List of Curata Content Marketing Platform Customers
Since 2010, our global team of researchers has been studying Curata Content Marketing Platform customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Curata Content Marketing Platform for Content Management from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Curata Content Marketing Platform for Content Management include: Ibm, a United States based Professional Services organisation with 288300 employees and revenues of $60.53 billion, Tradeshift, a United States based Professional Services organisation with 650 employees and revenues of $90.0 million, Triumvirate Environmental, a United States based Utilities organisation with 650 employees and revenues of $80.0 million and many others.
Contact us if you need a completed and verified list of companies using Curata Content Marketing Platform, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The Curata Content Marketing Platform customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight | Insight Source |
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Ibm | Professional Services | 288300 | $60.5B | United States | Curata | Curata Content Marketing Platform | Content Management | 2013 | n/a | In 2013, IBM implemented the Curata Content Marketing Platform as a Content Management solution to populate the 'Around the Web' section of its Big Data & Analytics Hub. The deployment was executed by IBM’s Big Data & Analytics marketing team in the United States and was scoped to support marketing and thought-leadership content curation for the Hub. Curata Content Marketing Platform was configured to aggregate external content feeds, power editorial curation workflows, and publish curated links into the Hub’s 'Around the Web' module. The implementation leveraged content tagging, scheduling, and editorial approval processes consistent with Content Management practices to streamline selection and publication of third party articles and resources. Operational coverage focused on the Big Data & Analytics marketing function within IBM, centralizing the Hub’s content curation and distribution workflow. The Curata-powered Hub delivered documented gains, including approximately 291% increase in social referral traffic and 269% increase in time on site, as reported in Curata’s 2014 case study. | |
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Tradeshift | Professional Services | 650 | $90M | United States | Curata | Curata Content Marketing Platform | Content Management | 2015 | n/a | In 2015, Tradeshift implemented Curata Content Marketing Platform to centralize content analytics and drive content marketing and demand-generation across its global organization headquartered in the United States. The Curata Content Marketing Platform was adopted as a Content Management solution to align content performance with pipeline and executive reporting, establishing a clear Company Curata Content Marketing Platform Content Management marketing and demand-generation relationship. The implementation emphasized content analytics and a centralized content repository combined with editorial workflow controls and metadata taxonomy to support content scoring and performance dashboards. Functional capabilities delivered included content performance reporting, campaign orchestration support, editorial calendar management, and standardized tagging to enable repeatable content production and measurement. Operational scope covered Tradeshift marketing and demand-generation teams and extended to executive reporting for revenue-influence visibility across regions served by the global organization. Governance changes focused on centralizing analytics-driven decision workflows, standardizing content governance and tagging, and provisioning executive dashboards for pipeline and revenue-influence oversight. Within a year Curata Content Marketing Platform enabled data-driven decisions that increased marketing-qualified leads and provided clear pipeline and revenue-influence metrics for executives. | |
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Triumvirate Environmental | Utilities | 650 | $80M | United States | Curata | Curata Content Marketing Platform | Content Management | 2014 | n/a | In 2014, Triumvirate Environmental implemented Curata Content Marketing Platform to centralize its content curation and newsletter program. The deployment focused on Content Management for marketing and demand generation across the United States, establishing a repeatable cadence for four industry specific monthly newsletters. Curata Content Marketing Platform was configured to ingest and curate third party and owned content, apply editorial scoring and taxonomy driven selection, and publish curated items into HubSpot for distribution and lead capture. Integrations with HubSpot connected curated content to existing marketing automation and CRM workflows, enabling newsletter assembly and automated distribution through HubSpot lists and landing pages. The technical architecture emphasized a content pipeline and editorial workflow with metadata tagging and template based newsletter assembly. The rollout operationalized across the marketing and demand generation teams in the United States, who managed topic calendars and subscriber segmentation for the four industry specific monthly newsletters. By using Curata Content Marketing Platform and HubSpot integration, Triumvirate achieved doubled web traffic, tripled qualified marketing leads, and more than 10,000 newsletter subscribers within two years. |
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