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Michelin, an e2open customer evaluated Oracle Transportation Management

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

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Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

List of FreeWheel Strata Customers

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Logo Customer Industry Empl. Revenue Country Vendor Application Category When SI Insight
1060 Advisors Media 10 $1M United States FreeWheel, A Comcast Company FreeWheel Strata Agency Management 2023 n/a
In 2023, 1060 Advisors implemented FreeWheel Strata from FreeWheel, A Comcast Company, as its Agency Management application. The small US media agency with roughly 10 employees focused the deployment on centralizing campaign operations and formalizing order to invoice workflows for its ad sales and ad operations functions. The FreeWheel Strata implementation used standard Agency Management capabilities, configured to the scale of a boutique agency, including campaign trafficking, inventory and rate card management, insertion order handling, and billing and invoicing. The deployment leveraged the vendor hosted application model, and governance emphasized procedural changes to standardize order capture, approvals, and billing processes across sales and operations teams.
13News Now (WVEC), a part of Tegna Media 150 $20M United States FreeWheel, A Comcast Company FreeWheel Strata Agency Management 2016 n/a
In 2016, 13News Now (WVEC), a part of Tegna, implemented FreeWheel Strata as its Agency Management platform. The FreeWheel Strata implementation established a station-level advertising operations environment to centralize spot sales, scheduling, and ad traffic workflows. Configuration emphasized core Agency Management capabilities including order management, ad trafficking, inventory and schedule management, billing reconciliation, and reporting. FreeWheel Strata was configured to manage broadcast spot inventory, rate cards, booking workflows, and traffic logs consistent with local television sales operations. Operational coverage included the ad sales team, traffic operations, and finance, centralizing booking, traffic reconciliation, and invoice inputs into a single system of record. The deployment aligned scheduling and traffic processes with broadcast spot lifecycle management and provided consolidated reporting across those business functions. Governance and rollout focused on standardizing order entry, traffic reconciliation, and billing handoffs, with role based responsibilities assigned to sales, traffic, and finance teams. Training and procedural controls were implemented to support consistent operational use of FreeWheel Strata within the station's advertising operations.
160over90 Professional Services 900 $90M United States FreeWheel, A Comcast Company FreeWheel Strata Agency Management 2019 n/a
In 2019, 160over90 implemented FreeWheel Strata as its Agency Management platform to centralize media order and billing operations. FreeWheel Strata is used at the agency level to manage the end to end campaign lifecycle, connecting media planning, order management, trafficking and invoicing workflows within a single Agency Management application. The deployment focused on core Agency Management capabilities typical of Strata, including campaign order entry, inventory and rate card management, media trafficking and schedule control, invoice generation and revenue reconciliation, and operational reporting for media buys. Configuration work emphasized standardized order templates, automated billing rules, and reporting views that align media operations with finance and account management processes. Operational coverage extended across media planning, traffic and finance teams at 160over90, establishing centralized order lifecycle controls and structured approval workflows for buy and sell transactions. Governance centered on process handoffs between planning, trafficking and billing, with Strata positioned as the authoritative system for campaign orders, inventory state and invoice validation within the agency environment.
22Squared Professional Services 350 $65M United States FreeWheel, A Comcast Company FreeWheel Strata Agency Management 2005 n/a
In 2005, 22Squared implemented FreeWheel Strata as its Agency Management platform to centralize advertising campaign operations. The deployment was scoped to support the US based professional services agency with approximately 350 employees, aligning the application with core agency workflows and operational teams. The FreeWheel Strata implementation focused on standard Agency Management capabilities, including campaign and buy planning, order and insertion order management, trafficking and delivery workflows, billing and invoicing modules, and consolidated reporting and reconciliation functionality. Configuration emphasized campaign lifecycle orchestration and structured data models for orders and billing to enable consistent handling of media buys across teams. Operational coverage extended across account management, media planning and buying, traffic, and finance teams, positioning FreeWheel Strata as the central system for campaign orchestration and agency billing processes. The deployment consolidated data and workflow ownership within a single application context, enabling cross-functional access to order and campaign status without naming specific external integrations. Governance for the initiative established standardized approval and operational processes, with role based access controls and workflow sequencing for order approvals and billing handoffs. Rollout practices emphasized departmental alignment and process documentation to embed the FreeWheel Strata Agency Management model into account servicing and finance operations.
500 Degrees Studio Leisure and Hospitality 80 $8M United States FreeWheel, A Comcast Company FreeWheel Strata Agency Management 2024 n/a
In 2024, 500 Degrees Studio implemented FreeWheel Strata from FreeWheel, A Comcast Company to centralize Agency Management functions. The deployment is recorded in industry agency listings as an active FreeWheel Strata customer. FreeWheel Strata was configured to support core agency workflows common to Agency Management platforms, including campaign trafficking, inventory and order management, rate card and insertion order configuration, billing and invoicing workflows, and consolidated reporting. Configuration work focused on standardizing campaign lifecycles and establishing centralized order validation and performance reporting capabilities. The implementation was delivered as a cloud SaaS application appropriate for a mid sized leisure and hospitality agency, with operational coverage spanning commercial, operations and finance teams. Functional use cases include campaign planning and trafficking, media scheduling, invoice processing and account management within the agency organization. Governance and process changes centered on role based access controls, centralized trafficking approvals and consolidated invoice workflows, with templates and permission sets configured to align billing and trafficking operations. The narrative reflects an application level implementation of FreeWheel Strata within 500 Degrees Studio for Agency Management and agency operational governance.
Professional Services 250 $30M United States FreeWheel, A Comcast Company FreeWheel Strata Agency Management 2020 n/a
Media 3200 $800M United States FreeWheel, A Comcast Company FreeWheel Strata Agency Management 2019 n/a
Professional Services 40 $4M United States FreeWheel, A Comcast Company FreeWheel Strata Agency Management 2017 n/a
Professional Services 40 $4M United States FreeWheel, A Comcast Company FreeWheel Strata Agency Management 2021 n/a
Media 380 $120M Sweden FreeWheel, A Comcast Company FreeWheel Strata Agency Management 2020 n/a
Showing 1 to 10 of 153 entries

