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List of dietz.digital dynamicPIM Customers

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Logo Customer Industry Empl. Revenue Country Vendor Application Category When SI Insight Insight Source
Coty Germany Consumer Packaged Goods 500 $306M Germany dietz.digital dietz.digital dynamicPIM Product Information Management 2019 n/a In 2019, Coty Germany implemented dietz.digital dynamicPIM, a Product Information Management application, to power its BeautyNet offering for the DACH region. The deployment was paired with dietz.digital dynamicDAM to consolidate product and media data for consumer brands and, subsequently, luxury brands such as Burberry and Tiffany. Configuration emphasized strict access rights separation to maintain brand level partitions and tailored distribution workflows for different recipient types. Functional capabilities implemented included centralized product master data modeling, media asset linkage through dynamicDAM, and automation of individual output containers for scheduled master data exports. Operational scope targeted product data distribution to retailers, agencies and internal Coty teams across the DACH region, with the combined PIM and DAM producing individualized export containers and formatted feeds for downstream consumers. The architecture centered on a single PIM DAM platform that orchestrated media and product data flows while enforcing dataset separation between consumer and luxury portfolios. Governance and rollout focused on role based access control and segmented output channels to enforce strict access rights separation, and process changes supported automated master data export workflows. The implementation of dietz.digital dynamicPIM established a centralized Product Information Management and media distribution capability for Coty Germany.
Procter & Gamble Germany Consumer Packaged Goods 2500 $2.5B Germany dietz.digital dietz.digital dynamicPIM Product Information Management 2014 n/a In 2014, Procter & Gamble Germany implemented dietz.digital dynamicPIM. The implementation uses dietz.digital dynamicPIM as a central Product Information Management and DAM platform deployed by the vendor as P&G TradeNet for the DACH market, consolidating product information and media for brands such as Ariel and Pampers for internal users, agencies and retail and data aggregators. The deployment leveraged dietz.digital dynamicTOOLS to configure a structured product data model and a media asset management layer, enabling consolidated attribute management, digital asset linkage and channel specific metadata. Standard Product Information Management capabilities were put in place, including taxonomy management, content enrichment workflows and distribution orchestration to eCommerce channels and product data aggregators across the region. Operational coverage focused on the DACH region, supporting internal marketing and merchandising teams, external creative agencies and retail and data aggregator consumers of product content. The architecture is centered on a central PIM and DAM hub providing a single source of truth for product profiles and high resolution media, positioned to feed downstream eCommerce and product data distribution workflows. Governance and workflow changes accompanied the rollout, with centralized content ownership, defined editorial approval flows and channel mapping to standardize product data publication across markets. According to the vendor case listing, the platform has evolved into a customized solution for P&G, reflecting iterative configuration and process adaptation to DACH market requirements.
Wella Germany Consumer Packaged Goods 670 $180M Germany dietz.digital dietz.digital dynamicPIM Product Information Management 2018 n/a In 2018, Wella Germany implemented dietz.digital dynamicPIM. The deployment paired dietz.digital dynamicPIM with dietz.digital dynamicDAM to form the Wella Download Center, and the implementation sits in the Product Information Management category to centralize product and media data across all Wella brands for retailers and partners in the DACH region. The implementation leverages PIM functionality for product master data and DAM functionality for digital assets, with explicit support for tailored download and output features described by the vendor, including an extended buyout function for partner asset use. dietz.digital dynamicPIM and dynamicDAM support eCommerce and marketing and product data workflows, providing controlled distribution and export capabilities to retailer and partner user groups. Operational coverage included all brands and a partner facing rollout across DACH, with the vendor continuously developing customer specific enhancements according to the case story. Governance focused on centralized data stewardship and ongoing configuration updates, with the Wella Download Center used as the primary conduit for product and media distribution to commercial channels.
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