List of InMoment VoC Customers
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Since 2010, our global team of researchers has been studying InMoment VoC customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased InMoment VoC for Customer Experience from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using InMoment VoC for Customer Experience include: Marks & Spencer_x000D_, a United Kingdom based Retail organisation with 64000 employees and revenues of $18.10 billion, Henkel Adhesive Technologies, a Germany based Oil, Gas and Chemicals organisation with 24000 employees and revenues of $11.24 billion, Eastern Bank, a United States based Banking and Financial Services organisation with 1998 employees and revenues of $1.16 billion and many others.
Contact us if you need a completed and verified list of companies using InMoment VoC, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The InMoment VoC customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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Eastern Bank | Banking and Financial Services | 1998 | $1.2B | United States | InMoment | InMoment VoC | Customer Experience | 2016 | n/a |
In 2016, Eastern Bank implemented InMoment VoC within its Customer Experience program. Eastern Bank concentrated on the operational and analytics side of customer experience while identifying gaps in cultural adoption and governance across customer facing teams.
The InMoment VoC deployment focused on feedback capture, analytics dashboards, and configurable alerting to operationalize response workflows and route issues to front line teams. The implementation emphasized alert based closed loop initiatives that translated VoC signals into tracked actions and follow up workflows, and analytics modules used by CX operations and reporting functions.
Program governance was formalized with a CX leadership council to drive cross functional accountability and to close the loop on alerts, embedding regular review and escalation processes into existing operations. The engagement also highlighted collaboration with Bangor Savings Bank where Bangor supplied cultural adoption practices and achieved a documented increase in NPS of more than six points.
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Henkel Adhesive Technologies | Oil, Gas and Chemicals | 24000 | $11.2B | Germany | InMoment | InMoment VoC | Customer Experience | 2024 | n/a |
In 2024, Henkel Adhesive Technologies implemented InMoment VoC to establish a Voice of Customer capability within its Adhesive Technologies business unit, aligning the initiative with an ongoing end to end digital transformation. The deployment positions InMoment VoC as the Customer Experience platform to capture continuous feedback across the customer journey for industrial and consumer brands within Henkel Adhesive Technologies. This implementation supports a company wide shift toward a customer centric, data driven organizational approach.
Configuration focused on core VoC capabilities typical of the Customer Experience category, including continuous feedback capture, survey orchestration, analytics for trend detection and root cause analysis, and an action management layer to enable closed loop follow up. Role based access and workflow automation were implemented to deliver insights to global CX managers, product teams, and service operations, allowing teams to prioritize remediation tasks and track follow up activities. The InMoment VoC deployment included expert services from the vendor to tailor analytics and actioning workflows to Henkel Adhesive Technologies business processes.
Operational scope covers Henkel Adhesive Technologies global operations and spans customer touch points across sales, technical service, and post sale support, embedding feedback collection throughout the customer journey. Governance constructs were established with InMoment to create an operating model for VoC, defining accountability, escalation paths, and processes to ensure follow up actions are taken. InMoment VoC will serve as the enterprise capability for ongoing CX measurement and action management, supporting Henkel Adhesive Technologies stated objective to become a more customer centric organization and to drive continuous improvements through systematically captured customer insights.
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Marks & Spencer_x000D_ | Retail | 64000 | $18.1B | United Kingdom | InMoment | InMoment VoC | Customer Experience | 2018 | n/a |
In 2018 Marks and Spencer implemented InMoment VoC to support its international Voice of Customer programme within its Customer Experience strategy. The deployment of InMoment VoC was positioned as a central platform for capturing and standardizing customer feedback across multiple countries, aligning the retailer’s global customer listening capability with operational decision making.
The InMoment VoC implementation emphasized survey orchestration and real time feedback capture, text analytics and sentiment classification, and consolidated dashboards for insight delivery. Configuration focused on role based reporting for customer experience teams and regional operations, and on action management workflows to route insights into store and service teams for issue resolution and experience improvement.
Operational coverage was explicitly international, with the programme applied across Marks and Spencer’s retail channels and customer touchpoints to reach hundreds of thousands of customers in multiple countries. Business functions impacted include international operations, customer experience management, and frontline store and service teams, with data used to drive consistent brand experiences while accommodating local cultural nuances.
Governance and process changes accompanied the technical implementation, reflecting an overhaul of the customer experience programme initiated in 2016 and formalizing listening, insight review, and closed loop response processes. The governance model aimed to balance brand consistency with localized feedback handling, enabling centralized insight orchestration alongside regional execution.
Outcomes cited in public reporting include recognition from Loyalty Magazine as Best Customer Experience, with the award entry credited to the partnership between Marks and Spencer and InMoment and the retailer’s strategy to engage customers at scale. Marks and Spencer stated the new model provided brand consistency while capturing cultural nuances, and signaled continued evolution of the InMoment VoC programme.
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Buyer Intent: Companies Evaluating InMoment VoC
- Customer Worthy, a United States based Professional Services organization with 10 Employees
Discover Software Buyers actively Evaluating Enterprise Applications
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