Buyer Intent: Companies Evaluating FreeWheel Strata

ARTW Buyer Intent uncovers actionable customer signals, identifying software buyers actively evaluating FreeWheel Strata. Gain ongoing access to real-time prospects and uncover hidden opportunities. Companies Actively Evaluating FreeWheel Strata for Agency Management include:

  1. Kali Health And Fitness, a United States based Leisure and Hospitality organization with 25 Employees
  2. Solutions Review, a United States based Media company with 19 Employees
  3. Media Bridge, a United States based Professional Services organization with 60 Employees

Discover Software Buyers actively Evaluating Enterprise Applications

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FAQ - APPS RUN THE WORLD FreeWheel Strata Coverage

FreeWheel Strata is a Agency Management solution from FreeWheel, A Comcast Company.

Companies worldwide use FreeWheel Strata, from small firms to large enterprises across 21+ industries.

Organizations such as Charter Communications, Discovery, CarMax, The Sherwin-Williams Company and VML are recorded users of FreeWheel Strata for Agency Management.

Companies using FreeWheel Strata are most concentrated in Communications, Media and Retail, with adoption spanning over 21 industries.

Companies using FreeWheel Strata are most concentrated in United States, with adoption tracked across 195 countries worldwide. This global distribution highlights the popularity of FreeWheel Strata across Americas, EMEA, and APAC.

Companies using FreeWheel Strata range from small businesses with 0-100 employees - 32.68%, to mid-sized firms with 101-1,000 employees - 47.06%, large organizations with 1,001-10,000 employees - 13.07%, and global enterprises with 10,000+ employees - 7.19%.

Customers of FreeWheel Strata include firms across all revenue levels — from $0-100M, to $101M-$1B, $1B-$10B, and $10B+ global corporations.

Contact APPS RUN THE WORLD to access the full verified FreeWheel Strata customer database with detailed Firmographics such as industry, geography, revenue, and employee breakdowns as well as key decision makers in charge of Agency Management.