List of IgniteTech Aurea InsideSales Playbooks Customers

● Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

● Travelers, an Exterro Zapproved ZDiscovery customer evaluated LexisNexis CounselLink

● Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

● Ivy Tech Community College, a RNL ScaleFunder customer evaluated Virtuous CRM

● Washington State University, a Workday Time customer evaluated UKG Pro Timekeeping

● Synovus Bank, a Q2 Digital Banking customer evaluated Apiture Digital Banking

● Coles Supermarkets, an Oracle Retek POS customer evaluated NCR Voyix Counterpoint

● BDO Unibank, a Finastra Misys Opics customer evaluated ION IT2 Treasury

● ASGC Group, an Oracle E-Business Suite customer evaluated Oracle Cloud ERP

● Zurich Insurance Group, a Guidewire ClaimCenter customer evaluated Duck Creek Claims

● Marriott International, an Oracle PeopleSoft ERP customer evaluated Microsoft Dynamics 365 Business Central

● MECCA Australia, a Microsoft Dynamics NAV customer evaluated SAP S/4HANA

● Fluke Corporation, an Oracle E-Business Suite customer evaluated SAP S/4 HANA

● First Horizon Bank, an nCino Loan Origination customer evaluated FIS Commercial Loan Servicing

● City of Richmond, VA, an Oracle E-Business Suite customer evaluated Tyler Munis ERP

● California Polytechnic State University, an Oracle PeopleSoft ERP customer evaluated Oracle Cloud ERP

● Habib Bank, an Finastra Misys FusionBanking Equation customer evaluated FIS Core Banking

● Printpack, an Oracle JD Edwards EnterpriseOne customer evaluated Oracle Cloud ERP

● Harvard University, an Oracle PeopleSoft HCM customer evaluated Oracle Cloud HCM

● Department Of Homeland Security, an Oracle E-Business Suite customer evaluated SAP S/4HANA Cloud

● Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

● First Citizens Bank, a Fiserv Signature Bank Platform customer evaluated FIS Core Banking

● Southern Company, a Hitachi Ventyx FocalPoint customer evaluated AVEVA PI System

● Adelphi University, an ADP Enterprise eTIME customer evaluated Workday Time and Attendance

● Ahold Delhaize USA, an Oracle Retail Merchandising customer evaluated SAP Retail Management

● Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

● Albertsons, a Procurant One customer evaluated Oracle Procurement Cloud

● City of Fresno, an Oracle PeopleSoft ERP customer evaluated Oracle Cloud ERP

● Sunflower Bank, a Fiserv Signature Bank customer evaluated FIS Horizon

● Michelin, an e2open customer evaluated Oracle Transportation Management

● Indiana University, an Oracle PeopleSoft Global Payroll customer evaluated Workday Payroll

● Hendrick Automotive, an Oracle NetSuite Procurement customer evaluated Coupa Procurement

● Florida State University, an Oracle PeopleSoft HCM customer evaluated Workday HCM

● Pacific Coast Producers, an Oracle JD Edwards EnterpriseOne customer evaluated SAP S/4HANA Cloud

● Deutsche Rentenversicherung Bund, a SAP S/4 HANA HCM customer evaluated SAP SuccessFactors Employee Central

● Hong Kong Polytechnic University (PolyU) , an Oracle E-Business Suite customer evaluated SAP S/4 HANA

● Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

● TJX Companies, an Oracle E-Business Suite customer evaluated Workday Financial

● Becker Industrie, a Microsoft Dynamics AX customer evaluated Microsoft Dynamics 365 F&O

● Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

● JLG Industries, an Oracle JD Edwards EnterpriseOne customer evaluated Oracle Cloud ERP

● Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

● Travelers, an Exterro Zapproved ZDiscovery customer evaluated LexisNexis CounselLink

● Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

● Ivy Tech Community College, a RNL ScaleFunder customer evaluated Virtuous CRM

● Washington State University, a Workday Time customer evaluated UKG Pro Timekeeping

● Synovus Bank, a Q2 Digital Banking customer evaluated Apiture Digital Banking

● Coles Supermarkets, an Oracle Retek POS customer evaluated NCR Voyix Counterpoint

● BDO Unibank, a Finastra Misys Opics customer evaluated ION IT2 Treasury

● ASGC Group, an Oracle E-Business Suite customer evaluated Oracle Cloud ERP

● Zurich Insurance Group, a Guidewire ClaimCenter customer evaluated Duck Creek Claims

