAboutDance.com | Leisure and Hospitality | 10 | $1M | United States | Cordial | Cordial Platform | Customer Engagement | 2016 | n/a |
In 2016, AllAboutDance.com deployed the Cordial Platform as a central Customer Engagement system on its public website. AllAboutDance.com implemented Cordial Platform to provide event-level visitor capture and to orchestrate personalized messaging and campaign workflows tied to customer behavior on the site.
The implementation focused on configuration of core Customer Engagement capabilities, including on-site event tracking, audience segmentation, triggered messaging workflows, and message personalization across web-delivered and direct customer channels. Operational ownership was retained by internal marketing and customer communications functions, with the Cordial Platform connected to the website front end for real-time event ingestion and campaign execution, and configurations managed through the platform console for segmentation, journey orchestration, and message templates.
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Astro Gaming | Leisure and Hospitality | 14 | $2M | United States | Cordial | Cordial Platform | Customer Engagement | 2018 | n/a |
In 2018, Astro Gaming implemented Cordial Platform on their website, deploying the Cordial Platform to support Customer Engagement across its online presence. The deployment leveraged a cloud-hosted SaaS model common to customer engagement solutions, instrumenting website event capture and customer profile assembly to enable real-time segmentation and messaging. Implementation scope was website-centric, aligning platform configuration with the company’s online customer interactions and marketing communications needs, appropriate for Astro Gaming’s organizational scale.
Configuration emphasized Customer Engagement capabilities including behavioral event ingestion, customer profile unification, segmentation, and orchestration for email and in-session personalization, using modules and workflows typical of the category. Rollout centralized marketing workflow and segmentation logic within Cordial Platform, with governance focused on event taxonomy and consistent profile attributes to support targeted communications and maintain data quality across web-driven interactions.
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Bebe Stores, inc. | Retail | 4433 | $603M | United States | Cordial | Cordial Platform | Customer Engagement | 2019 | n/a |
In 2019, Bebe Stores, inc. implemented Cordial Platform for Customer Engagement on its website. The rollout targeted the ecommerce channel to capture on-site behavior and support digital marketing use cases tied to the bebe.com storefront. The Cordial Platform was used as a web-facing engagement application to instrument customer events and profile aggregation within the Customer Engagement category.
The implementation leveraged standard Customer Engagement capabilities of the Cordial Platform, including event tracking for behavioral data, audience segmentation, message orchestration for email and SMS, and real-time on-site messaging and personalization. Configuration work included defining event schemas, building segmentation rules, creating reusable message templates, and automating lifecycle workflows that trigger from site events. These functional modules enabled marketing-driven campaign orchestration and personalized communication based on customer behavior.
Operational integration consisted of embedding Cordial client-side scripts into the bebe.com storefront to stream interaction events into Cordial Platform profiles. Operational scope focused on ecommerce and marketing teams who manage campaign execution, segmentation, and content. Governance practices aligned to the deployment included marketing operations ownership of templates and segments, staged testing of event captures and messages on the website, and controlled rollouts to validate personalization logic before broader campaigns.
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Benefit Cosmetics France | Consumer Packaged Goods | 150 | $40M | France | Cordial | Cordial Platform | Customer Engagement | 2018 | n/a |
In 2018 Benefit Cosmetics France implemented Cordial Platform for Customer Engagement on their public website, centralizing digital customer interactions for marketing and e commerce teams. The deployment targeted the France site and was intended to operate across the company web storefront and campaign operations managed by the marketing organization.
The Cordial Platform implementation focused on standard Customer Engagement capabilities, including audience segmentation, campaign orchestration, template driven email, and onsite personalization tied to user session events. Configuration emphasized a unified customer profile and real time event ingestion from the website to enable personalized content decisions and automated campaign triggers.
Integration work was concentrated on the website layer, using client side tagging and API based event forwarding to the Cordial Platform, preserving first party data flows from site interactions into Cordial profiles. Operational coverage included e commerce marketing workflows, lifecycle campaign execution, and content personalization on product and checkout pages.
Governance centered on centralized campaign approval and segmentation reuse, with process changes to align content templates and consent capture to local compliance requirements. The implementation narrative reflects an application level modernization of on site and email customer engagement, with Cordial Platform serving as the orchestration and profile store for Benefit Cosmetics France Customer Engagement activities.
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Benefit Cosmetics Singapore | Distribution | 50 | $20M | Singapore | Cordial | Cordial Platform | Customer Engagement | 2018 | n/a |
In 2018, Benefit Cosmetics Singapore deployed the Cordial Platform as its Customer Engagement solution to instrument and manage website-driven marketing and onsite messaging. The deployment focused on the brand website, where the Cordial Platform captured behavioral signals and assembled persistent customer profiles to support personalization and campaign delivery across email and onsite channels. Implementation scaled to the company size, concentrating configuration and operational ownership within the e-commerce and marketing teams rather than broader IT-driven enterprise integrations.
The Cordial Platform configuration emphasized customer segmentation, triggered campaign orchestration, template management, and consent controls, reflecting standard Customer Engagement functional workflows. Operational coverage was localized to marketing and digital commerce functions in Singapore, with governance administered by marketing operations for campaign approvals, list hygiene, and data capture policies. The implementation narrative shows Benefit Cosmetics Singapore using Cordial Platform to centralize campaign execution and profile-driven messaging on its website.
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Retail | 2000 | $500M | United States | Cordial | Cordial Platform | Customer Engagement | 2019 | n/a |
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Retail | 10 | $1M | United States | Cordial | Cordial Platform | Customer Engagement | 2018 | n/a |
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Retail | 2500 | $300M | United States | Cordial | Cordial Platform | Customer Engagement | 2021 | n/a |
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Professional Services | 10 | $1M | United States | Cordial | Cordial Platform | Customer Engagement | 2020 | n/a |
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Retail | 100 | $40M | United States | Cordial | Cordial Platform | Customer Engagement | 2019 | n/a |
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Buyer Intent: Companies Evaluating Cordial Platform
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