● Marriott International, an Oracle PeopleSoft ERP customer evaluated Microsoft Dynamics 365 Business Central

● MECCA Australia, a Microsoft Dynamics NAV customer evaluated SAP S/4HANA

● Fluke Corporation, an Oracle E-Business Suite customer evaluated SAP S/4 HANA

● First Horizon Bank, an nCino Loan Origination customer evaluated FIS Commercial Loan Servicing

● City of Richmond, VA, an Oracle E-Business Suite customer evaluated Tyler Munis ERP

● California Polytechnic State University, an Oracle PeopleSoft ERP customer evaluated Oracle Cloud ERP

● Habib Bank, an Finastra Misys FusionBanking Equation customer evaluated FIS Core Banking

● Printpack, an Oracle JD Edwards EnterpriseOne customer evaluated Oracle Cloud ERP

● Harvard University, an Oracle PeopleSoft HCM customer evaluated Oracle Cloud HCM

● Department Of Homeland Security, an Oracle E-Business Suite customer evaluated SAP S/4HANA Cloud

● Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

● First Citizens Bank, a Fiserv Signature Bank Platform customer evaluated FIS Core Banking

● Southern Company, a Hitachi Ventyx FocalPoint customer evaluated AVEVA PI System

● Adelphi University, an ADP Enterprise eTIME customer evaluated Workday Time and Attendance

● Ahold Delhaize USA, an Oracle Retail Merchandising customer evaluated SAP Retail Management

Customer	Industry	Empl.	Revenue	Country	Vendor	Application	Category	When	SI	Insight Source
Aetna Inc	Insurance	50000	$105.6B	United States	IgniteTech	IgniteTech Aurea InsideSales Playbooks	Sales Engagement	2018	n/a	In 2018, Aetna Inc deployed IgniteTech Aurea InsideSales Playbooks as a Sales Engagement solution to standardize lead nurturing across inside sales and account development teams. The rollout emphasized operational use of the Xant Playbooks dialer for structured outbound calling, cadence sequencing, and scripted guidance. Configuration work focused on playbook creation, call cadence orchestration, script prompts, disposition capture, automated task generation, and embedded coaching workflows that align with Sales Engagement operational patterns. IgniteTech Aurea InsideSales Playbooks supplied the core dialer and playbook orchestration modules, along with reporting and activity streams to support contact engagement tracking. Governance centered on centralized playbook versioning, role based access controls for sales and business development reps, and staged enablement to drive consistent lead nurturing processes. Operational scope covered inside sales and lead nurturing functions within the sales organization, and training emphasized dialer best practices and playbook adherence.
Aviiva	Professional Services	30	$3M	United States	IgniteTech	IgniteTech Aurea InsideSales Playbooks	Sales Engagement	2015	n/a	In 2015, Aviiva deployed IgniteTech Aurea InsideSales Playbooks to support website-based lead capture and outbound prospecting. The implementation used IgniteTech Aurea InsideSales Playbooks within a Sales Engagement environment for the 30 employee professional services firm, instrumenting the corporate website as an activation point for playbooks and scripted engagement flows. The configuration emphasized configurable playbooks and cadence sequencing, integrating embedded website forms and playbook widgets to push inbound leads into standardized email and call sequences, along with activity tracking to log outreach steps. Operational coverage focused on inside sales and business development, with governance established to assign playbook ownership, enforce cadence adherence, and provide a single source of truth for engagement activities across Aviiva's United States operations.
Axcelerus	Professional Services	10	$1M	United States	IgniteTech	IgniteTech Aurea InsideSales Playbooks	Sales Engagement	2016	n/a	In 2016, Axcelerus implemented IgniteTech Aurea InsideSales Playbooks as a Sales Engagement application, embedding the solution on its public website to drive lead interaction and initial outreach. The deployment was operated as a cloud hosted SaaS instance of IgniteTech Aurea InsideSales Playbooks and was configured to trigger playbook sequences from website contact points and inbound inquiries. This implementation positioned IgniteTech Aurea InsideSales Playbooks within Axcelerus Sales Engagement workflows to support the firm’s sales function and small business sales operations. Configured capabilities emphasized playbook orchestration, cadence automation, templated messaging workflows, activity and engagement tracking, and web lead capture routing, reflecting typical Sales Engagement feature sets. Configuration and rollout prioritized a centralized playbook library, sequence scheduling tied to website triggers, and CRM style activity logging to coordinate the company’s sales personnel. Governance focused on playbook ownership and simple operational rules to standardize outreach and ensure consistent handling of leads originating from the Axcelerus website.
	Professional Services	150	$15M	Canada	IgniteTech	IgniteTech Aurea InsideSales Playbooks	Sales Engagement	2022	n/a
	Professional Services	600	$100M	United States	IgniteTech	IgniteTech Aurea InsideSales Playbooks	Sales Engagement	2020	n/a
	Professional Services	200	$30M	United States	IgniteTech	IgniteTech Aurea InsideSales Playbooks	Sales Engagement	2019	n/a
	Professional Services	400	$45M	United States	IgniteTech	IgniteTech Aurea InsideSales Playbooks	Sales Engagement	2019	n/a
	Professional Services	25	$2M	United States	IgniteTech	IgniteTech Aurea InsideSales Playbooks	Sales Engagement	2019	n/a
	Healthcare	150	$15M	United States	IgniteTech	IgniteTech Aurea InsideSales Playbooks	Sales Engagement	2019	n/a
	Distribution	5200	$3.0B	United States	IgniteTech	IgniteTech Aurea InsideSales Playbooks	Sales Engagement	2020	n/a

Logo

Customer

Industry

Empl.

Revenue

Country

Vendor

Application

Category

When

Insight

Insight Source

Aetna Inc

Insurance

50000

$105.6B

United States

IgniteTech

IgniteTech Aurea InsideSales Playbooks

Sales Engagement

2018

n/a

In 2018, Aetna Inc deployed IgniteTech Aurea InsideSales Playbooks as a Sales Engagement solution to standardize lead nurturing across inside sales and account development teams. The rollout emphasized operational use of the Xant Playbooks dialer for structured outbound calling, cadence sequencing, and scripted guidance. Configuration work focused on playbook creation, call cadence orchestration, script prompts, disposition capture, automated task generation, and embedded coaching workflows that align with Sales Engagement operational patterns. IgniteTech Aurea InsideSales Playbooks supplied the core dialer and playbook orchestration modules, along with reporting and activity streams to support contact engagement tracking. Governance centered on centralized playbook versioning, role based access controls for sales and business development reps, and staged enablement to drive consistent lead nurturing processes. Operational scope covered inside sales and lead nurturing functions within the sales organization, and training emphasized dialer best practices and playbook adherence.

Aviiva

Professional Services

$3M

United States

IgniteTech

IgniteTech Aurea InsideSales Playbooks

Sales Engagement

2015

n/a

In 2015, Aviiva deployed IgniteTech Aurea InsideSales Playbooks to support website-based lead capture and outbound prospecting. The implementation used IgniteTech Aurea InsideSales Playbooks within a Sales Engagement environment for the 30 employee professional services firm, instrumenting the corporate website as an activation point for playbooks and scripted engagement flows. The configuration emphasized configurable playbooks and cadence sequencing, integrating embedded website forms and playbook widgets to push inbound leads into standardized email and call sequences, along with activity tracking to log outreach steps. Operational coverage focused on inside sales and business development, with governance established to assign playbook ownership, enforce cadence adherence, and provide a single source of truth for engagement activities across Aviiva's United States operations.

Axcelerus

Professional Services

$1M

United States

IgniteTech

IgniteTech Aurea InsideSales Playbooks

Sales Engagement

2016

n/a

In 2016, Axcelerus implemented IgniteTech Aurea InsideSales Playbooks as a Sales Engagement application, embedding the solution on its public website to drive lead interaction and initial outreach. The deployment was operated as a cloud hosted SaaS instance of IgniteTech Aurea InsideSales Playbooks and was configured to trigger playbook sequences from website contact points and inbound inquiries. This implementation positioned IgniteTech Aurea InsideSales Playbooks within Axcelerus Sales Engagement workflows to support the firm’s sales function and small business sales operations. Configured capabilities emphasized playbook orchestration, cadence automation, templated messaging workflows, activity and engagement tracking, and web lead capture routing, reflecting typical Sales Engagement feature sets. Configuration and rollout prioritized a centralized playbook library, sequence scheduling tied to website triggers, and CRM style activity logging to coordinate the company’s sales personnel. Governance focused on playbook ownership and simple operational rules to standardize outreach and ensure consistent handling of leads originating from the Axcelerus website.